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The Goal of All Communication
Written, Spoken or Visualis the same.
We want the recipients,as quickly as possible to . . .
“Get It!”
They may not agree with everything. They may not agree with anything. But, unless the GET IT!, there canʼt be a meaningful conversation going forward.
Three Proven Waysto have them
remember your message and GET IT!
#1 LAW OF PRIMACY AND RECENCY" Have a Strong Opening" Have a Strong ClosingThe audience will remember the first and last things you say, more the last thing.
#2 SOMETHING UNUSUAL" We recall things that ʻbreak a patternʼ and that are unusual.
#3 REPETITION" Repeat - Repeat - Repeat" Present the same material in different ways and theyʼll GET IT!
Fred E. MillerWriter - Speaker - Coach
Public Speaking and Presentation Skills
Contact314-517-8772
[email protected]://www.nosweatpublicspeaking.com
