The Science of Innovation (Facts the need for systems and best practices)
Notes to Readers bull This is a presentation was given September 24th in Gent bull It is still work in progresshellip if you have commentsquestions suggestions
please send them to bryanfast-bridgecom bull In this presentation you will discover
ndash Key facts on what is driving innovation success ndash Why you need to go step by step to build your innovation capacities ndash How to interpret the results of our innovation readiness assessment You can get your
assessment at this link httptinyccSlides_innov_ready ndash 10 best practices to build a culture of Innovation
bull If yoursquod like to arrange a talk at your company contact bryanfast-bridgecom
Agenda bull Why study innovation bull Key learnings from the research bull The need for systems bull Best practices bull Q amp A Drinks
Targets tonight bull To convince you
ndash there is a ldquoscience of innovationrdquo ndash there is more to innovation than post-its and
brainstormings ndash the right way to do things is step by step
bull To provide you with an insight into best practices and
a few things you can do tomorrow
WHAT IS INNOVATION
CREATIVITY is about new ideas
INNOVATION is the profitable
implementation of these ideas
Why it is important In Fortune 500 companieshellip New products account for 50 of revenues
And 40 of profits
companies value innovation
are classified as innovative by their
peers
of their customers would agree
of companies think they had a major innovation in the
last 6 months
of ideas fail when brought to the market
Why Study Innovation (Scientifically) bull Everyone seems to have an
opinion about Innovation and there is an enormous amount of (conflicting) ldquoinformationrdquo
bull A need for facts instead of opinions
bull A need for fact based theories to guide action
In Amazon there are 76579 books on innovation
We are committed to helping companies move faster and reduce risks The Fast Bridge Solution bull A fact based approach bull World class content training solutions and business partnerships bull A network of over 200 freelancers (all with gt10 years experience)
with a special focus on mentors from Silicon Valley World class innovation solutions in Belgium with a small flexible team
About us
World class content from
Working together with hellip
Senior people with grey hair (no hair) with the tools expertise and
experience to make innovation happen
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Notes to Readers bull This is a presentation was given September 24th in Gent bull It is still work in progresshellip if you have commentsquestions suggestions
please send them to bryanfast-bridgecom bull In this presentation you will discover
ndash Key facts on what is driving innovation success ndash Why you need to go step by step to build your innovation capacities ndash How to interpret the results of our innovation readiness assessment You can get your
assessment at this link httptinyccSlides_innov_ready ndash 10 best practices to build a culture of Innovation
bull If yoursquod like to arrange a talk at your company contact bryanfast-bridgecom
Agenda bull Why study innovation bull Key learnings from the research bull The need for systems bull Best practices bull Q amp A Drinks
Targets tonight bull To convince you
ndash there is a ldquoscience of innovationrdquo ndash there is more to innovation than post-its and
brainstormings ndash the right way to do things is step by step
bull To provide you with an insight into best practices and
a few things you can do tomorrow
WHAT IS INNOVATION
CREATIVITY is about new ideas
INNOVATION is the profitable
implementation of these ideas
Why it is important In Fortune 500 companieshellip New products account for 50 of revenues
And 40 of profits
companies value innovation
are classified as innovative by their
peers
of their customers would agree
of companies think they had a major innovation in the
last 6 months
of ideas fail when brought to the market
Why Study Innovation (Scientifically) bull Everyone seems to have an
opinion about Innovation and there is an enormous amount of (conflicting) ldquoinformationrdquo
bull A need for facts instead of opinions
bull A need for fact based theories to guide action
In Amazon there are 76579 books on innovation
We are committed to helping companies move faster and reduce risks The Fast Bridge Solution bull A fact based approach bull World class content training solutions and business partnerships bull A network of over 200 freelancers (all with gt10 years experience)
with a special focus on mentors from Silicon Valley World class innovation solutions in Belgium with a small flexible team
About us
World class content from
Working together with hellip
Senior people with grey hair (no hair) with the tools expertise and
experience to make innovation happen
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Agenda bull Why study innovation bull Key learnings from the research bull The need for systems bull Best practices bull Q amp A Drinks
Targets tonight bull To convince you
ndash there is a ldquoscience of innovationrdquo ndash there is more to innovation than post-its and
brainstormings ndash the right way to do things is step by step
bull To provide you with an insight into best practices and
a few things you can do tomorrow
WHAT IS INNOVATION
CREATIVITY is about new ideas
INNOVATION is the profitable
implementation of these ideas
Why it is important In Fortune 500 companieshellip New products account for 50 of revenues
And 40 of profits
companies value innovation
are classified as innovative by their
peers
of their customers would agree
of companies think they had a major innovation in the
last 6 months
of ideas fail when brought to the market
Why Study Innovation (Scientifically) bull Everyone seems to have an
opinion about Innovation and there is an enormous amount of (conflicting) ldquoinformationrdquo
bull A need for facts instead of opinions
bull A need for fact based theories to guide action
In Amazon there are 76579 books on innovation
We are committed to helping companies move faster and reduce risks The Fast Bridge Solution bull A fact based approach bull World class content training solutions and business partnerships bull A network of over 200 freelancers (all with gt10 years experience)
with a special focus on mentors from Silicon Valley World class innovation solutions in Belgium with a small flexible team
About us
World class content from
Working together with hellip
Senior people with grey hair (no hair) with the tools expertise and
experience to make innovation happen
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Targets tonight bull To convince you
ndash there is a ldquoscience of innovationrdquo ndash there is more to innovation than post-its and
brainstormings ndash the right way to do things is step by step
bull To provide you with an insight into best practices and
a few things you can do tomorrow
WHAT IS INNOVATION
CREATIVITY is about new ideas
INNOVATION is the profitable
implementation of these ideas
Why it is important In Fortune 500 companieshellip New products account for 50 of revenues
And 40 of profits
companies value innovation
are classified as innovative by their
peers
of their customers would agree
of companies think they had a major innovation in the
last 6 months
of ideas fail when brought to the market
Why Study Innovation (Scientifically) bull Everyone seems to have an
opinion about Innovation and there is an enormous amount of (conflicting) ldquoinformationrdquo
bull A need for facts instead of opinions
bull A need for fact based theories to guide action
In Amazon there are 76579 books on innovation
We are committed to helping companies move faster and reduce risks The Fast Bridge Solution bull A fact based approach bull World class content training solutions and business partnerships bull A network of over 200 freelancers (all with gt10 years experience)
with a special focus on mentors from Silicon Valley World class innovation solutions in Belgium with a small flexible team
About us
World class content from
Working together with hellip
Senior people with grey hair (no hair) with the tools expertise and
experience to make innovation happen
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
WHAT IS INNOVATION
CREATIVITY is about new ideas
INNOVATION is the profitable
implementation of these ideas
Why it is important In Fortune 500 companieshellip New products account for 50 of revenues
And 40 of profits
companies value innovation
are classified as innovative by their
peers
of their customers would agree
of companies think they had a major innovation in the
last 6 months
of ideas fail when brought to the market
Why Study Innovation (Scientifically) bull Everyone seems to have an
opinion about Innovation and there is an enormous amount of (conflicting) ldquoinformationrdquo
bull A need for facts instead of opinions
bull A need for fact based theories to guide action
In Amazon there are 76579 books on innovation
We are committed to helping companies move faster and reduce risks The Fast Bridge Solution bull A fact based approach bull World class content training solutions and business partnerships bull A network of over 200 freelancers (all with gt10 years experience)
with a special focus on mentors from Silicon Valley World class innovation solutions in Belgium with a small flexible team
About us
World class content from
Working together with hellip
Senior people with grey hair (no hair) with the tools expertise and
experience to make innovation happen
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Why it is important In Fortune 500 companieshellip New products account for 50 of revenues
And 40 of profits
companies value innovation
are classified as innovative by their
peers
of their customers would agree
of companies think they had a major innovation in the
last 6 months
of ideas fail when brought to the market
Why Study Innovation (Scientifically) bull Everyone seems to have an
opinion about Innovation and there is an enormous amount of (conflicting) ldquoinformationrdquo
bull A need for facts instead of opinions
bull A need for fact based theories to guide action
In Amazon there are 76579 books on innovation
We are committed to helping companies move faster and reduce risks The Fast Bridge Solution bull A fact based approach bull World class content training solutions and business partnerships bull A network of over 200 freelancers (all with gt10 years experience)
with a special focus on mentors from Silicon Valley World class innovation solutions in Belgium with a small flexible team
About us
World class content from
Working together with hellip
Senior people with grey hair (no hair) with the tools expertise and
experience to make innovation happen
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
companies value innovation
are classified as innovative by their
peers
of their customers would agree
of companies think they had a major innovation in the
last 6 months
of ideas fail when brought to the market
Why Study Innovation (Scientifically) bull Everyone seems to have an
opinion about Innovation and there is an enormous amount of (conflicting) ldquoinformationrdquo
bull A need for facts instead of opinions
bull A need for fact based theories to guide action
In Amazon there are 76579 books on innovation
We are committed to helping companies move faster and reduce risks The Fast Bridge Solution bull A fact based approach bull World class content training solutions and business partnerships bull A network of over 200 freelancers (all with gt10 years experience)
with a special focus on mentors from Silicon Valley World class innovation solutions in Belgium with a small flexible team
About us
World class content from
Working together with hellip
Senior people with grey hair (no hair) with the tools expertise and
experience to make innovation happen
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
of their customers would agree
of companies think they had a major innovation in the
last 6 months
of ideas fail when brought to the market
Why Study Innovation (Scientifically) bull Everyone seems to have an
opinion about Innovation and there is an enormous amount of (conflicting) ldquoinformationrdquo
bull A need for facts instead of opinions
bull A need for fact based theories to guide action
In Amazon there are 76579 books on innovation
We are committed to helping companies move faster and reduce risks The Fast Bridge Solution bull A fact based approach bull World class content training solutions and business partnerships bull A network of over 200 freelancers (all with gt10 years experience)
with a special focus on mentors from Silicon Valley World class innovation solutions in Belgium with a small flexible team
About us
World class content from
Working together with hellip
Senior people with grey hair (no hair) with the tools expertise and
experience to make innovation happen
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
of ideas fail when brought to the market
Why Study Innovation (Scientifically) bull Everyone seems to have an
opinion about Innovation and there is an enormous amount of (conflicting) ldquoinformationrdquo
bull A need for facts instead of opinions
bull A need for fact based theories to guide action
In Amazon there are 76579 books on innovation
We are committed to helping companies move faster and reduce risks The Fast Bridge Solution bull A fact based approach bull World class content training solutions and business partnerships bull A network of over 200 freelancers (all with gt10 years experience)
with a special focus on mentors from Silicon Valley World class innovation solutions in Belgium with a small flexible team
About us
World class content from
Working together with hellip
Senior people with grey hair (no hair) with the tools expertise and
experience to make innovation happen
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Why Study Innovation (Scientifically) bull Everyone seems to have an
opinion about Innovation and there is an enormous amount of (conflicting) ldquoinformationrdquo
bull A need for facts instead of opinions
bull A need for fact based theories to guide action
In Amazon there are 76579 books on innovation
We are committed to helping companies move faster and reduce risks The Fast Bridge Solution bull A fact based approach bull World class content training solutions and business partnerships bull A network of over 200 freelancers (all with gt10 years experience)
with a special focus on mentors from Silicon Valley World class innovation solutions in Belgium with a small flexible team
About us
World class content from
Working together with hellip
Senior people with grey hair (no hair) with the tools expertise and
experience to make innovation happen
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
We are committed to helping companies move faster and reduce risks The Fast Bridge Solution bull A fact based approach bull World class content training solutions and business partnerships bull A network of over 200 freelancers (all with gt10 years experience)
with a special focus on mentors from Silicon Valley World class innovation solutions in Belgium with a small flexible team
About us
World class content from
Working together with hellip
Senior people with grey hair (no hair) with the tools expertise and
experience to make innovation happen
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
World class content from
Working together with hellip
Senior people with grey hair (no hair) with the tools expertise and
experience to make innovation happen
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Senior people with grey hair (no hair) with the tools expertise and
experience to make innovation happen
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Our Core Interest
Innovation is hard work but startups are getting it right
more often
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Start-ups are about
more successful with new business projects than established companies
Some experts estimate that over
of success in innovation is based on systems
5x 80
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
What should large companies change in their
systems
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
More importantly
Why are kids in a garage doing better than the worldrsquos best
companies hellip
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Over 200 Articles Books Research has linked significantly higher levels of innovation and business performance to business philosophies strategic alignment business processes and organizational learning
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Strategic Alignment
Theoretical Background
Our work so farhellip
bull 42 one to one company interviews to validate questions and test questions found in over 200 academic articles
bull A survey with 71 test companies testing initial questions and validating links to innovation performance
bull April 2015 we updated the full survey to better analyze disruptive and ongoing innovation success
Now we are going to look at facts figures on innovation
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Strategy alignment 9 Strategy alignment Innovation Results Business10 People processes Results11 Organizational Design Sustaining12 Customer Focus Innovation 13 Co-creation14 Ecosystem Management15 Speed Results focus16 Systems to select ideas17 Commitment to Learning18 Knowledge Sharing19 Open Minded
Dependent Variables
Learning Orientation
Entreprenuerial Orientation
Independent Variables
Processes
Attitudes
Note All the questions are in the appendix
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
W
Strategy Alignment
Innovation Performance
Using latent measure to identify relationships
Other Factors
Covariates
How to measure ldquoAre you strategically aligned = different things to different people
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
The solution Using multiple measures of an underlying construct eg ldquoStrategic Alignment = ldquo 1 Our innovation strategy is clearly communicated so that
everyone knows the targets for improvement 2 My organization strategically allocates specific resources
(money staff materials and space) for innovation to make it easier for potential innovators
3 There is commitment and support for innovation from top management Etchellip
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Mea
11 questions Cronbach Alpha 72 Remove 3 questions 1 Our firm is oriented more toward the future than the present 2 All new product and process decisions in our firm require the approval of the
corporate office for strategic alignment 3 Few strategic actions can be taken in divisions in our firm until the corporate
office approves these actions 8 questions Cronbach Alpha 84
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
This was done for every question in the research twice
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
A validity check (eg Innovation Results) Self-reported questions bull Rate of growth bull Rate of new productservice introductions bull Success rate of productservice introductions bull Level of product differentiation in terms of
unique selling points bull New product cycle time bull Ability to create new productsservices with
real consumer value bull Profitability of new productservice
introductions bull Percentage of revenues from new products
introduced in the last 2 years
Compared with actual results for 42 companies
Validity Scaled measures Self
declared measures had a 8 correlation
Reliability The reliability of all scales was greater than 80 most
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
1Autonomy and competitiveness negatively correlated with Innovation success 1
2 2Entrepreneurial orientation = best predictor
3 3Strategic Alignment = critical for all types of innovation
4 4Speed is actually more important
5 5Overall measure is strong
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
DETAILED ANALYSIS 7 Key Learnings and suggested action steps
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
1 Strategic alignment is the cornerstone of successful innovation 2 If you want to give autonomy you need to have strategic
alignment first 3 If you get alignment attitudes and learning orientation in place
systems will follow 4 The right balance disruptiveincremental is key 5 Proactivity is the one thing you need to reward 6 Walk before you run (go step by step) 7 If you are in a big company or a small company you need to act
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Other measuresAbility to create new ideas 37 47 69Ability to communicate new ideas 41 49 65Ability to commercialize new ideas 43 48 65Confidence in launching breakthrough Innovations in the future 29 56 57
N =202 companies
1 Strategic alignment is the cornerstone of successful innovation
Action Point before doing anything look at how you can build alignment
Details All participants ranked by level of strategic alignment (8 questions) Avg Rank orders (0-100) Presented for other variables
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
bull Autonomy and competitiveness were negatively correlated with innovation results
bull Why People can get lost in what they are doing When customer focus is high Both autonomy and competitiveness are positively correlated with results
Innovation Results
Low Cutomer High Customer
71
57
49
21
Low High Low HighAutonomy Autonomy
FocusFocus
2 If you want to give autonomy you need to have strategic alignment first
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Action Point Think about something like our blue cards
A story that excites people
A specific request
Exclusions
Constraints
First ideas
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Innovation Performance
Firm Performance
Attitudes Processes
Learning
Test Origin of processes Strategic
Alignment
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
2 If you get aligned the right attitudes and learning orientation in place systems will follow
Excellence in systems Predicted by Attitudes Strategy Alignment Learning Orientation 1 The model predicts 79 of the explained variance (a good model is anything over 20) 2 All variables significant with learning orientation attitudes most predictive
Action Point Think of these elements as the foundation of your innovation program Get these right first
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The biggest driver of overall innovation success is Breakthrough Innovation A 1 improvement in breakthrough innovation will deliver 2 X more than sustaining innovation (51 26)
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
A balance portfolio = 85 sustaining
15 breakthrough But 50 of profit growth from
breakthrough Action Point Build breakthrough innovation capabilities and reallocate funds
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
A process of building a model by successively adding or removing variables based on their estimated coefficients ldquoThrow everything in and see what remainsrdquo
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Innovation Results All independent variables tested stepwise 4 factors remained 1The model predicts 63 of the explained variance (a good model is anything over 20) 2Proactivity is by far the most important driver of innovation performance
Now comes the most important thing we learned
When we rank order companies by innovation results there is a clear evolution of skills
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Action Point Find out where you are nowhellip
(Our Innovation Audit is an easy solution and it
is free wwwtinyccSlides_innov_ready )
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
It takes about 30 minutes Then you can look at 1 Strengths 2 Basics 3 Procedures 4 InnoPreneurship
1
2 3
4
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things u
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Step 2 Get the Basics RightPay particular attention to
Strategy First 17 Step 3 Build process and proceduresHunger 9 Pay particular attention toPhilosophy 37 Speed 28 Learning Orientation 24 Proactivity 5 Step 4 Entrepreneurial Orientation
General systems 35 Pay particular attention toIf issues fix Customer focus 42 Risk Taking 16 Strategy alignment Ecosystem Management 62 Innovation training If issues fix Structure 26 (For management and workers) All Stage 1 activities Creativity 20 Innovation Events Moments of truthInvite Speakers Ask for ideas If issues fixLean Start-up (learning training) Set up systems All Stage 12 activitiesExternal Events Accleration programs Ask for more ideasReward Proactivity Create Sessions Hackathons
Coaching Ecosystem developmentTell them it is important and Innovation Sprints Celebrate risk takingget them to believe hellip Reward Innovation Bring in Entrepreneurs
Reward InnopreneurshipAsk for ideas push for speedBuild ideas and systems to test Expect Entrepreneurship bring in
entrepreneurs partners to shake things up
Step 1 Look at strengths to build on Competitive Ecosystem Management
Now our core research questionhellip
There is a big difference in the innovation profile of small and large companies
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Action Step Big or small you need to work on innovating
like a successful start uphellip
Note The solution is step by step and systematic
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Ideas to action
A partner with a shared vision
10 best practices
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Our key partner Innovation Engineering
Why IE bull They share our fact based focus bull They have created systems to manage innovation bull Great training materials
bull Flipped classroom technology bull A library with close to 100 training videos bull In collaborattion with 26 Universities (and very fact based) bull Fully updated once per year
bull Proven
Academically validated (see National science report) 26000 trained already close to 90 repeat rate
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
ldquoAmericarsquos 1 Idea Gururdquo ndash AampE Top 10 ldquoAmericarsquos 1 New Product Idea Manrdquo ndash Inc Magazine
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
In his words He sold spark plugs to Industry They worked for hundreds of companies then the sparks worked less and less
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
They analyzed mountains of datahellip
bull PEOPLE Data innovation benchmarking data on over 100000 managers
bull PROCESS Data 6000 teams during a day of brainstorming
bull IDEA Data market research on over 26000 innovations
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
16 ideas
84 systems
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
However unlike many consulting companies we can pick and choose the best programs (not just ones we have developed)
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
10 Best practices
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
A typical program 100 dayshellip
With 30 minutes Almost 100 hours per minute
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Case Study SNARC
SNARC A Semantic Social News Aggregator When you want to know more SNARC helps you discover content by highlighting what is meaningful in a quick smart and personalized manner SNARC finds relevant content by learning from the content the social web and you 3 people with PHDs in Semantic Search 2 start up experts and about 100K to build a traction to get investment video httpsyoutubeIagHRT45to8
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
80 product development10 getting new users
5 finding a business model5 other
100
bull We are best in class bull We have 15000 downloads
this week bull Our server response time is
down to 8 seconds bull We were listed in TechCrunch
last week bull Success is on the way
We built something great profits will follow
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Starting at the endhellip Building an entrepreneurial mindset Building an entrepreneurial culture takes time hellip One of the best introductions I know is a discussion about effectuation If you want something different you need to learn to think different
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
External video httpswwwyoutubecomwatchv
=TIXVe4nEDEE
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
The 5 principles of effectuation
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Effectuation Training How to think like an Entrepreneur Deliverables Participants will understand how successful entrepreneurs think differently and how to build these thinking skills
Option 1 A grouped program with other Companies Early November hellip (to be confirmed)
Option 2 A company specific program
1 Assessments
1 Assessments You need to know where you are to decide what to do nexthellip
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
3 Options 1 FREE On-line versions from diferent companies
1 MIT httptinycctellisassess 2 Bain httptinyccbainassess 3 Fast Bridge httptinyccSlides_innov_ready
2 A facilitated audit (5-20 K)
1 Completation of the on-line audit 2 Manager Interviews 3 Premiminary assessment 4 Company presentation 5 Action plan development
3 A talk with a friendly expert
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
The most important question a scale
up needs to ask
ldquoIf this business fails why would it fail rdquo
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
5 Whys Why is no one paying for our service We never asked anyone to pay
Why have we never asked anyone We havenrsquot found a pain someone is willing to pay to resolve
Why no pain to resolve We havenrsquot focused on a specific segment yet
Why no segment yet We have spent too much time at our desk
Why too much time at our desk We are scared to meet clients because we donrsquot have ideas to sell
We need ideas for things we can sell
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
2 Executive alignment
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Executive alignment
Executive program 15 day C level focus Indiv company or several companies Day 1 ldquoHow tordquo Day 2 ldquoWe needrdquo Deliverable skills to manage 4-6 blue cards
KSFs Strategy from within linking alignment with actions
Option 1 A grouped program with other Companies 1911 and 2011
Option 2 A company specific program
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Sample Questions
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Snarcrsquos blue card (just one)
Make it a story Be honest Be specific
Define your Request for help
Lets get paid
Why it is important (the story)
If we cant find a way to get people to pay for our service we have no business regardless of how great our technology is how many people download our product or how useful it is
Request 3 ideas to make money that we can test
We are not interested inA fee for use of the plug-inWhy people will not pay
ConstraintsWe have around 100 K to grow the business so the solutions need to be low cost AND we need to work with partners
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
3 Show innovation is important
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
3 Show innovation is important (and supported )
Tell them it is important but more importantly show it A few quick ideas
bull Start a training program bull 555 program (5000 5 people 5 days to make a prototype) bull Adobe 1000 and a box bull Events (about 30 K each)
bull Start-up weekend (Participate in one or organize one at your company)
bull A hackathon
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
4 How to (Training)
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
4 Options
1 A University program (usually hands off lack of on-site) 2 A International Training program (lack of follow-up) 3 A Belgian training program (often issues program depth) 4 Innovation Engineering in Belgium
ndash A 5 day black belt program in the US (2 weeks prep + 5 days + 10 days follow-ups)
ndash A grouped green belt program (in Belgium) ndash A company program
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
95
2 Hours
Leadership Meeting CREATE Stimulus
Mining
2 Hours
IE Workshops CREltATE
COMMUNICATE
COMMERCIALIZE
2 Hours Each or I Full Day 4 Hours - Choose and Finalize Blue Card - Those Already Trained Join Here
Watch Video Before
Mine on VIP or VIO
Week 7 - 12
Monthly Weekly Weekly Project Updates Fail FAST Fail CHEAP lsquoworkrsquo
Quarterly Decide on Next VIOVIS Wave
GREEN BELT
Certification Celebration
15 Hour
5 Hour
Week 1 Week 234 Week 5 Week 6
Process Check In
1 Hour
Whatrsquos Working
Whatrsquos Not
Innovate Process 2 Hours
Define Ideas
Green Belt Training
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Create
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
MU = S F
D
Meaningfully Unique Ideas
Leverage Diversity
Drive out Fear =
Explore Stimulus
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Best practice 3 Steps
Step 1 Define your needs (already done) Step 2 Get stimulus (Stimulus mining) Step 3 Mix and match (Association) Today steps 1 and 3 (because we have limited time)
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Stimulus Available of practical ideas invented Low Stimulus
Medium Stimulus
High Stimulus
22
38
47
Value of Stimulus
Stimulus Feeds The Brain
Presenter
Presentation Notes
13Quantity and quality of IDEAS are created when we bring together13- Stimuli13- Different Brain Operating System points of view13- With a low level of fear13- Fear of change13- Fear of failure13- Fear of being laughed at13- Fear of being wrong13- Fear of embarrassed1313 Or SCFScaredy Cat Factor13 Or CSFChicken Shit Factor1313 Note the mathematical operations13- Brain Operating Systems multiply the impact of Stimuli13- The greater (larger) the fear the smaller the ideas1313 Itrsquos a simple little equation with incredible impact13- Our task over the next few hours is to help you feel itrsquos real power1313 Letrsquos start with a more precise definition of what we mean by an IDEA
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
COMPUTER
Stimulus sets off a CHAIN Reaction
Presenter
Presentation Notes
13Stimulus Response1313bull There is a better waywe call it Stimulus Response1313bull Instead of using your brain like a library use it as a processing tool13- Feed your brain with stimulus13- When stimulus enters it sets off a chain reaction of connections and associations1313bull In the arts stimulus has been used for inspiration for thousands of years13- The wonders of nature to the painter13- The beauty of the human face for a sculptor13- The wonders of the wilderness for the poet13- All look for inspiration for their work1313 bull Similar trait done by designers today13- Jim Henson toured the Metropolitan Museum for inspiration for new puppets13- Nike outdoors designers use military gear as outdoor inspirations13- Not copyingrather using it as stimulus to prompt the mind
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Traditional Model
Individual Brainstorming draining
Before After
Suck Method Uses Your Brain Like A LIBRARY
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
At Their Most Basic IDEAS
are Feats of Association
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
You can use tools and systems to force new
associations (there are hundreds of tools)
Presenter
Presentation Notes
13Flip back and forth between the two options1313Back to stimulus1313When deciding what to do on vacation13- Blank sheet with numbers13- Photo13- Repeat repeatwhich is easier1313stimulus multiplies ideas in your mind like crossing waves in the ocean1313Vacation Example131 Blank Sheet132 Herersquos the old way13A You come up with a list of tired ideas - grandmarsquos Disney Waltrsquos Gator Farm13B Vacation Stimulus Shot13C How many more ideas will you get when you let your mind react with all of these things13D Is it cheating NO itrsquos smart
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
666 forced associations
bull8 Min Random combinations (look for ideas) bull2 Min Pick top ideas and write them up
bull Headline bull Problem Pain bull Promise bull Proof
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Forced Associationshellip
1 2 3 4 5 6 7 8
4 6 6 4 3 3 5 2Round 1 1 5 4 6 3 5 3 4
2 1 3 1 4 4 2 5
3 5 4 1 3 2 1 6Round 2 6 5 2 4 5 6 4 2
2 6 6 1 3 5 4 6
5 6 5 1 5 2 5 1Round 3 4 2 2 2 6 3 4 1 4
4 2 5 4 2 4 5 1
Group
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
RedMindset
WhiteTarget
BlueMethod
1 Apple Students Substitute something
2 Starbucks JournalistsCombine it with something else
3 Amazon BloggersAdapt something to
it Modify or Magnify it
4 BenampJerrys A search companyPut it to some other
use
5 Prius Data company Eliminate something
6 Nike PublisherReverse or Rearrange
it
1 1 1 Apple = design and simplicity Students love music Substitute instead of showing the internet show things to buy A fancy music mix trial list anytime someone visits a music site with an option to buy on ITunes
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Suggestions Agree
ndash Group ndash Facilitator ndash Writer ndash Timer
Use template Work 8 minutes then decidehellip
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Communicate IDEAS
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
If people donrsquot understand you canrsquot ask them for feedback
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Why
Wonderful
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
There are 2 really big questions
26000 New product Introductions 70 of success F (Meaningful Unique )
112
A million dollar formula 6 Meaningful + 4 Unique = the best predictor of success Cut-off = 6 or better
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Why
Wonderful
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Sugging to real information hellip
Hey mom what you thinkhellip Thatrsquos great sonhellip 3 reasons yoursquod buy this product
Please tell me If this business failed Why did it fail 3 ideas for improvement
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
5 Risk Reduction
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
3 ways to reduce risks
1 Learn to think like an entrepreneur managing risks (what can I do with what I have)
2 Stop talking upside start talking affordable lost
3 Focus on death threats first
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
6 Systems to promote cycles
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
And reduce risks
When there are no death threats left You canrsquot help but succeed
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
An example of world class (not Snarc)
Objectives A weekly learning cycle every week for 10 weeks10 ideas for new users uses of their productAt least 80 new ideas with 60 killed 10 merged and 10 in progress
Alignment Every Mondayhellip what next nowBuild ideas Each Friday a brain-storming session (with new external people)CommunicateCheckSystems Identify death threats work on death threats
Kill all weak ideas where death threats not resolved in 2 weeksAn 10 minute standing meeting every morningWrite and document work done each week
One person writes up the ideas Another lists the death threatsExternal experts to validate give feedback on all ideas
How this worked in practice Weeks 1 ndash 3 all the old ideas Weeks 3-4 better ideas Weeks 5-7 desperation Weeks 8-10 real better ideas
Maybe why traditional one off braininstorming doesnrsquot really work
7 Moments of truth Almost anything works faster with a deadline
bull Inspiration days bull Pitch events (with internal external
judges) bull Hackathons
Up and running in 82 cities Moments of truth (they call them forcing moments) are the foundation Graduates 80 success 52 funding
Building urgency for better ideas
Friend and Family Day
Really Ugly
Meetup Event
Still Ugly
Speak at Conference
Less Ugly
Investor Presentation
Good Enough
10 Best practices hellip
The basics Processes Procedures Skills Entrepreneurial Orientation
Assessment Training Ecosystem Development
Alignment Systems to promote cycles Build Entrepreneurship
Show it is important Moments of truth
Acceleration programs
Ongoing Inspiration
8 Ecosystem development
If you want to move fast it is usually not what you know but who you know that makes the difference
bull Meet and greet sessions with Entrepreneurs bull Events with entrepreneurs pitching ideas for your
business challenges bull Attendance at external events (eg Inacademy The
Founder Institute)
9 Ongoing inspiration
bull Lots of content bull Lots of diverse content and people bull = A recipe for new ideas bull If yoursquore a bank donrsquot ask banker to s
peak ask artists bull Best in class google talks
(inspired from PampG) bull Search ldquogoogle talksrdquo in YouTube
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
1Use build your local network (usually the best solution)
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
Free Resources Free Events Free Innovation Audit A talk together (free)
Effectuation Training Executive training Green Belt training Innovation Certification In depth Innovation Assessment A la carte activities 10 best practices
Innovation as a system Trial run (25K) 12 Day Strategy Activation 1 Day Innovation Training 2 half day create sessions Coaching for 8 weeks
Train the trainer programs Accelerator programs Company change programs
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
10 things you can do tomorrow hellip (with no budget)
1 Share this presentation with a few colleagues 2 Visit a few of the links in this presentation 3 Sign up for a few events to learn more meet different people 4 Write up a blue card for a project yoursquore working on ask for 5 yellow cards 5 Take an honest look at where you are in the innovation process (our audit is free) 6 Read a bit more about Innovation (check out our site) 7 Look into executive and executional innovation training programs 8 Arrange some external speakers 9 Instead of a KSFs list put together a KDTs (key death threats list) and work on it 10 Give us a call to arrange a talk together
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Q amp A
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Appendix all questions In the research survey
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
Slide Number 62
Slide Number 63
Slide Number 64
They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
Slide Number 68
Slide Number 69
Slide Number 70
Case Study SNARC
Slide Number 72
Slide Number 73
10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
The Talks at Google brings directors actorsactresses artists authors musicians innovators and speakers of all stripes
3 Options
Slide Number 129
Slide Number 130
Summary hellip
Slide Number 133
Slide Number 134
Smart Speed
You have to build things step by step
Recommendations
Moving Forwards
10 things you can do tomorrow hellip (with no budget)
Slide Number 140
Contact Information
Slide Number 142
Slide Number 143
Slide Number 144
Slide Number 145
Slide Number 146
Slide Number 147
Slide Number 148
Slide Number 149
Slide Number 150
Contact Information
Contact Information For questions about this presentation or request for a meeting please contact Bryan Cassady Bryanfast-bridgecom +32-475-860-757 Links to external company references in this presentation
Innovation Engineering wwwinnovationengineeringorg The Founder Institute wwwfico European Innovation Academy wwwinacademyeu AFCE wwwafceco
Get an Innovation Readiness Assessment for your company httptinyccSlides_innov_ready
The Science of Innovation(Facts the need for systems and best practices)
Notes to Readers
Agenda
Targets tonight
WHAT IS INNOVATION
Why it is important
The Hard Facts
Slide Number 8
Slide Number 9
Why Study Innovation (Scientifically)
Slide Number 11
Slide Number 12
Slide Number 13
Our Core Interest
Slide Number 15
Slide Number 16
Slide Number 17
Theoretical Background
Our work so farhellip
Slide Number 20
2 definitions to start
Slide Number 22
Our research database 3 types of variables
A simplified view of the data set
Using latent measure to identify relationships
The solution
Reliability Analysis all measuring the same thing Measure Cronbach alpha 0-1 (gt6 good gt8 great)
Slide Number 28
A validity check (eg Innovation Results)
Data Quality Summary
Top-line correlation analysis
Slide Number 32
Slide Number 33
1 Strategic alignment is the cornerstone of successful innovation
2 If you want to give autonomy you need to have strategic alignment first
Slide Number 36
Test Origin of processes
Slide Number 38
Test Innovation Mix
4 The right balance Disruptive Incremental is key
Slide Number 41
Slide Number 42
Testing Everything
5 Proactivity is the most important thing you need to reward
Slide Number 45
When we rank order companies by innovation resultsthere is a clear evolution of skills
Culture and capabilities grow over time
Culture and capabilities grow over time
How we see this in the company results hellip
Slide Number 50
Slide Number 51
Slide Number 52
Slide Number 53
Slide Number 54
Slide Number 55
Slide Number 56
Slide Number 57
Slide Number 58
Slide Number 59
Slide Number 60
Our key partner Innovation Engineering
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They analyzed mountains of datahellip
They identified the share of success due to ideas and systems to execute ideas
Mission To Change The World through Systems that Enable Innovation by everyone everywhere every day resulting in increased speed to market (up to 6X) amp decreased risk (30 to 80)
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Case Study SNARC
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10 Best practices hellip
Starting at the endhellip Building an entrepreneurial mindset
