Embed Size (px)
DESCRIPTION
Acquiring and keeping customers is more difficult than ever before. Small businesses everywhere are looking for new ways increase the effectiveness of their marketing to strengthen their customer relationships. In the next 3 minutes we’ll show you why you aren’t reaching all your customers, and tell you how Personalized Priority Messaging, or PPM, will help you cut through the clutter. We’ll also show you how you can PPM-enable your business with Clickatell’s USA Small Business Messaging offer, and how to get noticed by your customers with personalized messaging using Clickatell’s Communicator 2.
Citation preview
USA Small Business PPM PresentationGrow your business with personalized, timely mobile messages
Clickatell Inc. February 2011
Small Business introduction Personalized Priority Messaging
Acquiring and keeping customers are more difficult than ever before. Small businesses everywhere
are looking for new ways increase the effectiveness of their marketing to strengthen their
customer relationships.
Here’s what we’ll cover in the next 5 minutes:
Are you failing to reach your customers?Are you failing to reach your customers? How Personalized Priority Messaging (PPM)will help you cut through the clutter
How Personalized Priority Messaging (PPM)will help you cut through the clutter
PPM - enable your business with Clickatell’s USA Small Business offer
PPM - enable your business with Clickatell’s USA Small Business offer
Personalized messaging using Clickatell’s Communicator 2
Personalized messaging using Clickatell’s Communicator 2
Are you failing to reach your customers?
1 Billion PCs installed worldwide
1 Billion PCs installed worldwide
1.7 Billion individuals connected to the internet1.7 Billion individuals
connected to the internetYour customers receive 21 marketing non-spam
emails a week
Your customers receive 21 marketing non-spam
emails a week
50 million daily tweets50 million daily tweetsThe average consumer is exposed to at least 16,000 advertisements, logos and
labels in a single day
The average consumer is exposed to at least 16,000 advertisements, logos and
labels in a single day
How PPM will help you cut through the clutter
Mobile communication technologies are being adopted globally
More than 5 billion mobile phones in use today
Your customers’ mobile handsets are personal to them and attract their attention better
than any other device
Personalized Priority Messaging (PPM) is the use of mobile text messaging
to send and receive personalized messages
“1 in 10 [survey respondents] said they’d rather lose their mother-in-law
than their cell phone.” - Leger Marketing
“1 in 10 [survey respondents] said they’d rather lose their mother-in-law
than their cell phone.” - Leger Marketing
Messages are immediately read
Messages are immediately read
Messages can be responded to
Messages can be responded to
valuable to the sender or receiver, because the message is simple, relevant to the receiver and received at the right
time.
valuable to the sender or receiver, because the message is simple, relevant to the receiver and received at the right
time.
How PPM will help you cut through the clutter
PPM is most effective via SMS because:
• The text message “wakes” the mobile handset when the message is delivered and either
makes a sound or vibrates to attract the attention of its owner.
• The messages you send can be replied to by your customers.
• SMS can reach more than 70% of the world’s population.
Your customers are more likely to read PPM messages, remember them and act on them.
“98% of text messages are opened” (Frost & Sullivan, 2010) “98% of text messages are opened” (Frost & Sullivan, 2010)
“between 26% and 51% generate a response” (Nielsen, 2008)
“between 26% and 51% generate a response” (Nielsen, 2008)
Enabling PPM with Clickatell’s Small Business offer
Clickatell’s USA Small Business messaging offer lets you mobilize your business communication
to increase productivity, reduce operating costs and grow your business.
It includes:
Clickatell’s USA Small Business offer is affordable and easy to use
Works with the Communicator2 web application from Clickatell to deliver
PPM messages throughout the USA.
just $24.95 per month
just $24.95 per month
easy and immediate online set up
easy and immediate online set up a dedicated numbera dedicated number
free inbound messagesfree inbound messages
up to 1,000 free text messages
per month
up to 1,000 free text messages
per month
Communicator 2 makes PPM messaging easy
Communicator 2 is a simple online application that enables any business to
send and receive SMS text messages.
It works within your web browser - no download or installation required.
• Get started in 5 minutes.
• Easy contact management
• Create & use message templates
• One or two way messaging
• Powerful reporting
• Get started in 5 minutes.
• Easy contact management
• Create & use message templates
• One or two way messaging
• Powerful reporting
Summary
It’s time to cut through the clutter and get your business noticed.
Personalized Priority Messaging (PPM) is communication that’s valuable to
the sender or receiver, because the message is simple, relevant to the
receiver and received at the right time.
Clickatell’s USA Small Business offer puts you in the driving seat of Personalized
communication with your customers with FREE access to Communicator 2 –
the online application that makes it easy to send and receive PPM messages.
PPM… Right Time – Right Place – Right MessagePPM… Right Time – Right Place – Right Message
Signup today!www.clickatell.com
Signup today!www.clickatell.com
![DDS C ,bc ]^ · 17 % cell growth DMBL 100.00 ppm DMBL 33.33 ppm DMBL 11.11 ppm control DMBL 3.70 ppm DMBL 1.23 ppm DPBL 100.00 ppm DPBL 33.33 ppm DPBL 11.11 ppm DPBL 3.70 ppmDPBL](https://img.pdfslide.us/doc/110x75/5e775a5ea36baa321a57d8d8/dds-c-bc-17-cell-growth-dmbl-10000-ppm-dmbl-3333-ppm-dmbl-1111-ppm-control.jpg)
