Upload
easy-on-hold
View
615
Download
2
Embed Size (px)
DESCRIPTION
When you realize that 76% of callers prefer information to music on hold, and that 20% of on hold callers made a purchase based on the on hold marketing messages they heard--you'll want to replace silence on hold with marketing.
Citation preview
Silence on hold causes hang-ups.
callers on hold in silence hang up within 60 seconds
70
%
CNN
33%
of hang-ups never call back.North American Telecom
Hang-ups = lost business
Silence = hang-ups
Hold times seem longer, causing caller irritation.
You’re missing a critical marketing opportunity to inform, educate and sell more.
On hold marketing is the missing piece.
• Reduce hang-ups
• Shorter perceived wait-time
• Build relationships
• Reinforce your brand
• Improve customer service
What can on hold marketing do?
You’ll sell more products and services
But most importantly:
$ 20%buy based on what they hear while holding.
IMC CORP. STUDY
"We have seen loan volume triple since adding Easy On Hold.“
Brad R. Warner, CEOFAIRLESS CREDIT UNION
We can help your business grow, too.
We work with any phone system.
What happens next?
We’ll write a custom script.
You’ll hear your custom production online in just 3 days.
Voices and music will bring it to life.
Easy, right?Now let’s find out about you.