Trans Accel Anz

www.transaccel.comTransAccel Proprietary and Confidential

Company OverviewCompany Overview

August, 2010


Company OverviewCompany Overview

MissionThe preeminent catalyst to the growth and success of technology companies in the quest for an international market expansion.

Corporate HistoryTransAccel, LLC was established

in June 2001 with its headquarters

based in Cupertino, California,

USA. Our regional offices are located throughout Asia with

coverage of countries in Japan, Greater China, South East

Asia, and Australia/New Zealand.

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Executive ManagementExecutive Management

Wilson ChandraCEO & Founder

Anthony WongManaging Director, South Pacific

Raymond KohManaging Director, South East Asia

KC ChoyManaging Director, Greater China

Joseph ThumVP of Business Development, South East Asia

Atsuhiko FukudaVP of Business Development, Japan

Wilson ChandraWilson Chandra Anthony WongAnthony Wong

Atsuhiko FukudaAtsuhiko FukudaKC ChoyKC Choy Joseph ThumJoseph Thum

Raymond KohRaymond Koh


Managing Director, Australia/New Zealand

30 years of executive management, sales and engineering experience as he takes on the prominent role of Managing Director for South Pacific at TransAccel. Prior to taking the helm at TransAccel, Mr. Wong was the Country Manager for Equator One Pte Ltd, and was responsible for setting up distribution channels and managing the performance of resellers to maximize sales and profitability for the company in the Australia/New Zealand region.

Held various executive management positions that include:

• Alcatel• Newbridge Networks• West End Networks Limited• Motorola Information Systems Group

Mr. Wong holds a Bachelor of Science in Engineering with First Class Honors from the University of Hong Kong and an MBA from University of Brunel, England.

Anthony WongAnthony Wong


Common Shortfalls in Establishing an International PresenceInternational Presence:

Inability to identify suitable sales/distribution channels and lack of proactive monitoring efforts on sales channel performance

Unfamiliarity of the legal, business, and cultural factors pertaining to each country Delays in responding to market needs, ex. pre-sales and technical support; RFI/RFP Lack of proper planning, market analysis; localization of products and agreements to fit the legal, cultural and marketing requirements of the foreign country

Results of Unsuccessful Business Ventures Overseas:

Delay in revenue generation Excessive expenditure from misallocated resources and time A weaker position against competitors within the industry globally Failure in achieving the full potential revenue anticipated from a particular region

The ChallengeThe Challenge


The TransAccel AdvantageThe TransAccel Advantage

Extensive contacts with sales channels and strategic partners throughout the Asia Pacific region

Successfully served over 45 vendors across various IT networking technologies

Well experienced in helping companies to reduce costs while creating strong product image and gaining reputable market acceptance

Strategize market selection and determine target markets for the products Have worked extensively with both enterprise and service provider markets The principle "We are not just a consulting firm and you are not just a client,

but we work as part of your team in achieving a long-term success in the international market. Your success is our success.”

TransAccelTransAccel is a world-class business accelerator comprised of experienced professionals with extensive

knowledge of channel and marketing development to help technology companies

achieve quick and successful market penetration into the Asia-PacificAsia-Pacific region.

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CustomersCustomersAirespace, Inc. (Cisco) www.airespace.comAmber Networks (Nokia) www.nokia.comArray Networks www.arraynetworks.netAruba Networks www.arubanetworks.comAvici Systems, Inc. www.avici.comAylus Networks www.aylus.comBayPackets (Genband) www.baypackets.comCode Green Networks www.codegreennetworks.comColubris Networks (HP) www.colubris.comCoyote Point Systems www.coyotepoint.comEncore Networks www.encorenetworks.comExavio www.exavio.com Gigabit Optics www.gigabitoptics.comInkra Networks www.inkra.comHatteras Networks www.hatteras.comInternet Photonics (Ciena) www.internetphotonics.comIntersense www.intersense.comMegisto Systems www.megisto.comNarus www.narus.comOnSite Systems www.onsitesystems.comOverture Networks www.overturenetworks.comPacket Design www.packetdesign.comPassave (PMC Sierra) www.passave.comProcera Networks www.proceranetworks.comQuarry Technologies www.quarrytech.comTropic Networks www.tropicnetworks.comTropos Networks www.tropos.comVenturi Wireless www.venturiwireless.comViascope www.viascope.comXRoads Networks www.xroadsnetworks.com

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TestimonialsTestimonials"Performance with past market development firms were really not to our satisfaction until we met Wilson Chandra and his team, and decided to work with them. They helped us identify and strategically penetrate key markets, and connected us with top notch partners, thus enabling us to build a successful business in a relatively short timeframe. They helped increase revenues and expanded our presence into new markets with minimum investment and risk exposure. I will not hesitate to call upon Wilson and his experienced team again if I need to engage a market accelerator in Asia-Pacific."

Francois Le, Former ExecutiveTropos Networks

"JYC (now TransAccel) worked very hard to help Passavé identify new business opportunities in Asia-Pacific that matched our company's goals and objectives for new challenges and growth. We were very happy with JYC's effort and results that came out during our business relationship and I truly look forward to continue building a relationship with them in the future as we expand our international presence."

Ariel Maislos, PresidentPassavé, Inc.

"JYC (now TransAccel) delivered on its 'Instant Access to Asia-Pacific' promise and enabled us to successfully open a strategic market quickly and cost efficiently."

Patrick Glenn, FounderVenturi Wireless