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The Ritz-Carlton, Amelia Island Florida's First Coast of Golf Florida's First Coast of Golf Florida's First Coast of Golf Florida's First Coast of Golf

The ritz carlton___amelia_island

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Page 1: The ritz carlton___amelia_island

The Ritz-Carlton, Amelia Island Florida's First Coast of Golf Florida's First Coast of GolfFlorida's First Coast of Golf

Florida's First Coast of Golf

Page 2: The ritz carlton___amelia_island

Florida's First Coast of Golf 2012-13 Website Awards

2013 Flagler Awards Winner

2012 - Adrian Award

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YTD Golf Rounds Played - 2013

Page 4: The ritz carlton___amelia_island

Your Membership Dues of $3,630 are part

of a $1.84 Million co-op Marketing Plan

The Ritz - Carlton, Amelia Island Booking Initiatives

Stay and Play booking capabilities on FFCG's websiteBook "rooms only" capabilities on FFCG's website

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Distribution Points Jacksonville International AirportI-95 Yulee Welcome Center I-75 Lake City Welcome CenterFlagler Welcome CenterSt. Augustine Welcome CenterAmelia Island Welcome CenterVisit Jacksonville Welcome CenterClay County Welcome Center Special area events NxtBook (electronic version)

2013-14 Vacation Brochure

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Advertising & Marketing

www.Florida-Golf.org

New Website with SEO StrategyDigital Marketing CampaignPaid SearchGolf.comGolfweek.comEmail Marketing CampaignTo FFCG list of 51,000To dedicated targeted listsPrint CampaignGolfGolf DigestPromotionsJaguarsMich Ultra Sports IllustratedTV/PRPLAYERS CampaignThe China Travel Channel

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Digital Agency Website Management

www.Florida-Golf.org

Implementing & Configuring Custom Google Analytics Tracking Implementation of Paid Search Campaign Email MarketingDaily Maintenance & Optimization of CampaignsMedia Research & AnalysisGeo-Targeted, Local Search StrategiesRetargeting CampaignsDisplay, Blog, Rich Media & Mobile Advertising Social Media PagesSocial Media GuidelinesSocial Media Monitoring

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Responsive Design

28% of all visitors access site utilizing mobile devices

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Family Friendly

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MET GOLFERNovember/December 2013 - 4 Pages of edit - 92K circulation

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New York Daily News April 14-20, 2013

8 Full Page/4C AdsInclusion in a weekly email blastName/logo/link on contest pageTotal Media Value = $529,000Impressions = 14,616,672

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Dad's A Golf Star - ResultsCincinnati, Ohio 103.5 FM Classic Hits

121 recorded promos71 live liners191 streaming recorded promos15 live promotional giveaway lines30 social media post(Facebook/Twitter)2 email blastslogo & image on WGRR.comlogo inclusion on digital homepage banner

Total Media Value: $222,550Impressions: 1,055,259

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Florida's First Coast of Golf is

the Trusted Source for Golf Travel

Planning

In Closing