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Planning improves performance of social impact organizations by 2 ½ times. Learn how.
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6 Ways Business and
Strategic Planning
Improves Social Impact
and Financial Stability
Presented by Geri Stengel
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Spread the Word
• Planning improves performance
2.5 + times
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Why Business and Strategic Planning?
1. Clarity and focus
2. Analysis and evaluation
3. Prioritization
4. Align resource with priorities
5. Financial sustainability
6. Measure social impact
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Organizations That Should Use Planning
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1.) Clarity and Focus
• Whom do you serve?
• What do?
• How do you make a
difference?
• How do you know?
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2.) Analyzing and Evaluating
Internal factors
• Program/service performance
• Proprietary know how
• Reputation
• Name recognition
• Alliances
External factors
• Market size
• Market needs / characteristics
• Marketplace
• Competitive comparison
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3.) Prioritization
• Align with mission and social impact
• Complement core capabilities
• Execute well
• Makes a big social impact
• Improve efficiency or effectiveness
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4.) Align Resources With Priorities
• Include human / infrastructure resources
• Project costs
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5) Financial Sustainability
• Project existing revenue
• Identify new revenue sources
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6) Measuring Social Impact
Measure
Analyze
Improve
Repeat
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It’s Not the Destination It’s the Journey
• Explore
• Discover
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