Marketing the Candidates

The 2008 US Election

Merchandise

Merchandise

Merchandise

Bumper Stickers

Campaign Buttons

Canvassing

Campaign Literature

Yard/Lawn Sign

Billboards

Mobile Ads

TV Ads

TV Ads

Attack Ads

Inspired by dog poop left behind on the sidewalk and the upcoming presidential election, Greg Beauchamp, cofounder of creative shop Granite Pass, created toothpick-sized flags with such inscriptions as "Healthcare Reform," and "Campaign Tactics" beneath "McCain." Beauchamp has planted the micro-signs in the piles not picked up by dog owners across Venice, California.

Micro-signs

Internet

Internet

Video Games

Other Techniques

Mobile marketing

Email marketing

Direct mail

Radio ads

Press ads

TV Ads