VISIT2008 Efficiency Gains

Efficiency Gains

Efficiency Gains 11/2008 © Fujitsu Siemens Computers 2008 All rights reserved2

Credit crisis: World in turmoil oris it just a recession

After the collapse of Lehman Brothers and the burst of the housing bubble the world will not be the same again.

Positive economic growth: IT needs to consolidate to enable businesses to react flexibly to changing needs and to drive innovation. (growth enabler)

Negative economic growth: IT needs to provide the possibility to reduce costs and effort (cost saver)

Today we need to Save on Capital expenditure Save on Operational expenditure Improve the cash flow

Fujitsu Siemens Computers can enable each individual customer to gain more efficiency


Efficiency Improvements

How to improve cash flow and reduce expenses?

What can be done

Examples of Efficiency Improvements

Next Steps


How to build and run Dynamic Infrastructures

InfrastructureProducts & Services

InfrastructureSolutions

ManagedInfrastructure

Infrastructureas a Service

Products and services designed for virtualized and automated environments

Use building blocks designed for dynamism

Benefit from evaluation and integration experience out of many projects

Use pre-tested Infrastructure Solutions

Delegate the responsibility to run your IT

Run your applications on a shared environment

Utilize our expert support services for the operation of your dynamic infrastructure

Cut your IT costs down leveraging economies of scale by accessing a centrally shared infrastructure.

Dynamic Infrastructures






Dynamic Infrastructures:Potential for savings

Network

Storage Clients

Storage Solutions

CentricStor

Managed Data Center Managed Office

Servers

Server Solutions

FlexFrame

BladeFrame

Client Solutions

Virtual WorkplaceServices for- ROI- Integration- Maintenance

Financial Solutions

Workplace-as-a-Service



Examples of how we supported our customers to achieve efficiency improvements


Efficiency GainsSmart client rollout with DVL

DeskView Load saves costs to

install FSC handles hardware

dependencies only 1 image for all

configurations

deploy drop-shipment to end-user

possible no roll-out center lower DoA rates

manage the assets automated pre-staging for

further processing in existing infrastructure

20 %

Configuration

Logistic

15 %

20 %

30 %

50 %

Project Management 20 %

DeskView Loadconventional

example:

Case is based on 3000 Business Clients rollout within 2 months; 10 locations in Germany, cost per client

39 €92 €

Roll-out expenses reduced


Efficiency GainsConsolidation of the server infrastructure

Dynamic IT solutions and server consolidation projects have a positive impact on bottom line

BearingPoint, an independent technology consulting company, researched FlexFrame customers.The results from customer interviews and model scenarios confirmed a 62% TCO reductionwhich amounted to up to €1.2 Mio in savings

Standard Chartered Bank reduced their Capex by 52% and their three year Opex by 60% by deploying PRIMERGY BladeFrame in a dual site data center

HypoVereinsbank using PRIMERGY BX600 and VMware have benefited from savings of €120,000 per annum on their energy bill alone!


Efficiency GainsHow to store files in the most costefficient way?

Market leader in price/performance*

Reduced CAPEX

Very attractive entry price: start as small as you need and grow gradually

Reduced OPEX

Low administration cost

Top storage utilization with top performance

200 TB

58% utilization20 file systems

4 management consoles

90% utilization1 file systems

1 management console

*internal Benchmark, publication under preparation

Minimize costs by CentricStor FS Solution


Efficiency GainsHow to backup data in the most efficient way?

The break-even point is reached after 24 months with CentricStor VT Solution

The Munich Re Group, one of the world´s leading insurers benefited from the appreciabe costs-amortization of investment in 24 months. The total cost of the tape drives came to only 10 percent of that of a conventional solution.

“With CentricStor, we won’t just save money, we will also be able to access key data more quickly because the solution uses parallelization to considerably reduce data backup times.” Lufthansa Systems


Efficiency GainsHow to manage and archive your E-Mails in the most efficient way?

Ideal e-mail infrastructure with efficient E-Mail

„Our backups were covering around 270 GB and taking more than 10 hours. Through the archiving of E-Mails, which were more than 30 days old, we were able to cut the backup-window down to around 2 hours.“

„In the past it could last between 40-50 hours to search through tapes and locate the E-Mails that belonged together for processing…now we have online-access to these data records and can collect all the necessary data in 2-3 hours.“


Storage management costs

Own operations

Managed Storage

Co

sts

Time

Tailor-made SLA for the various requirements

Resources are invoiced according to usage and are not simply overheads

TCO reduction in relation to growing storage volume

System (HW, SW)

TCO =

Storage Management

Monitoring

Operating

Training

Maintenance

Accounting / Billing

Documentation

Savings potential: up to 30% in contrast to one‘s own operations

Efficiency GainsHow to save cost while data is growing?

Managed Storage


Fujitsu Siemens Computers manages complete storage

landscape of SAP Hosting

„Managed Storage from Fujitsu Siemens Computers relieves us of routine work, frees up energy and resources for innovations and also taps significant cost-cutting potential.“Thomas Besthorn | Managing Director, SAP Hosting

The challenge: Provision and operation of online and backup storage capacities in the petabyte range to cope with SAP’s rapidly growing hosting business

The solution: Fujitsu Siemens Computers assumes responsibility as part of Managed Storage services for managing SAP Hosting’s storage landscape, including flexible provision of additional required resources

The success: SAP gains the freedom to focus on core business segments, yet costs are cut and a greater quality of service ensured

Efficiency GainsHow to save cost while data is growing?


Migration to open industry standards Consolidation and Migration into open industry standards are two ways to

make massive savings in the Server Infrastructure

Example: Cost of SAP User from all Power 6 AIX to all x86 Linux

From 80,42€ per user to 5,70€ per user

Efficiency GainsRunning application on standard environments is efficient


Efficiency GainsPrediction of cost reduction before the rollout

ROI-ESTIMATE Report

IT Investment Decision Supportfor IT Infrastructure Projects

Before we make the implementation we also offer Return of Investment predictions for the project – example Virtualization Project

0,919 M€1,491 M€2,409 M€ Average per annum

4,593 M€7,454 M€12,047 M€ Sum over the ROI period

0,000 M€0,000 M€0,000 M€ Others2,421 M€0,315 M€2,736 M€ Environmental0,000 M€0,000 M€0,000 M€ External Services1,032 M€5,169 M€6,201 M€ Process-0,953 M€0,953 M€0,000 M€ Software2,093 M€1,017 M€3,110 M€ Hardware

ReductionsTCO consolidated

TCO not consolidated

ROI Period of 5 Years TCO - Source

Concrete example of large global technology company

decrease in energy costof

2,5 Mil. € through

Dynamic Infrastructure implementation


Example: IT service provider serving travel agencies

situation: 170 Servers with high book values & service costs, low utilization

Moved to a Dynamic Infrastructure with better utilization

Client pays flexible monthly payments based on used capacity

FSC offered best value for reselling existing Unix estate

Client confirmed a 25% cost reduction through the new concept

Fujitsu Siemens Computers Financial Services enable:

Reduced CAPEX: Payments are made on a »pay-as-you-earn« basis

Reduced OPEX: Finance payments are treated as an operating expense

Better CASH FLOW: Simplified administration, and reduced TCO

Transfer of fixed costs to variable costs

Efficiency GainsImprove cash flow through Financial Services


Next step to increase efficiency improvements


Efficiency GainsA further Step – Infrastructure as a Service






Use building blocks designed for dynamism

Use pre-tested Infrastructure Solutions

Delegate the responsibility to run your IT

Run your applications on a shared environment


Further efficiency gains can be achieved by sharing a central infrastructure between many companies Infrastructure as a Service (IaaS)

Cloud computing will enable to run selected applications on shared infrastructures

Fujitsu Siemens Computers will make sure that security, accountability, availability needs are fulfilled in the best possible way

Efficiency GainsA further Step – Infrastructure as a Service


Discover your individual potential for efficiency improvements


Our consultative approach

Make your self familiar with our cost saving exhibits at Visit 2008

We will work with you to understand what areas of priority and challenges you have in your data center infrastructure

We will develop a Discovery Workshop with you

In the Discovery Workshop subject matter experts from both organizations can work together to define one or more area for assessment

Once we jointly agree on an area for assessment we will perform a Value Study and present the findings to you

The Value Study report will highlight the cost savings that can be obtained, based on one or more proposed courses of action


What is a Discovery Workshop?

The Discovery Workshop is a joint engagement with the goal of matching a customer’s priorities and challenges to FSC’s capabilities and to agree one or more assessments (Value Studies) to be conducted

Customer to present the priorities and challenges

FSC experts will present to you our capabilities and experience in solving the specific challenges

We will jointly assess the fit of priorities and challenges to capabilities and experience

A Discovery Workshop typically has a duration of 4-6 hours, depending on Agenda


What is a Value Study?

The Value Study is used for the purpose of identifying potential optimization measures in the scope of IT infrastructure and direct costs

The Value Study Report details a description of the findings, one or more proposed solutions highlighting the benefits and savings that could be made

The Value Study forms the basis for you to decide if you want to proceed further with the FSC proposals

Investment Decision Support™ ROI services are offered as a chargeable option if more detailed analysis is required