Top 60 Marketing Tips

Top 60 Marketing Tips

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Don't Get Lost In The Crowd


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What Does Your Desk Say About You?

What Does Your Receptionist Say About Your Business?

You Have Got To Have A Good Intro

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Clean Up Your Reception area (or Waiting Room).

(Apply The "Average Waiting Time X 2 Test")


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Prepare An Elevator Pitch

Invest In A Really Good Website


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Give Something Meaningful Away


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Always Have Copies Of Your Published Articles On Your Web Page


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Have You Googled Yourself Lately


Never Underestimate The Power Of Google For Enhancing Your Credibility And Visibility


Does Your Business Card Say Anything Interesting About You


PDF First (Send Documents In PDF)


Just Say "Thank You"


Don't Just Be A Joiner, Be A Leader

Don't Play By Yourself (Work With Others)


File/Deal Closing Letters Are An Absolute Must

Do You Have A Written Marketing Plan


Be Aware Of Your Online Persona

Get Your Ducks In A Row (Marketing Messaging And Accountability Vs. Messaging)

Identify Repetitive Tasks And Develop Automated Systems With Fixed Fees You Can Market

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Sit Next To A Stranger


Keep Your e-Communication List Private - Use "BCC"


Build Something Unique That Defines You

Consultants: Keep A Referral Log

Create And Maintain Compelling Marketing Materials


Separate The Wheat From The Chaff (Find Out Where Best Clients Found You)


Surf The Web For Great Ideas

What Goes Around Comes Around (Use Clients Services)


Don't Set Yourself Up For An Ethics Violation, Follow Advertising Rules

By Your Clients Some Pizza


Set Up Form Letters To Follow Up Business Cards You Receive


Don't Be The Last To Know (Google Alerts)


You've Got To Be Accessible


Boot Your Worst Clients


Find The Right Clients


Read Books

Its OK To Boast A Bit, But Be Careful When Promoting Results


Rubber Stamp It


To Blog Or Not To Blog (RSS)

http://blog.ProcessMaster.com


Use An Email Signature


If You Don't Have Time To Blog, Make Time To Podcast

Ask Your Clients For Suggestions (Client Advisory Committees)

Every Firm/Company Must Have A Written Marketing Plan


Include Contact Information At The End Of Your PowerPoints

Thank YouContact me as

[email protected]

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No more than 5 points per Power Point Slide

Don't Just Send Your e-Newsletter And Think Its Being Received, Track It (Campaigner.com)


Brainstorm For Your Community

You Cannot Have A Marketing Plan Without A Budget

Create News Your Clients Can Use


Get Your Hair Done (Get To Know The People Who Also Serve The Clients You Want To Serve)

Marketing Is A Team Sport, Don't Let Sales People "Opt Out", But Don't Expect Equal Results From All

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Use Online Clipping Services To Keep You Information About Clients And Issues That Are Important To Them

Look Successful But Not Too Much | Don't Blow Your Own Horn Too Loudly


Great Royalty Free Graphics For Your Newsletters And PowerPoints


Don't Do Bad Power Point


Don't Ignore Future Customers Or Your Family


Don’t Exibit At A Trade Show You Have Never Been To Before As A Delegate


Bad Publicity Stays With You


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turns Text into Diagram into Code

Brought to you byProcessMaster

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The EndThankyou for watching

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