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CIO Council of South Florida · - 2010-2013 - - 2014-2016 - - 2017+ - o Digital Marketing and the confluence of CMO/CIO o Emergence of the CDO role o IT platform stability o Peer
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© 2013 IBM Corporation CMO and CIO: Friends with digital benefits iStrategy – May 15, 2013 Surjit Chana CMO, IBM Europe @SurjitChana
THE CMO SOLUTION GUIDE BEYOND THE HYPE: WHAT REALLY … · THE CMO SOLUTION GUIDE BEYOND THE HYPE: WHAT REALLY WORKS IN MOBILE MARKETING PRESENTED BY IN PARTNERSHIP WITH. The CMO
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the CIO-CMO PartnershIP · motivations, enhance marketing efforts, improve customer service and demonstrate rOI. the CMO and CIO need to collaborate to fully derive value from these
FOUNDER, ON POINT CEO, ISOBAR THE 2020 CMO, LEADING ... BUS… · MARKETERS OFTEN STRUGGLE IN THE BOARDROOM 15 CMOs have the shortest tenure (months) CMO: 48 CIO: 64 CFO: 71 CEO:
Cutting Across the CMO-CIO Divide - accenture.com/media/Accenture/Conversion... · Executive summary In the digital world, ... The 2013/14 CMO-CIO Alignment survey is the fourth in
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THE EVOLVED CMO IN 2014 - Heidrick & Struggles/media/Publications and Reports/The-Evo… · The CMo and Cio Must accelerate on Their Path To Better Collaboration october 31, 2013
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2013 CIO-CMO summit proceedings
