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Free! The Six Kinds of Slide created by: Cerado, Inc. http://www.cerado.com Data credit: Wired Magazine, http://www.wired.com/techbiz/it/magazine/16-03/ff_free Razor: http://www.flickr.com/photos/derek7272/2479623736/ Gift: http://www.flickr.com/photos/grobleto/2049575110/ Gift economy Freemium Advertising Cross subsidies Zero marginal cost Labor exchange

The Six Kinds Of Free

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One-page slide showing the six primary business models based on "free," including freemium, advertising, cross subsidies, zero marginal cost, labor exchange and gift economy models. Based on the work of Wired's Chris Anderson, at http://www.wired.com/techbiz/it/magazine/16-03/ff_free

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Page 1: The Six Kinds Of Free

Free!The Six Kinds of

Slide created by: Cerado, Inc. http://www.cerado.comData credit: Wired Magazine, http://www.wired.com/techbiz/it/magazine/16-03/ff_freeRazor: http://www.flickr.com/photos/derek7272/2479623736/Gift: http://www.flickr.com/photos/grobleto/2049575110/

Gift economy

Freemium Advertising Cross subsidies

Zero marginal cost Labor exchange