Embed Size (px)
DESCRIPTION
Why most customer-based initiatives fail, and how to solve the problem. http://www.linkedin.com/today/post/article/20130718122906-36792-how-to-get-ahead-lie-cheat-and-steal
Citation preview
The Wisdom of Giving
Givers
Takers
Matchers
Takers put their own interests above the needs of others.
Givers pay the most attention to what others need from them.
Matchers protect themselves by seeking reciprocity. Many would like to be givers but feel too vulnerable.
Givers…
Smart companies…
Stupid companies…
Wanted: companies for our beta program
Wanted: companies for our beta program
Created by Bruce Kasanoff, based on conversations with Adam Grant and Dane Barnes. Bruce Kasanoff, Now Possible (203) 341-9448 [email protected]
