Tt e receipt_solution_nov 2011

eReceipt SolutioneReceipt Solution

© 2011 TransactionTree ‐ Confidential

About TransactionTree, Inc.About TransactionTree, Inc.

• #1 Provider of Digital Receipts g p

• Incentive for consumers to provide email

• Drive consumers to online site or back to store

C t S i• Cost Savings

© 2011 TransactionTree ‐ ConfidentialOctober 26, 2011

What is an e-Receipt?at s a e ece pt?

• Highly targeted and relevant content delivered with every receipt

• Promotional items and special offers• Surveys• Links to websiteSh th i i d j i i l it• Share their experience and join a social community

• Other relevant content such as return policies and warranty informationy


E-Receipts – Lessons LearnedWithin 5 years 60% of retailers will be paperlessy p p

• ≈3X ROI ‐‐ For every $1.00 invested you get:● $3 50 in cost savings● $3.50 in cost savings● $7.00 in increased revenues● 15 new email addresses captured15 new email addresses captured● 1.84oz reduction in CO2 emissions

• 40%– 60% Consumer Adoption• Up to 70% open rates of e‐Receipts• Increased traffic on Social Media and e‐Commerce Sites• Enhanced customer loyalty and brand differentiation


Here’s how our solution works:Here s how our solution works:


1. Customer enters Store1. Customer enters Store


2. Customer enters Check-Out line2. Customer enters Check Out line

Cashier Check-Out


3. The Question?3. The Question?

Signature Capture Cashierg p

(Not Required)


( q )

About the QuestionAbout the Question

• Customer Select• Customer Select• Input New Customer• Email• Print• Both• Set Default• Set Default


4. Customer Identifier4. Customer Identifier• Identifier

– Last Name–Phone number– Loyalty cardVirtual–Virtual (800,000+ Active Users)

• Email is located• Writes to POS DB• Build customer Loyalty


Build customer Loyalty

5. Customer Email Validation5. Customer Email Validation• Customer completes payment transaction• Customer confirms email on screen


Check-Out CompleteCheck Out Complete

• Email DeliveryEmail Delivery– 2 min or less

• Viewable on any email enabled device

– Receipt• Looks like printed receiptLooks like printed receipt

– Marketing• eReceipt

– Social Sharing


eReceipteReceipt• Links to e‐Commerce

• Coupons/Promotions

• Likes and Follows

• Surveys

• Return and Exchange• Return and Exchange

• Social Sharing

• Co‐marketing


How to view your eReceipts

• Attached in Email

• Online Repository

• Mobile Devices


Receipt RepositoryReceipt Repository

• Web‐ServicesWeb Services– Feed to ecommerce site

• C stom b ilt• Custom built– White Labeled Repository

• Central Repository– Viewable through

t ti ttransactiontree.com


BranchOutBranchOut

• Retailer ManagementRetailer Management• Template Management• StatisticsStatistics• List Management• Add Ons• Add‐Ons

– Bulk Email Delivery– Ecommerce EmailEcommerce Email– Customized Templates


BranchOut Targeting and MeasurementBranchOut Targeting and Measurement

• Targeting & PersonalizationTargeting & Personalization– Store location– Geographyg p y– Basket Size– Membership Statusp– SKU Number

• Measurement– Open Rates– Click through rates


g

October 26, 2011

ArchitectureArchitecture

Spoke ServerHost Server

‐ POS terminal software transmits e‐mail image and data files to spoke server.

Host Server

p‐ Spoke server resides within customers internal network and sits behind firewall.

‐ Spoke server transmits files to TransactionTree host server via secure SSL TCP/IP connection.


Benefits for RetailersCreating Competitive Advantage

• Obtaining and Validating Customer e‐mailg g

• Engage customers after they leave the store

T t d d R l t C t C t t• Targeted and Relevant Customer Content

• Cost Savings and Measurable ROI

• Enhanced Customer Service and Convenience

• Effective Multi‐Channel customer engagementg g

• Enhanced fraud detection and prevention


TransactionTree Value PropositionTransactionTree Value Proposition

• Increase value of e‐Receipts for your customerIncrease value of e Receipts for your customer– Integrated and secure mail server– 99% delivery rate of all transactions (White Listing)y ( g)– Marketing engine– Tracking and Monitoring– Data Control and Security– Online Repository– Third party technology integration– Partnerships with key Tier 1 solution providers


Why TransactionTree?Why TransactionTree?

• Low cost

• White List

• Tested Technology

• Multi‐Channel

• Receipt Responsibility


Questions about TransactionTree?Questions about TransactionTree?

ContactContact:

J Sh iJason ShapiroTel: (770) 906‐1777Tel: (770) 906 1777

[email protected]


Business

Tt e receipt_solution_nov 2011