Cold

War on

Business

Presented byRafaa Khiari

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Summary :

Investigations and fines on western companies doingBusiness in China ;BMW, Merceds-Benz ,Audi

Harassment of multinationals

Increasing the market entrance cost ; “Beijing pulls back the welcome mat”

Activation of anti-monopoly law ; case of Microsoft

Russia’s reaction on sanctions by the US .

Investigation and closing of McDonald

Looking for substitute products .2

Relavance

Political Risk and Force Major :Dictatorship…

Legal Environment : Regulations

The Butterfly effect

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The New Cold War On Business

http://fortune.com/2014/10/08/cold-war-on-business-putin-russia/

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Video :

Lesson Learned

Risk Assesment

Adaptation to new Geopolitcal realities

Negotiation

CreativeManagement5

Question?

• Do you think that these issues faced by western companies are temporarily ,or that they will remain for a long time due to host countries’ policies reforms?

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ANSWER

Emerging economies now has the necessary economic and military power to impose new policies and reforms which will bother the western Business in the long run but they will get used and adapt to it by differentiating their activities and being creative.

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Sources

• http://fortune.com/2014/10/08/cold-war-on-business-china/

• http://fortune.com/2014/10/08/cold-war-on-business-putin-russia/

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