Topic 3 Green Design

Principles of Green Design

Objectives for Green Design• Increasing efficiency in the use of materials,

energy and other resources

• Minimizing damage or pollution from the chosen material

• Reducing to a minimum any long-term harm caused by use of the product

• Ensuring that the planned life of the product is most appropriate in environmental terms and that the product functions efficiently for its full life

Objectives for Green Design

• Taking full account of the effects of the end disposal of the product

• Ensuring that the packaging and instructions encourage efficient and environmentally friendly use

• Minimizing nuisances such as noise or smell

• Analysing and minimizing potential safety hazards

McDonalds Case Study

• http://www.mcdonalds.com/corp/values/place/enviroment/recycling.html

Navigate your way through the McDonald’s website(above) and make notes under each point as to how the company meets each design objective.

• increasing efficiency in the use of materials, energy and other resources

• minimizing damage or pollution from the chosen materials

• http://www.mcdonalds.com/corp/values/place/enviroment/recycling.html

• reducing to a minimum any long-term harm caused by use of the product

• ensuring that the planned life of the product is most appropriate in environmental terms and that the product functions efficiently for its full Life

• taking full account of the effects of the end disposal of the product

• ensuring that the packaging and instructions encourage efficient and environmentally friendly use

• minimizing nuisances such as noise or smell

• analyzing and minimizing potential safety hazards

“Take Back”• Legislation on designers and manufacturers• Take-back legislation holds manufacturers

responsible for the environmentally safe recycling or disposal of their end-of-life products

• Manufacturers are expected to provide a financial or physical plan to ensure that such products are collected and processed.

• The European Union and Japan were among the first to introduce such legislation.

Attitudes to Green Issues• People’s attitudes to green issues vary• Eco-warriors actively demonstrate on

environmental issues• Eco-champions champion environmental issues

within organisations• Eco-fans enthusiastically adopt environmentally

friendly practices as consumers• Eco-phobes actively resent talk of environmental

protection• Examine your own eco-footprint – use the link