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Use the elements of the SCARF model (David Rock) to reduce conflict. Understand the that the brain seeks pleasure and strives to avoid pain. If we don't take these elements into account we often trigger the fight response and conflict is the result. Presentation skills training tips.
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2. The brain: seeks pleasure and avoids pain 3. S C A R F neuroscience modelStatus Certainty Autonomy Relatedness Fairness David Rock 4. StatusRelative importance to others 5. CertaintyBeing able to predict the future 6. AutonomyA sense of control over events 7. RelatednessA sense of connection 8. FairnessPerception of fair exchange 9. 1 10. 1