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The International Trade Fair for Consumer Goods is a traditional fair, one of the first exhibitions ever organized in Romania. Launched in May 1974, the first edition of the fair covered an area of 16.500 square meters and gathered exhibitors from 11 countries. Later on, the basis of many of the specialized fairs organized by Romexpo came from TIBCO’s thematic. During the 4 days of the International Trade Fair for Consumer Goods will bring into visitors’ attention a large offer from the Romanian and international market.
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International Trade Fair for Consumer Goods31st edition, May 29th - June 1st 2014, Romexpo Central Pavilion
Organizer: Partner:
www.tibco.ro
TIBCO is one of the traditional fairs organized by ROMEXPO, being one of the first
exhibitions ever organized in Romania.
Launched in May 1974, the first edition of the International Trade Fair for Consumer
Goods Bucharest covered an area of 16,500 sqm, gathering exhibitors from 11 countries.
Later on, the basis for many of the specialized trade fairs organized by Romexpo came
About TIBCO
Later on, the basis for many of the specialized trade fairs organized by Romexpo came
from TIBCO’s thematic.
Developing a new tradition with the ”Made in” concept promoted at the previous three
editions, at TIBCO 2014 the participating companies will exhibit consumer goods from
international markets.
The entrance is free for visitors.
Together with KIDEX and BOOKFEST, TIBCO will benefit from a cumulated traffic of
over 90,000 visitors, offering a pleasant leisure activity alternative.
YOUR FAMILY SALON (cosmetics and perfumes, clothes, footwear, jewellery, watches
and other accessories, food products, alcoholic and nonalcoholic drinks, natural products
and unconventional therapies, weight loss products, gifts and handicrafts, events)
YOUR HOUSE SALON (electronics and appliances, interior decorations, plastics, sanitary
Thematic
YOUR HOUSE SALON (electronics and appliances, interior decorations, plastics, sanitary
and household articles, furniture, household goods and equipment, chemicals, cleaning
and hygiene items)
ECO SALON (organic food, organic drinks, organic cosmetics and eco tourism)
TRADITIONAL COMMERCE (shopping carts, lighting systems, cooling systems, cash
registers, display systems, monitoring systems, marking and labeling systems, stand
producers, kiosks etc.)
E-COMMERCE (distribution and delivery systems, ordering system, e-commerce
platforms, online payment systems, insurance services, storage spaces, online publicity)
MULTI LEVEL MARKETING
FINANCIAL SERVICES AND INSURANCE SALON
VISITORS� Investors
� Retailers
� Entrepreneurs
� People with medium and high income
� Middle aged employees
TIBCO 2014 – TARGET AUDIENCE
At the 2013 edition, over 70% of TIBCO’s visitors were agedbetween 18 and 35 years old, 59% of them being employed.
TIBCO 2013 – VISITOR’S PROFILE
EXHIBITORS� Producers, importers and distributors of consumer
goods, companies like: Cargo Partner, Ciserom,
Veronesse, Electroarges, Hofigal, My Domo Home
Appliance, Cefin Romania, Celadrin, Hypericum;
� Associations and organizations in the field.
5%
retiree
entrepreneur
between 18 and 35 years old, 59% of them being employed.
Over 80% of visitors consider the thematic, the program of sideevents and the exhibitors’ offer as ”good” and ”very good”.
34%
37%
23%
6%
18-25 years old 26-35 years old
36-55 years old over 55 years old
59%41%
female male
59%
14%
9%
7%
6%
employee
student
unemployed
independent/freelancer
retiree
0
20
40
60
80
100
exhibition thematic
side events program
exhibitor's offer
unsatisfactory satisfactory good very good
TIBCO is the perfect place to exhibit new products and tolaunch products suitable to consumers’ lifestyle. Theexhibiting companies are always seeking to develop andintroduce on the market products designed to meet
Participation fees
TIBCO
May 29th - June 1st 2014
introduce on the market products designed to meetcustomer’s needs.
The exhibitors will have the opportunity to meet theircompetition and new customers and also to strengthen therelationship with the loyal clients.
The International Trade Fair for Consumer Goods offersopportunities for sale, prospecting and entering newmarkets and sectors in the industry, to establish newbusiness contacts, to recruit distributors and sale agents inan pleasant environment: ROMEXPO Central Pavilion -the only location in Romania internationally certifiedfor trade fair organizing.
Registration fee - 75 EUR
Indoor space rent:- smaller or equal than 30 sqm – 45 EUR/sqm
- bigger than 30 sqm – 30 EUR/sqm
Outdoor space rent - 20 EUR/sqm
Standard Stand Construction:Indoor – 15 EURO/ sqm
Outdoor – 40 EURO/ sqm
*The fees do not include VAT
ROMEXPO FOR EXHIBITORS Intensive campaign that will promote the event through:
The side events willtransform TIBCO into ashopping destination andalso into an entertainmentplace both for adults and
TIBCO
May 29th - June 1st 2014
Intensive campaign that will promote the event through:155 TV commercials, 30 news and advertorials, 100 radiocommercials, 3.000.000 online postings, 40 outdoorlocations, 280 indoor locations, 300 pressappearances, 5.000 invitations, newsletters (twice amonth), exhibition site: www.tibco.ro, social media:Facebook, Twitter, LinkedIn, SlideShare.
CUSTOMIZED SERVICES Newsletters, printing services, media campaigns atadvantageous prices – these are just few of the facilitiesprovided in order to improve your participatingexperience.
place both for adults andchildren, as in the sameperiod takes place KIDEX -Exhibition for products andservices for babies, childrenand future parents.Therefore the visitors cantake part in many showsand concerts.The playgrounds especiallydesigned for children, willtransform the CentralPavilion into the perfectlocation for spendingpleasant time with thefamily.
TIBCO 2013 – Photo retrospective
PROJECT COORDINATOR
Laura IORDACHEPhone: +40 21 202.57.23Mobile: +40 758 053 134Fax: +40 758.837.725E-mail: [email protected]
SALESBogdan PERIVERZOFPhone: +40 21 207.70.00 ext.1035
YOUR TEAM
Contact
MARKETINGCristina CUCIUREANUPhone: +40 21 207.70.00 ext. 1129Phone: +40 21 207.70.00 ext.1035
Mobile: +40 758 837 741Fax: +40 21 207 70 70E-mail: [email protected]
Irina TOPCIUTelefon: 021 207.70.15 int. 1103Mobil: 0744 333 556Fax: 021 207.70.70E-mail: [email protected]
Marian COSOIUTelefon: 021 207.70.15 int. 1351Mobil: 0749 051 417Fax: 021 207.70.70E-mail: [email protected]
65-67, Marasti Blvd.
011465, Bucharest-Romania
E-mail: [email protected]
Web: www.romexpo.ro
www.tibco.ro
Phone: +40 21 207.70.00
Fax: +40 21 207.70.70
Phone: +40 21 207.70.00 ext. 1129Mobile: +40 745 055 348 Fax: +40 21 207.57.26E-mail: [email protected]
PR & ADVERTISINGCatalina MIHAIPhone: +40 21 207.70.00 ext. 1210Mobile: +40 75 883.77.60Fax: +40 21 207.57.26E-mail: [email protected]