Understanding Your Audience and Your Community – Mapping Software that Reveals Key Characteristics

Understanding Your Audience and Your Community –Mapping Software that Reveals Key Characteristics

Presenter: Ken CoulterLocation: AL 124

• This session will demonstrate mapping/analytic pp g ysoftware used by marketers to locate and segment their audiences using key socio-economic and psycho demographic characteristics Two vendorspsycho-demographic characteristics. Two vendors will be highlighted: MapInfo Inc’s PSYTE and Environics Analytics’ PRISMce mapping systems. The session will demonstrate the segmentation and mapping of audience databases, and the strategic thinking used by skilled arts marketers to identify g y yopportunities that will broaden, diversify and deepen their audiences/audience experiences.

Technology & The Arts - May 2008


Today’s AudienceToday s Audience1. People’s behaviour has1. People s behaviour has

changed2. Who is our audience?2. Who is our audience?3. What do they value = expect

from us?from us?4. How can we best deliver it?5 Can we change their5. Can we change their

behaviour?


Changes changes changesChanges, changes, changes

1. The pig in the python2. The Great Depression/WWII

tconsumer vs post war consumer1. Flexibility, choice and convenience2. The value proposition ( time vs money p p ( y

equation)3. Brand loyalty ”Brand is the shorthand

used by today’s time starved consumers” Brand = trust in your implied promise


CCI – Ontario Presenting Network


CCI – Ontario Presenting NetworkCCI Ontario Presenting Network

• Membership based network Q=181Membership based network Q=181• Field of 600 presenting organizations

P i id t f fit• Province wide, not-for-profit• Many municipal based, performing arts

venues• High Level of Collaborative Learningg g




Arts Presenting Development PrinciplesArts Presenting Development Principles• Arts Presenters as Societal Architects• Specialized and multi disciplinary• Specialized and multi-disciplinary

presenting – wide range of societal engagementengagement

• Organizations that are seeking, sensing, learning and adapting –The Learning,learning and adapting The Learning, Adaptive, Healthy Arts Presenter



VisionVisionA live performance for everyone in Ontario:

an active curator for the performing arts inan active curator for the performing arts in every community: a lively engagement between the twobetween the two.



MissionMissionTo Lead and develop and leadership in the

Ontario arts presenting fieldOntario arts presenting field.



Our Values• Encouraging, supporting & developing those responsible for the

presentation of professional performing arts in the communities of Ontario.

• Fostering networking, professional development, advocacy & access to resources.

• Supporting our members’ curatorial visions.F t i d i ll i lit t t d ithi• Fostering and encouraging collegiality, trust, and openness within the membership

• Encouraging the presentation of new art forms and the appreciation of quality and engaging performing arts performancesof quality and engaging performing arts performances.

• Providing leadership.


Recent work on engagementRecent work on engagement

• RAND Building Arts Participation (2004)RAND Building Arts Participation (2004)• RAND Gifts of the Muse (2005)

H ld C lt l V l C i i i L iti• Holden Cultural Value: Crisis in Legitimacy(2006)

• MUPS study (2007)


Attributes/Backgrounds

Perception of benefits of participation

Practical Barriers orEnhancements

ParticipationExperience

Reaction toExperience

Socio-demo-graphiccharacteristics

Personal beliefs

about arts

Enhancements

s

Personalityfactors

Pastexperience

about artsparticipation

Perceptions

Attitudestoward artsparticipat

Intention/decision toparticipate

ParticipationExperience

Reaction to Experience

experience

Social/culturalidentity

Perceptions of

social norms toward arts

participation

ion


Behavioral Model of Participation (by McCarthy & Jinnett -RAND)


The Value System Surrounding Arts ParticipationAlan Brown, Values Study for Connecticut Arts Commission


Oakville CentreOakville Centre&

Th O k ill M kThe Oakville Market


OCPA & TOURISM




Cultural Policy

Community Performing Arts Centre

Recreational Policy

Economic Development P liPolicy


Every Seatis ais a

Great Seat!


PSYTEPSYTE& MapInfo


What is PSYTE?What is PSYTE?• Classification of neighborhoods linked to Postal

Codes household lists consumer databasesCodes, household lists, consumer databases, location databases

• All of Canada has been placed into 1 of 60• All of Canada has been placed into 1 of 60 different neighborhood types based on more than 250 variables including:g

• Canadian Census• settlement contextsettlement context• retail opportunity• vehicle registrations


vehicle registrations• actual purchase behaviour







Oakville & PSYTEOakville & PSYTE

• Provided list of approximately 1 780 Patrons1,780 Patrons

• Used the address to link to the PSYTE Clusters Map PatronsPSYTE Clusters, Map Patrons and Identify Preferences


Oakville• Population 128,500

– 23% Children 0-14– 56% of households have children. Of these, 31%

h hild 0 14have children ages 0 – 14 years. – 20% Age 55 Plus– Significant Ethnic Groups

P t l• Portugal• Indian• ItalianItalian• German

– Average Household Income - $97,500Average Household Expenditure-$86 000– Average Household Expenditure-$86,000

– 50% of population hold white collar jobs, 35% grey collar and only 15% blue collar jobs.

– Of the 50% holding white collar jobs, 22% are in


Of the 50% holding white collar jobs, 22% are in business or finance and 17% hold management positions.

Oakville Centre

Oakville Centre Ticket Buyers Psyte ProfilesCluster Percentage of buyersNumber


OC & PSYTEOC & PSYTE• Top PSYTE Clusters

Suburban Executives– Suburban Executives– Technocrats & Bureaucrats– Suburban NestersSuburban Nesters– Stable Suburban Families– The Affluentials

• These people have a high tendency to be involved in high end outdoor leisure activities, specifically golf and downhillactivities, specifically golf and downhill skiing.

• They are also frequent attenders of the ballet live theatre and popular music


ballet, live theatre and popular music concerts.

2003Oakville Centre Ticket


Buyers

Oakville CentreOakville Centre

Ranking of top 15 communities of ticket buyers

City Name Number of ticket buyers


Oakville CentreOakville Centre area ticket buyers


Oakville CentreOakville Centre19.07% of ticket buyers are Suburban Executives


Oakville CentreOakville Centre9.85% of ticket buyers are Technocrats and Bureaucrats

13.78 % of Ticket Buyers are Rustic Prosperity.


2003Oakville Centre Ticket


Buyers

Oakville Centre

Oakville Date Oakville Households

Green area indicates psyte clusters with growth potential

Technology & The Arts - May 2008Coloured in boxes indicate clusters with significant growth potential

Demographic Report: Current Oakville Centre Patrons

• Population split equally between males (49.7) and females (50.3) with an equal spread of all ages levels.

• 62% of attendees are married, while 27.5% are single.• 83.7% live in single family households. 62% of these g y

households have children, 38% do not.• 67% consider English their mother tongue while 24% call

their mother tongue “other”.g• Only 13.3% of attendees consider themselves a visible

minority and within that, only 2.2% are black.• 57% of attendees earn more than $60 000 00 and within that57% of attendees earn more than $60,000.00 and within that

number 23% earn more than $100,000.00• 86% of attendees work in an office and 78% of those travel to

work in their own vehicles


work in their own vehicles. • 86% of attendees own their own home and 77% of those live

in single family dwellings.

Oakville Centre

M e dia Inde x

Readership Data: Mag. - Elm Street 171

Oakville Centre high potential target groups media tendencies

Readership Data: Mag. - National Post Business 169Readership Data: Mag. - Enroute 168Readership Data: Mag. - Toronto Life 165Readership Data: Mag. - FiftyPlus (Carp News) 165Readership Data: Mag. - Leisureways/Westworld 156Readership Data: Mag. - Report On Business Magazine 156R d hi D M C di B i 1 4Readership Data: Mag. - Canadian Business 154TV Nws/Sprts/C. Aff.- Wch Nws Mag-Business World-2x/Wk+ 150Daily Nwsp- Sect. Usually Rd: Finance Business 149Readership Data: Mag. - Profit 147Radio Stn - Listen To: Classical/Fine Arts/Educational 146Readership Data: Mag. - Homemakers Magazine 143PMB P bli ti Q i t (T tl Cd ) 1 (H ) 6 I /M 140PMB Publication Quints (T tl Cda.): 1 (Heavy)- 6+ Iss/Mo. 140PMB Publication Quints (Eng.): 1 (Heavy)- 7.5+ Iss/Mo. 138Nwsp- Rd Lst Sunday Nwsp: Yes 138TV Sprts (In Seas) - Tennis: 2x/Mo+ 136Radio Prog. - Listen To: T raffic 136Readership Data: Mag. - Decormag 135D il N S t U ll Rd T l 134Daily Nwsp- Sect. Usually Rd: T ravel 134TV Sprts (In Seas)- NBA Basketbll- Playoffs:2x/Mo+ 134TV - Quintiles (French): 4 134TV Nws/Sprts/C. Aff.- Wtch Nws Mag- CBC Sunday Report 133Readership Data: Mag. - IE: Money 133Readership Data: Mag - Golf Canada 133P blic T rans (S m Cde) An Trips S b a /RT/Sk Train In 133

This represents the top indexing media tendencies for this target

Pl th tt h d


Public T rans.- (Sum. Cde) Any T rips: Subway/RT/Sky T rain In 133Readership Data: Mag. - TV T imes 132Radio Stn - Listen To: All News 131Campus/Student Nwsp.- At A Cdn. College/Univ.: Yes 131Readership Data: Mag. - Le Bel Age 130

group. Please see the attached spreadsheet for further high indexing tendencies.

High Oakville Centre Potential• Demographically, the high potential target group is very similar to the

existing Oakville Centre patrons. • These people have a high tendency to participate in “high end”

outdoor leisure activities such as golf downhill skiing and tennisoutdoor leisure activities such as golf, downhill skiing and tennis. They also have a much higher than average tendency to own their own sailboat.

• They enjoy attending the ballet, live theatre, opera and both classical and popular music concerts.

• These people have a tendency to frequent high end shopping institutions such as Eddie Bauer, Holt Renfrew and Birks.

• They travel extensively and frequent places like Disney World Italy and• They travel extensively and frequent places like Disney World, Italy and France, Arizona and Whistler.

• They are good investors and have a high tendency to invest in equity funds, stocks and use the services of full service brokerage agents.Th f hi h d l h li b h• They are consumers of high end alcoholic beverages such as port, sherry, scotch and expensive wine.

• They have a much higher than average tendency to use the internet to make their purchasing decisions and on average, have a high tendency


p g g , g yto spend over $1,500 per month on their credit cards.

Oakville CentreHigh Potential Target Group Leisure Time Activities

Oakville Centre


What are the differentiating characteristics of my best customers?

Urban Gentry (U1)

Map Of Oakville By Cluster

Cluster 12 Urban Gentry (U1)Some well-to-do urban neighborhoods are modest in lifestyle, though quite economically secure. Urban Gentry exemplifies a more conservative lifestyle compared to some of their high-flying neighbors, though their interests may range from foreign travel to the local jazz scene An a erage ho sehold income of $96 000 ill also b a lot of theatre tickets


scene. An average household income of $96,000 will also buy a lot of theatre tickets. Urban Gentry indexes high on older homes built in the late-1950's and 1960's, university education, and managerial employment.

Who may be my future customers?

Map Of Oakville By ClusterSuburban Growth (S1)

Cluster 10 Suburban Growth (S1)

Some say "sprawl" while others say "development," but both agree that the vast areas of emerging metro Canada have changed the landscape forever. Families with children, including many recent immigrants pop late this cl ster and pro ide a ne d namic for gro th Contin ed


immigrants, populate this cluster and provide a new dynamic for growth. Continued….

Urban Gentry

D

ORNW

ALL

1999 PSYTE by EA

PSYTE Clusters by Neighbourhood

CHARTWELL RD

CORN

WAL

L RD

NEYAGAWA RD

UPPER

MID

DLE R

D W

6TH LINE RD

TRAFALG

AR

DRD

APLE A

VE

CHARTWEL

MORRISON RD

COOakville CSD

0102030405060708101213141617212328

OAKVILLEOAKVILLEOAKVILLEOAKVILLEOAKVILLEOAKVILLEOAKVILLEOAKVILLEOAKVILLE

N ELI

ZABE

TH W

AY

N ELI

ZABE

TH W

AY

N ELI

ZABE

TH W

AY

N ELI

ZABE

TH W

AY

N ELI

ZABE

TH W

AY

N ELI

ZABE

TH W

AY

N ELI

ZABE

TH W

AY

N ELI

ZABE

TH W

AY

N ELI

ZABE

TH W

AY

RD4TH LINE RD

NOTTINGHILL GATE

SPEE

RS RD

R R

D

MACDONAL

D

MA

WATSON AVEREYNOLDS ST

TRAFALGAR RD

KERR ST

ELL RD

282933354041485160NC

QUEEN

QUEEN

QUEEN E

QUEEN

QUEEN E

QUEEN

QUEEN

QUEEN E

QUEEN

HWY 2

HWY 2

HWY 2

HWY

2

HWY

2

HWY

2

HWY

2

HWY

2

HWY

2

3RD LINE RD

REBECCA ST

4TH LINE RD

ST

D

Lake Ontario

PEER

S RD

•Own Sailboat•Drink Scotch•Attend ballet &


•Classical concerts

Kindergarten Boom

D

CORN

WAL

L

1999 PSYTE by EAOakville CSD

PSYTE Clusters by Neighbourhood

CHARTWELL RD

CORN

WAL

L RD

NEYAGAWA RD

UPPER

MID

DLE R

D W

6TH LINE RD

TRAFALG

AR R

D

ONALD R

D

MAPLE A

VE

CHARTWELL RD

MORRISON RD

01020304050607081012131416172123282933

OAKVILLEOAKVILLEOAKVILLEOAKVILLEOAKVILLEOAKVILLEOAKVILLEOAKVILLEOAKVILLE

UEEN E

LIZA

BETH

WAY

UEEN E

LIZA

BETH

WAY

EEN E

LIZA

BETH

WAY

UEEN E

LIZA

BETH

WAY

EEN E

LIZA

BETH

WAY

UEEN E

LIZA

BETH

WAY

UEEN E

LIZA

BETH

WAY

EEN E

LIZA

BETH

WAY

UEEN E

LIZA

BETH

WAY

RD4TH LINE RD

NOTTINGHILL GATE

SPEE

RS RD

D

MACDON WATSON AVE

REYNOLDS ST

TRAFALGAR RD

KERR ST

D

33354041485160NC

QUEQUEQUEQUEQUEQUEQUEQUEQUE

HWY 2

HWY 2

HWY 2

HWY

2

HWY

2

HWY

2

HWY

2

HWY

2

HWY

2

3RD LINE RD

REBECCA ST

4TH LINE RD

RS RD

Lake Ontario

PEER

S

•Shop Winners•Spent $100-199 on

Children’s Show


•Go to movies

Oakville Centers of Performing Arts:

Oakville Centers of Performing Arts: Customer Base May 2006

Customer Base May 2006

Big Ticket Plus ClienteleBig, Little, Kids Clientele = Customer BaseBig Ticket ClienteleAll Events ClienteleAll Events Clientele


Target GroupTarget Audience Geography of Oakville

Top Target Clusters PSYTES:(U1) Canadian Elite (U1)Urban Gentry

Target Audience Geography of Oakville

Red Area represent 46.1%-100% of Oakville Centers Target audience

(U1)Urban Gentry

g


Target Group

Oakville Centers of Performing Arts: Customer Base 2006

Customer Base over Target Audience Geography

The Oakville Center of Performing Arts customer base is consistent with the most likel target areas located ithin thislikely target areas located within this geographical region.


Target Group

Oakville Centers of Performing Arts: Customer Base 2006

Customer Base over Target Audience Geography

The Oakville Center of Performing Arts customer base is consistent with the most likel target areas located ithin thislikely target areas located within this geographical region.


PRIZMce


PRIZMcePRIZMce• PRIZMCE is a new consumer segmentation g

system that classifies all Canadians into one of 66 lifestyle types--with names like Cosmopolitan Elite Electric Avenues Les Chics and Lunch atElite, Electric Avenues, Les Chics and Lunch at Tim's. The system marks the first time that a Canadian segmentation model has linked ggeodemographics to psychographics, incorporating “Social Values” data from Environics Research with demographics andEnvironics Research with demographics and product preferences to explain consumer behaviour.




• Add Prizmce slides from WebsiteAdd Prizmce slides from Website• Add TH slides ( work on survey with

Adam)Adam)



http://www.environicsanalytics.ca/pirizmce.aspx

• U7 Urban Downscale• 45 Daytrippers & NightowlsYoung lower-middle-

class urban singles and couples • 49 Rooms with a ViewYoung multi ethnic singles• 49 Rooms with a ViewYoung multi-ethnic singles

in downscale urban high-rises • 55 Single City RentersYoung apartment-dwelling g y g p g

urban singles and couples • 58 Solo ScrambleDownscale young singles and

single-parents in urban areassingle-parents in urban areas • 61 Park Bench SeniorsDownscale seniors in

urban high-rises



• How is this type of analysis transformingHow is this type of analysis transforming Presenting in Ontario?


• How is this type of analysis transformingHow is this type of analysis transforming Presenting in Ontario?– CCI - Values and benefits studyy

• Predictive tool• Random surveys

T i i l• Testimonials– Oakville applications

• Working values• Working values• Programming• Community role(s)


The Ontario Value and Benefits Project will:( ) id tif th l b fit th t l i• (a) identify the personal benefits that people in Ontario communities gain from their participation in cultural activities;in cultural activities;

• (b) reveal the values that define their choices to participate or not to participate; andparticipate or not to participate; and

• (c) develop broadening, deepening and diversifying strategies that will engage morediversifying strategies that will engage more Ontarians in quality, artistic experiences.


The project's overall purpose is to:The project s overall purpose is to: • mobilize new knowledge and audience

engagement practices into the Ontarioengagement practices into the Ontario cultural sector and

l th t l i t f th t• re-value the central importance of the arts in people's lives and our society.


Phase I - Discovery and Tool Development

ActivitiesActivitiesDiscovery► conduct series of personal meaningful

'discovery' interviews among audiences and near audiences (non-participants who are interested in and value the arts)


Outcomes:► Six participating theatres serve as pilot test sites to► Six participating theatres serve as pilot test sites to

gather values-based evidence of cultural impact and meaning and identifies the benefits (in their own words) that audience members derive from their artswords) that audience members derive from their arts experiences.

► Through discovery and comparative analysis: di d it l b li f daudience and community values, beliefs and

attitudes will be revealed in rural and urban theatres, large and small communities, Southern and N th d C di d A i diNorthern, and Canadian and American audiences (using parallel Major University Presenting Societies (MUPS) US study results) is revealed.

► CCI hosts first in series, mid-winter learning institute on Engaging Audiences: New Approaches to Creating Art-filled Experiences


g p

Outcomes: Some Stories We Heard• The best is when it draws us in, sets us

at ease, and draws a circle around the group.

• You get stale looking at life throughYou get stale looking at life through your own eyes, you need the eyes of an artist.artist.

• Do you ever notice you have theatre tickets on the worst days but then youtickets on the worst days, but then you come, and the lights go down and nothing else matters


nothing else matters.

Outcomes: Some Stories We heard• Art is all about communicating; if we don't• Art is all about communicating; if we don t

have communication what do we have?• I can't imagine living in a world without the

t f it' j t b t i l th tarts...for me it's just about survival...that simple.

• “drama should ennoble the spirit, if youdrama should ennoble the spirit, if you come away thinking about something you haven’t thought about before, or with a different perspective the performer has donedifferent perspective, the performer has done his job”

• “I value the fact that my kids are in the arts, j i th i th d t h i t tenjoying their youth and not hanging out at

the mall.”


Outcomes: Some Stories We Heard• “It’s nice to escape the big bad ugly world You hide• It s nice to escape the big, bad ugly world. You hide

in the theatre and forget about life for awhile.”• “The theatre has enriched our lives and we are better

f b i t f it ”for being a part of it.”• “I can’t get a better experience for the money.”• Took an unresponsive foster child to theatre, p ,

completely enthralled and found self through it and is now in professional theatre led to own greater involvement in theatreinvolvement in theatre

• Single, early middle-aged woman, very outgoing, “I want to do everything”– brings dates to performances and measures them against responseperformances and measures them against response i.e. if wants to get up and dance and the date does not, it is the end of the line




Phase II - Quantitative Gathering of Evidence of Value and Statistical Modeling

ActivitiesActivitiesQuantitative Gathering of Evidence of Value► Tool Development► develop quantitative survey using TixHub web-based customer► develop quantitative survey using TixHub, web based customer

relationship management software (includes focus groups, input from consultants and support from MUPS group *)

► training on administration and use of tool► t t t l t i it► test survey tool at six sites► refine online evidence-gathering process and recommend

procedures such as frequency of administration administer and monitor online gathering of quantifiable values held by arts g g q yparticipants

Statistical Modeling► analyze develop segmentation/classification of audience 'value'

clustersclusters


Phase Two: Outcomes► Qualitative data gathered in phase one will be used to

statistically model value clusters in participating communities► Program expands to larger number (12) of CCI member

communities (potential of 70 more presenting organizations)communities (potential of 70 more presenting organizations)► Report entitled 'Ontarians Public Value of Culture' published

and made available through the Centre for Cultural Management (nationally) and through CCI (provincially)

► CCI hosts second in series mid winter learning institute on► CCI hosts second in series, mid-winter learning institute on Building Participation Through Values Based Outreach

► Participating presenters begin to develop new programming and marketing approaches that align their programs and

ith th i iti ' di i l l l tmessages with their communities' diverse social value clusters► Presenting organizations develop audience hosting practices

that appeal to diverse social value clusters


Phase III - Advocacy Outreach - Revealing Culture's ValueCulture s Value

Steps include:► implement evidence gathering► implement evidence gathering

methodologies in ten other presenting communities

► host series of forums and workshops throughout province to deepen understanding and build base of newunderstanding and build base of new knowledge/practice in community audience development

► disseminate knowledge into other arts sectors


Phase Three Outcomes:Outcomes:► CCI and Centre for Cultural Management

develop advocacy strategy based on i lt f th j tongoing results from the project

► CCI hosts third, mid-winter learning institute on Creating Public Value Through the Arts. g gAlso hosts Creative Summit in late spring to bring audience development practioners together to share new learning and developtogether to share new learning and develop new values-based audience development strategies.

► Results used to fuel province wide public► Results used to fuel province-wide public awareness /advocacy campaigns at the community level.


How Has Engagement affected OCPA Working Values

•Running a community arts centre•Gathering metaphor vs. transactional metaphorg p p•The hosting metaphor•So close to home

Home before the 11 o’clock news–Home before the 11 o clock news–Membership and loyalty

•The little girl dancing in a professional stage metaphor•The soft core (subscribers) vs solid connected (single ticket) audience


• Experience slide & photoExperience slide & photo




Oakville Performing Arts Centre…sorting out the brand message….

Bi Ti k tpromoters

User groups/ rental clients

Big Ticketpromoters

Oakville Centre“ So Close to Home”

User groups/ rental clients

User groups/


rental clients

Oakville Performing Arts Centre…sorting out the brand message….

User groups/ rental clients promoters

Oakville Drama Series (Rental Client)

Big Ticket

Oakville Symphony promotersy p y(rental clients)

promoters


Box Office Revenues 98-2007

$2,100,000.00

$1,700,000.00$1,800,000.00$1,900,000.00$2,000,000.00

x of

fice

1998

$1 200 000 00$1,300,000.00$1,400,000.00$1,500,000.00$1,600,000.00

by O

CPA

Box998

199920002001

$800 000 00$900,000.00

$1,000,000.00$1,100,000.00$1,200,000.00

ales

han

dled

200220032004

$400 000 00$500,000.00$600,000.00$700,000.00$800,000.00

s in

Tic

ket S

a

200520062007

$0.00$100,000.00$200,000.00$300,000.00$400,000.00

Dol

lars


$

JANUARY

FEBRUARYMARCH

APRIL

MAY

JUNE

JULY

AUGUSTSEPTEMBER

OCTOBER

NOVEMBERDECEMBER

“Look how farLook how far you didn’t have to travelhave to travel, to come and

”see me….”

- Bill Cosby,Nov 1, 2007,

Oakville Centre for the


Oakville Centre for the Performing Arts


Technology and the Performing ArtsTechnology and the Performing Arts

• Web1 0 – out bound –items to surf andWeb1.0 out bound items to surf and enjoy – one way

• Web2 0 UGC User generated content• Web2.0 – UGC- User generated content – two way conversations- global communitycommunity


Understanding Your Audience and Your Community –Mapping Software that Reveals Key Characteristics

P t K C ltPresenter: Ken CoulterLocation: AL 124

• http://www environicsanalytics ca/prizmcehttp://www.environicsanalytics.ca/prizmce_links.aspx

• http://www tetrad com/pcensus/can/py95ls• http://www.tetrad.com/pcensus/can/py95lst.htmlhtt // i /• http://www.ccio.on.ca/

• http://www.oakvillecentre.ca/• http://www.tixhub.com/• kcoulter@oakville ca


[email protected]
