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ComMetrics 2008_06_16 ComMetrics University Roentgenstrasse 49 Street CH-8005 Zuerich Zip Code Switzerland Country +41(0)44 272 1876 Voice +41(0)76 200 7778 Cel www.ComMetrics.com URL Coffee Break Webinar Nr. 08 2011-05-24 Twitter lists: How to reap the rewards Presented by: Prof. Urs E. Gattiker , Ph.D.

Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

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Webinar video, slides & podcast http://university.commetrics.com/?p=1706/#comments/ Objective = have you walk away with a clear understanding: 1 – How Twitter groups work 2 – Tricks that work with Twitter lists 3 – Using Twitter groups for your organization 4 – 3 Tools you want to use for Twitter lists SOS – call us – we can help ==> info at CyTRAP.eu

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Page 1: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

ComMetrics

2008_06_16

ComMetrics University

Roentgenstrasse 49 Street

CH-8005 Zuerich Zip Code

Switzerland Country

+41(0)44 272 1876 Voice

+41(0)76 200 7778 Cel

www.ComMetrics.com URL

Coffee Break Webinar Nr. 08 2011-05-24

Twitter lists: How to reap the rewards

Presented by:

Prof. Urs E. Gattiker , Ph.D.

Page 2: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

ComMetrics

_Who is your presenter?

Presenter: Urs E. Gattiker ==> http://bio.gattiker.name

My name is Urs E. Gattiker, the CTO and co-founder of ComMetrics –

CyTRAP Labs GmbH.

We help our clients to improve their customer relationship

management, while fostering revenue growth.

PS. We believe you can tweet once a day and have an impact...

Quality over quantity is our motto.

2011_05_24

_Introduction >Purpose >How to >Decision >Conclusions >Contact

Page 3: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

ComMetrics

_Case – You have been included

in a Twitter list

#1 Your company has been included in another Twitter list

– does it matter?

Challenge Should we use this feature?

Does it work? Find what lists you are on by clicking on the ‚listed‘

link http://twitter.com/USERNAME/lists/memberships.

For example, you can see the lists I am on at

http://twitter.com/ComMetrics/lists/memberships

2011_05_24

>Introduction _Purpose >How to >Decision >Conclusions >Contact

Page 4: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

ComMetrics

_Why it matters – 4 gold nuggets for today

2011_05_24

>Introduction >Purpose _How to >Decision >Conclusions >Contact

Objective = have you walk away with a clear understanding:

1 – How Twitter groups work

2 – Tricks that work with Twitter lists

3 – Using Twitter groups for your organization

4 – 3 Tools you want to use for Twitter lists

SOS – call us – we can help ==> info at CyTRAP.eu

Page 5: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

ComMetrics

_1 How Twitter groups work

Anything to do with numbers of followers

is now dead.

WHAT KIND OF LISTS you are on is far

more important.

Who cares if someone has 200,000 followers if

no one will put her on a list because

they do not like her tweet style?

2011_05_24

>Introduction >Purpose >HowTo _Decision >Conclusions >Contact

Page 6: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

ComMetrics

_2 Tricks that work with Twitter

lists

2011_05_24

>Introduction >Purpose >HowTo _Decision >Conclusions >Contact

Generally a list is public

- but you can keep it private

If you want to be removed from a list you have 2 options:

1 – ask the creator to remove you – best tactic if this is a friend or a person with a

funny humor towards creating lists.

2 - if the above fails or you do not care about cutting ties, or it seems to be a

malicious act – just block the account.

You will be taken off their list. However, it also prevents the person from following

you and you will no longer see their tweets.

Page 7: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

ComMetrics

_3 Using Twitter

groups for your

organization

- Niche groups

- Reward clients BUT

what about

privacy?

2011_05_24

>Introduction >Purpose >HowTo _Decision >Conclusions >Contact

Page 8: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

ComMetrics

_4 3 tools for Twitter lists – Priority 1

USE –get who replies to you or

re-tweet, etc.

Sent to you via e-mail

Check what those tweet that include you

in one of their own groups, tweet

their stuff

Retweet using RT @username or say at

end of tweet via @username and

@username to share your material

Action: Please acknowledge these and

be nice. 2011_05_24

>Introduction >Purpose >HowTo _Decision >Conclusions >Contact

Page 9: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

ComMetrics

_4 3 tools for Twitter lists – Priority 1

Nr 2 tool – conversationlist.com – find who you mentioned in your

tweet or who mentioned you in their tweets .... See what they

tweet

Very useful to see what people

tweet whom you have recently

mentioned with @username or

RT @username

2011_05_24

>Introduction >Purpose >HowTo _Decision >Conclusions >Contact

Page 10: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

ComMetrics

_4 3 tools for Twitter lists – Priority 1

Nr. 3 tool: Helps you monitor what the people post that included you in a list

of their own (making 2 lists is FREE)

2011_05_24

>Introduction >Purpose >HowTo _Decision >Conclusions >Contact

Page 11: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

ComMetrics

_4 3 tools for Twitter lists – Priority 1

Formulists provides you

with a screen on

Twitter about what

people post

that included you in

a group.

Can be very

interesting to gain

insights / infos, etc.

2011_05_24

>Introduction >Purpose >HowTo _Decision >Conclusions >Contact

Page 12: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

ComMetrics

_Why it matters – 4 gold nuggets for today

2011_05_24

>Introduction >Purpose >How to >Decision _Conclusions >Contact

Objective = have you walk away with a clear understanding:

1 – How do Twitter groups work

2 – Tricks that work with Twitter lists – get off list, etc.

3 – Using Twitter groups for your organization – yes BUT

4 – 3 Tools for Twitter lists – acknowledge those that reply or re-tweet

SOS – call us – we can help ==> info at CyTRAP.eu

Page 13: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

ComMetrics

_Please – would you be so kind and help me?

2011_05_24

>Introduction >Purpose >HowTo >Decision _Conclusions >Contact

Watch short video, get slides with URLs! Please write a comment:

http://university.commetrics.com/?p=1706/#comments

2011-05-30 – NEW blog post: How to best use Twitter lists (will

explain how to get an RSS feed for your lists, etc.):

http://commetrics.com/?p=15323#comments

Next webinar – comment to get signed-up Thursday 2011-06-02

- Bring your ideas to Xing SM Monitoring group

1 Impact with Twitter – who cares, 2) Saved searches, 3) Hashtags #, and 4) Favorites

to decide what to discuss

Page 14: Twitter lists: How to reap the rewards ComMetrics University Radio Show 08

CyTRAP Labs

_Who can you contact?

Presenter: Urs E. Gattiker ==> http://bio.gattiker.name

Contact: Urs E. Gattiker, the CTO and co-founder of – CyTRAP Labs

GmbH.

2011_05_24

Roentgenstrasse 49 Street

CH-8005 Zuerich Zip Code

Switzerland Country

+41(0)44 272 1876 Voice

+41(0)76 200 7778 Cell

www.ComMetrics.com URL

>Introduction >Purpose >HowTo >Decision >Conclusion _Contact