The way ahead? Promoting high performance with personalised learning

PowerPoint Presentation

The way ahead?Promoting high performance with personalised learningChair:Caroline FreemanHead of Learning Design, Brightwave Group#learnpersonal

Caroline WalmsleyMD, Brightwave GroupColin WelchHead of Production, Brightwave Group

Robin HoyleAuthor and Senior Consultant, Learnworks Ltd.

Myles RunhamHead of Digital,BBC Academy

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The way ahead:

Welcome and introduction

Robin Hoyle - Poll and QA

Colin Welch - Poll and QA

Myles Runham - Poll and QA

Caroline Walmsley - Poll and QA

Closing remarks

#learnpersonal

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Breakerslide

#learnpersonalPolling

After each speaker well ask a Twitter poll (multiple choice question)

Include one of the keywords in your answer:

e.g. Existing skills

Also include the right hashtag in your answer:

#LTQ1#LTQ2#LTQ3#LTQ4

The Way Ahead?Promoting High Performance with Personalisation

#learnpersonal

Robin HoyleAuthor and Senior Consultant, Learnworks Ltd. and author of Complete Training and Informal Learning in Organizations.

One size does not fit all

CourseResourceeLearningCollaboration

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People dont know what they dont know

Algorithms are dumb

The danger of the Me-shaped world

Sharples, M., et al (2013). Innovating Pedagogy 2013: Open University Innovation Report 2.Milton Keynes: The Open University ,p18

This personalized Me-shaped-world is a form of seamless learning by induction: we come to see the world as constructed around our interactions with it. The benefit is that relevant information may always be ready to hand, but the danger is that this prevents us from seeing alternative perspectives. We may come to believe that our experiences, views, preferences and connections are not just the most relevant, but all there is.Me-shaped world

SummaryWhereas one size does not fit all.

Beware:

People dont know what they dont know. If you always do what you always did, you always get what you always got

Dumb algorithms and our over reliance on our ability to utilise data

The Me-shaped-world is not the whole story it may not even be the most important part.

Thank Youwww.learnworks.org.uk [email protected] 44 1422 881873

@RHoyle#learnpersonal

The hyperlink works and is useful if we send this out to people14

Customisation without algorithms#learnpersonalColin Welch, Head of Production,Brightwave Group

Personalisation = algorithms

eLearning = publishingwith a next button

The future of technology driven learning is immersive I am 'in' the learning experience and I am practicing doing the things that I need to do better. I am making decisions.- Koreen Pagano - Immersive Learning

Immersive Learning

CAROLINE

This quote is taken from a great book on Immersive learning by Koreen Pagano and captures the essence of whats needed to create those opportunities for practice. Giving the learner opportunities to make decisions that 18

Storytelling and Gaming

CAROLINE

So lets go back to storytelling and gaming and look at each in a bit more detail. How can they be used within interactive film to create effective learning?19

The oldest form of learningYou empathise with the charactersThe structure of narrative reflects the way our brains work Its memorableStorytelling

CAROLINE20

You make decisionsYou see the impact of those decisionsYou can fail safely and try againIts memorableGaming:

CAROLINE21

The average eLearning course gives you feedback every 5-10 minutes, the average game is 7-10 seconds.The importance of feedback- Julie Dirksen, 2010

CAROLINE

Feedback is critical to the engagement of a game, whenever you act, there is an outcome that tells you whether you are successful sometimes this is a score, sometimes its a reward, visual or audio and sometimes you are competing against others. The feedback lets you know how are you doing, it gives you the satisfaction of progression, of improvement and achievement. 22

Simple string of pearls approach

CAROLINE

Most used structure in games, you complete challenges in one level in order to move onto another. In our example each level just has one challenge. If you get the wrong answer you are taken back to the decision point

It works well with a punchline heighten the drama23

A man walks in to a bar

COLIN DRIVE / CAROLINE TALK

Use the Techniques and Tools module.

Intro Topic FIRST 20 secs of intro - Explain the importance of the host / guide in the design make the learner feel supported / helped at the start

Click through Serving Techniques and Cocktail techniques short instructional videos on the basics to give the learner a good grounding note the responsive design the whole course can be used on a mobile. Show straining clip show comedy sequence at the end.

Glasses briefly show quiz and that tips are being earned. Say something about gamification.

This could be a good time to highlight the quality of the video mention that this was a three day shoot with a x person crew using x actors and x extras

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Devlearn DemoFest

It was completely immersive and contextualFocussed on true behaviour changeThe feedback was very authentic and fun, not just "good job, click next"

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Simple string of pearls approach

Most used structure in games, you complete challenges in one level in order to move onto another. In our example each level just has one challenge. If you get the wrong answer you are taken back to the decision point

It works well with a punchline heighten the drama29

3_110 Team SolveUpdate on workstreams. Ella has reached different conclusion from DanielVideo

3_120 DissentWhat should Ella do?Make statementExplore data setsFinish survey firstDilemma

3_100 Time/ travel storyThree weeks passing. Key developments. Montage of Daniel, Ella, Sharon.Photostory

3_141 Interview GuidePutting together agendaPuzzle

3_131 StateIf a) Daniel sees Ellas statement as a criticism. Hatti says to ask Clara.Video3_132 ExploreIf b) Ellas follows feedback model. Hatti suggests she meets Clara aVideo3_133 PostponeIf c) Ella says nothing. No discussion, no meeting with Clara proposed.Video

3_142 ResearchUsing info you have vs gathering more infoPuzzle3_152 Update HattiElla tells Hatti about discoveries. Why didnt she speak up? Photostory

3_151 Client AgendaClara has things she wants to say that arent on the agendaVideo

3_171 With ThereforeIf a) Carla voices her anxieties. Juvelion needs Rox to survive.Video3_172 No ThereforeIf b) or 3_173 Carla gives an overview, but not THEREFORE impact.Video

3_160 Let Go AgendaWhat should you do?Explore her concernsGive Clara airtimePush back agendaDilemma

3_173 Complains bolt-onIf 3_152 Clara complains Wheres Hatti? Why have I got B Team again?Video3_174 Not ListeningIf c) Ella pushes back on the agenda. Limited info from Clara.Video

3_180 E3 FeedbackHatti gives you feedback

Complex branched narrative

Text based mission game

Personalised dashboard

xxx

Tycoon style simulation



Put the learner in the storyAllow them to: Influence the outcomeFail safelyGive really regular feedbackAllow the learner to personalise their own journey

Immersive learning Recap!

CAROLINE36

Thank you

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The Way Ahead?Promoting High Performance with PersonalisationMyles RunhamHead of Digital, BBC Academy

#learnpersonal

Some perspective Head of Digital for the BBC Academy

Which means:

Digital strategy creating a digital learning serviceDigital strategy for products and content

Breakerslide

Some perspective All about user experienceUser needs define relevance, context and design for learning needs

Thinking about personalisation in this context

What is the market telling us? Personalised now = by me for me

This is not the same as by you for me

Digital personal experiences set the pace

I define the relevance for meAnd the place and time of useSocial network activity (following/friending/liking etc.) is mechanism of personal choiceThis activity creates the personalised experience

What is the market telling us? Personalisation is social now

Personalised experiences appear via your network Trust is implicit

Needs to be pulled not pushed

Dont anticipate need give control Transparency of data and method if possible Whats this? model is commonplace now

Personalisation v. customisationPersonalisation v. customisationVery different ways of tailoring content

Both appropriate and have their place

Segments rather than individuals

Have data for this now (probably)Smaller steps to cater for smaller groupsMay not even need personalisation

Personalisation v. customisationCustomising from templates and catalogues cheaper (?) and more predictable

Sophisticated targeting makes this feel more personal

Digital advertising model leads the wayPersonal assistants setting the trend e.g. Google NowCustomise via these products?

Does it need to be a learning product?

Stack Overflow community learning created around specific personal needsSlack choose the channels and create the channels

Distributed personalisation - many publishers are taking this route (e.g. News & Sport)

Readers pull relevant content into social and messaging products

Personalise the learning or place it in a personalised environment?

Make content available to be pulled by users

Curate for users or they curate what you have?Changes the model of learning destination or learning portal

Data analytics to identify similarities and relationships

Meaningful behaviourSocial data too not only consumption data

Community hosting becomes even more important

Helping people create a relevant and useful personal space

What this means for us

What to do?Not one size for you or your usersThere is much to learnAbout your usersAbout your capabilityAbout your culture(s)Test and experimentFree toolsPilot projectsNot all answers will apply or apply for long

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#learnpersonalPromoting high performance with personalised learningCaroline Walmsley, MDBrightwave Group

48Ive been conducting a series of in-depth interviews with our clients over the last few months and I want to share some of the findings of my research with you.

We talked to our clients about their problems, challenges and aspirations. We took their feedback to the Brightwave offices where we talked about how learning and data design could best be managed to meet solve their problems, create real value and meet those hard business challenges. What we discovered is part of our ongoing strategy for the year ahead, but one of the core findings was a realisation on our part that by taking a more personalised approach to learning solutions we could head off many of the problems our clients were reporting, and thats what I;m going to talk about today.

The way we consume content is changing.

The way we consume content is changing.

From movie releases to learning resources, one-size-fits-all broadcast models are failing to offer audiences the depth and quality of digital experience they expect.

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Leading brands are targeting contentfor the precise needsof the audience whenever and whereverthey want it.

Leading brands are using the latest technology, audience behaviour and data-driven insights to design and deliver content that meets the precise needs of the audience - whenever and wherever they want it.

In this personalised media environment, the prevailing 'sheep-dip' model of workplace learning is causing massive waste and expense in the production of ineffectual learning content, and ultimately failing to compete for learners' attention and falling short of business goals.

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Personalised learning answers todays core L&D challenges:Employee engagementProfessional developmentPerformance support

We felt we couldnt go further today without recognising Jay Cross, in light of the recent news of his passing. His views on informal learning and pioneering voice in the industry will be sadly missed and has been the foundation of much of what were talking about today.

Some of you will recognise this spending paradox diagram from him. He really hit the nail on the head in terms of the importance of informal and the seeming struggle to include it strategically. I think we still struggle with this.

a quick question: how many of you currently include informal and social learning as part of your digital learning strategy? planning on including?

Were going to look at a lot of tips, tricks, lessons learned and advice when considering how best to wield the power that is informal learning and see if we can show how others are tackling to move informal more into the comfort zone.

Do any of the following problems resonate?

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Core elements of personalisation:Adaptive technologyMulti-channelData and analyticsCapability frameworksLearning pathways

Behind the scenes, these are the drivers and facilitators that are making personalised learning a realistic option:

Adaptive technology - Utilising adaptive learning technologies to develop personalised learning solutions that keep up with learners rapidly shifting needs and expectations.

Multi-channel - Integrating learner, workflow, channel and format to serve the right person ideal learning ideal at the optimum moment to embed knowledge and effect lasting change.

Data and analytics - Analysing user data to understand what works for the individual, the team and the organisation - and design appropriate learning solutions.

Capability frameworks - Using role profiling and organisational capability frameworks to deliver precision learning solutions at the point of need.

Learning pathways - Diagnostics and structured learning pathways build learning journeys simultaneously fit for individual and organisational objectives.

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Employee engagement

Back to those key business challenges

Employee engagement remains a serious challenge for the developed/knowledge/advanced* economies, with serious implications for productivity, retention and innovation.

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Employee engagementEmployee engagement and culture issues are the no. 1 challenge companies face around the world.(Deloitte Human Capital Trends 2015 report)

Personalised learning empowers the learner to take control of their own development. Giving learners the freedom to learn where, when and how it suits them closes skills gaps more efficiently, boosts individual performance and re-aligns them with your overall mission. Engaged staff give more to your organisation, transforming passive learners into active innovators who share their knowledge and experience across the enterprise.54

Professional development

Unprecedented levels of organisational change are the norm in today's fast-paced business environment. Tomorrow, this momentum is only going to accelerate. This means it's never been easier to fall behind on essential skills and new practices, because it's impossible for the L&D function alone to monitor and manage the myriad changes required to keep up.

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Professional developmentMillennial graduates value training and development as their top priority - even over salary.(Ernst & Young survey, 2015)

The individual learner's perspective is invaluable in understanding where the latest sources of innovation and value can be found. Giving them greater control over their own professional development has clear benefits for their current - and future - role in the organisation, and promotes a culture of autonomous learning that develops and retains your top talent, cuts skills deficits and improves performance at all levels.

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Performance support

When engaged, autonomous learners encounter a problem, they go all out to find the solution. Waiting weeks or months for a broad-spectrum 'Click Next' e-learning course to cover the subject simply isnt an option.

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Performance supportUsing performance support methodologies, 80% of employees reach their quality competency goal, compared to 55% of employees using external support.(Eran Gal & Rafi Nachmias, 2011)

Thank you#learnpersonalContinue the conversation: find us on stand D21

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The way ahead? Promoting high performance with personalised learning