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W3i is a leader in monetization and user acquisition solutions for mobile and desktop apps. The company’s mobile offer exchange sources and optimizes offers from leading providers, often doubling existing revenue. Offer providers benefit from the open marketplace of quality app enthusiasts with targeting and flexible pricing. For marketing desktop apps InstalllIQ recommends relevant apps during the installation process using advanced technology to match users with valued software. W3i’s app experts deeply collaborate with application developers to grow their businesses. For more information, visit www.W3i.com and @W3i.
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acquire. monetize. grow.
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Partner Network
User Acquisition SolutionsDirect Network Traffic
Monetization Solutions
• Incented offers • Non-incented offers
Services
Freemium Game StorefrontMedia Buying
ProductionAnalytics
Precision User AcquisitionDelivering High-volume, Engaged Users
Build a Massive Audience
• Reach millions of users each month
• Optimize with audience management and bidding support
• Pay only for results
user acquisition
Data-driven Performance
• Make better decisions with detailed performance metrics
• Full data sharing using popular methods
• Simplify campaign management with user acquisition tracking tool
user acquisition
Maximized Game Revenue
•Direct and Network Sourced Offers•Competing in Real Time•Resulting in Highest-Yielding eCPM’s
monetize
Highest Yielding Offers
Optimized Through Experimentation• A/B Testing
• Segmentation
• Rapid Iteration
• Sample Size Target
• Actionable Reporting
monetize
Services to Grow Your App Business
Freemium Games Platform
service
• Hosted virtual goods management system
• Get to market faster-no server-side code
• Make quick inventory and currency changes
• One easy-to-use interface
120+ App Experts Working With You• Freemium Game Monetization
• Media Buying
• Production
• Analytics
Working hard to grow our partners’ business.
About
Design Simulation GameAcquire, monetize, and grow with W3i
The Challenge: A design sim game that was in the App Store’s Top 10 Grossing in European market and was looking to penetrate the US market.
The Solution: The developer partnered with W3i leveraging the freemium game media buying expertise of W3i. A pay-per-install campaign was developed.
The Results: Installs exceeded goal by 65% for 82,739 installs in 24 hours.
User Acquisition: Along with the organic installs generated from top ranking in the App Store post campaign, DAU's climbed to more than 700,000, allowing the app to retain Top Grossing position for more than two weeks. The design simulation game was now grossing more than Angry Birds--netting over $1 million for the developer.
The Results:acquire • 82,739 installs in 24 hours• Penetration of the US market
monetize• Top Grossing rank for more than 2 weeks• Netting $1 million plus
grow • More than 700k DAU’s
AppAnnie.com
Battle Bears Royale
Challenge: Leverage brand equity while moving to freemium model
Solution: Partner with W3i
Monetization & Optimization:
Build in W3i Monetization Platform and optimize game for maximum performance
User Acquisition: Execute profitable media plan
The Results:acquire • DAU’s increased by 78% • 7-day retention rate doubled
monetize • Revenue increased by 650% • ARPU increased by 400% • 49% of revenue driven by interstitial
offers • $34.47 eCPM on interstitial offers
during campaign
grow • Port game to Android • Continued optimization • Franchise brand due to popularity
About
