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25 years & 2500 conferences later, what I've learned about business can be summed up in one word. Consciousness. It makes all the difference in the world. It breeds and reopens passion. We've all felt the power of passion having experienced it, occasionally, for ourselves. It's why we celebrate those people and businesses that remained passionate, and think of them as icons. Passion breeds success. How did we forget that; to let it silently slip through our fingers? The sad truth is we didn't even notice its departure. It's time now to consciously rediscover our own passion. To understand and harness its power for ourselves. "Thinking Better Business" is the goal and this presentation clearly outlines how to get there. Michael has been heralded as one of the most professional conference speakers on the planet. His unique, infectious style will leave your delegates enthused, ready, prepared and willing to commit to achieving more.
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M I C H A E L J A C K S O N’ S
T H I N K I N G B E T T E R B U S I N E S S
1950$11ba day $238btoday
Unconscious incompetence
Conscious incompetence
Conscious competence
Unconscious competence
Excellence
Conscious business people are:
Relevant &Consistent
Credible &
Sustainable
Unique & Appealing
Conscious thinkers break routine. Instead of replicating the ‘tried & tested’
They create the passion, & lead.(Not being content to follow blindly)
They focus on new learnings. Not merely leveraging conventional wisdom
They strive for world class.Not best in class
Conscious of their surroundings, they:
Respond to changeMinimise bureaucracy
Add value
Deliver solutionsFight competitively
Conscious thoughtis essential to
make better choices& create impact
7Highlyeffectivebrand traits
The conscious power of branding
1 Power
2 Passion
Power
3 Passion
Power
Intrigue
4 Passion
Power
IntrigueInspiration
5 Passion
Power
IntrigueInspiration
Rebellion
6 Passion
Power
IntrigueInspiration
RebellionTrust
7 Passion
Power
IntrigueInspiration
RebellionTrust
Prestige
We consciously need to develop a little of each in our lives everyday
Only consciously can we create our own future We must start to do & see things differently