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gamesmap.ukThe UK Games
Map
September 2014
September 2016
The first interactive, real-time map of the UK games industry
Games Companies & Games
Universities & Courses
Services Companies
WHO’S IN THE UK GAMES MAP?
WHO’S IT FOR?
• Promote local networking• Encourage skill sharing• Build links with local
businesses and talent
Games Companies • Highlight clusters
• Spot trends and patterns of growth
• Find information on businesses
Investors
• Advertise your services• Find opportunities in your
area
Service Companies
• Largest live dataset of UK games companies ever assembled
Academics, Journalists, Policy-makers
2,472 games companies mapped to date
1,949 active games companies in the UK
66% of companies started since 2010
Only 41% of companies listed use games industry SIC Codes
WE’VE COME A LONG WAY…
HOW IT’S MADE
Online Game Directories
Games Games Companies
Companies House
UK Companies
UK Games Companies Ukie
MembersDesk Research
Data Verification
OpenStreetMapRegionalNetworks
• Bespoke big data approach
• Using publicly available data on game directories
• Matched company data against Companies House
• Worked with Ukie members and regional networks to verify data before publication
Powered by: Analysis
FINDING COMPANIESSEARCH FILTER ZOOM
FINDING COMPANIESFILTER OPTIONS
Games Companies
• Active / Dissolved• Developer / Publisher• Platforms & Devices• Age of Company• Year of Game Release
Service Companies
• Type of Company• Charity• Legal• Recruitment• etc.
Universities• Course Type• Post /
Undergraduate• Subject• Animation• Games
Development• etc.
COMPANY PROFILESNAME & TYPE OF BUSINESS
COMPANY STATUS, AGE &EMPLOYEE COUNT
PLATFORMSSOCIAL MEDIA
PROFILES
LOCATION & ADDRESS
GAMES
GO COMPARE: Companies
SELECT COMPARE
COMPANY COMPARISON
COMPARESUMMARY
ACTIVITIES
BUSINESS TYPE
PLATFORMS
PLATFORMS USED
BREAKING THINGS DOWN
• Towns & Cities• Regions & Countries• Counties• Parliamentary
Constituencies
UK, by Number of Games Companies per County
BREAKING THINGS DOWN: TOWN / CITY
LAYERS MENU
SELECT MEASURE
GEOGRAPHY TAB
GEOGRAPHIES MENU
SELECT GEOGRAPHY
BREAKING THINGS DOWN: TOWN / CITY
SHADED BY NUMBER OF COMPANIES
GO COMPARE: Glasgow vs. Edinburgh
PLACES TAB
SELECT PLACE
SELECT COMPARISON
GO COMPARE: Glasgow vs. Edinburgh
COMPANY COUNT
GAMES RELEASED UNIVERSITIES
GLASGOW
EDINBURGH
AREA PROFILE
COMPANY LIST
VIEW OR COMPARE COMPANIES
DOWNLOAD OR PRINT
ADDRESSES, CONTACTS AND WEBSITES ARE NOT INCLUDED IN DATA DOWNLOADS
PLATFORMS
PLATFORM PROFILE
GLASGOW EDINBURGH
SERVICE COMPANY PROFILESTYPE OF
BUSINESSYOUR CHOICE
OF WORDS
CONTACTS & SOCIAL
LOCATION & ADDRESS
MAKING YOUR MARK: Updating Data EDIT YOUR
EXISTING PROFILE
CREATE A NEW PROFILE
MAKING YOUR MARK: Edit Your Profile
ADD COMMENTS
UPDATE INFO
SAVE & SUBMIT
MAKING YOUR MARK: Create A Profile
DYNAMIC FORM
DIFFERENT PATHS FOR DIFFERENT BUSINESSES
MAKING YOUR MARK: Verification
Only registered users can submit data
All changes reviewed before publication
SO WHAT HAVE WE LEARNED?
66% of companies started since 2010
YEAR
COM
PANI
ES F
OUND
ED
66%34%
…are the places you’re most likely to find a games company
BRIGHTON DUNDEE&
1 in every 250
local companies are games businesses
62%Correct SIC
Only 41% of games companies listed use games industry SIC Codes
Console Specialists Mobile Specialists
59%
41%
35%Correct SIC
Correct SIC
Incorrect SIC
…but it varies across technology types:
THIS IS JUST THE BEGINNING…
• Drive industry economic measurement
…USE THE DATA, FIND YOUR STORY
• Case studies of towns, counties, regions• Compare businesses types by platform• Overlay more data types to broaden the
analysis (e.g. broadband speeds, cost of rents)
GO FIND YOURSELF
MAKE YOUR MARK
Games Businesses
Service Companies
Log in, own your data and make sure you’re visible as part of the UK games industry.
Take advantage of this unique opportunity to get your services listed alongside the entire UK games sector.
gamesmap.ukThe UK Games
Map