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Strategy, execution and a bit of luck. The life of a startup founder http://www.flickr.com/photos/rhinoneal/3907394091

Strategy, execution, and a bit of luck - Startup Founder's Dream

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Page 1: Strategy, execution, and a bit of luck - Startup Founder's Dream

Strategy, execution and a bit of luck.

The life of a startup founder

http://www.flickr.com/photos/rhinoneal/3907394091

Page 2: Strategy, execution, and a bit of luck - Startup Founder's Dream

• STARTUP FOUNDER

• TWO EXITS (2009 – ALCATEL

LUCENT & 2014 – LIVEOPS

• EARLY STAGE ANGEL

INVESTOR

• MENTOR TO MANY STARTUPS

• RUNNER

Page 3: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://www.flickr.com/photos/gianpierre_soto/5505817770/sizes/l/in/photostream/

TOPICS1. STARTING

2. GROWING

3. EXITING

Page 4: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://www.flickr.com/photos/cedmars/6816878644/

team | validation | funding

STARTING

Page 5: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://cdn.api.warnerbros.com/WB_Portal_3.0/imageRequest?rendition=SmallThumbnail&contentId=087194

Team Make wise choices, including your co-founders

Page 6: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://www.flickr.com/photos/syume/4400844746/

FoundersCommitment, and a shared passion.

Page 7: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://www.flickr.com/photos/syume/4400844746/

Core TeamNever settle for anything less than A+ | Slow to hire & quick to fire.

Page 8: Strategy, execution, and a bit of luck - Startup Founder's Dream

As a founder, you will wake up

in a puddle of your own sweat

realizing you are completely

******

http://sleepdisorders.dolyan.com/30-great-tips-what-can-help-me-sleep/

Page 9: Strategy, execution, and a bit of luck - Startup Founder's Dream

Validation Your idea solves a problem

customers are willing to pay

money for

http://wallpapergravity.com/Image.php?ID=382174

Page 10: Strategy, execution, and a bit of luck - Startup Founder's Dream

Validation Ensures you’re not heading

down the wrong path.

Page 11: Strategy, execution, and a bit of luck - Startup Founder's Dream

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Page 12: Strategy, execution, and a bit of luck - Startup Founder's Dream

Ignoring ValidationMeans your guessing and burning

cash

http://www.ipadwallpaperhd.com/fire_dollar-wallpapers.html

Page 13: Strategy, execution, and a bit of luck - Startup Founder's Dream

FundingThe art of bootstrapping

http://www.flickr.com/photos/trippinlarry/5987691227/

Page 14: Strategy, execution, and a bit of luck - Startup Founder's Dream

Bootstrappingretain control | no dilution

http://www.flickr.com/photos/tfpc/6139591124/

Page 15: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://www.flickr.com/photos/h-k-d/4490192739/

Bootstrapping• Get lean, at work and at home.

• Explore consulting or other work options.

• Leverage every dollar.

Page 16: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://farm1.staticflickr.com/93/281790898_c3240c02c4_o_d.jpg

LeverageR&D grants

New hire programs

Loans for sales & marketing

Page 17: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://upload.wikimedia.org/wikipedia/commons/thumb/8/87/WinonaSavingsBankVault.JPG/1280px-WinonaSavingsBankVault.JPG

Angel / SeedOnce you have a

validation, prototype, and

ideally paying customers

Page 18: Strategy, execution, and a bit of luck - Startup Founder's Dream

Acceleratorsadvance your idea | scale | investors

Page 19: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://www.flickr.com/photos/minusbaby/3403178463/

Failure is from a lack of paying

customers, not funding

Page 20: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://www.flickr.com/photos/evoo73/6930638399/

planning | process | advisors

GROWING

Page 21: Strategy, execution, and a bit of luck - Startup Founder's Dream

Planning“Some people skate to the puck. I skate to where

the puck is going to be.”Credit: Sporting News Archive

Page 22: Strategy, execution, and a bit of luck - Startup Founder's Dream

PlanningWhen starting, doing is more important

than planning.

At some point you will need some

‘planning’ for growth

http://www.flickr.com/photos/jurvetson/21470089/

Page 23: Strategy, execution, and a bit of luck - Startup Founder's Dream

Knowing when to hit the gas pedal is key.

Scaling awareness too quickly can spell disaster

http://www.flickr.com/photos/lanier67/4047779644/sizes/l/in/photostream/

Page 24: Strategy, execution, and a bit of luck - Startup Founder's Dream

ProcessImportant, but balance that ‘startup’

culture. Above all else, ensure you

have a culture of employee

accountabilityhttp://farm1.staticflickr.com/91/269389847_e32f708b58_b_d.jpg

Page 25: Strategy, execution, and a bit of luck - Startup Founder's Dream

AdvisorsImportant to you as a founder, and to your company

Page 26: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://www.flickr.com/photos/javi_velazquez/6908063653/

strategy | positioning | execution

EXITING

Page 27: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://commons.wikimedia.org/wiki/File:Maccari-Cicero.jpg

StrategyAre you an entrepreneur, or empire builder?

Page 28: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://www.flickr.com/photos/kellbailey/1805414461/

Lean Startup + Early Exita winning combination

Page 29: Strategy, execution, and a bit of luck - Startup Founder's Dream

Val

idat

ion

Rai

se A

nge

l (o

wn

35

%)

Pro

du

ct /

M

arke

t Fi

t

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Mo

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3 Year Exit$25M at

65%

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es A

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%)

Seri

es B

(o

wn

25

%)

Mez

zan

ine

(o

wn

10

%)

2 to 3 years

5 to 7 years

IPO / Exit $150M at 10%

Source: “Exit Strategy for Startups”, VentureArchetypes, LLC

Which path is better?reducing time to exit = reducing risk + enhances IRR

Page 30: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://www.flickr.com/photos/uckhet/268319752/

Exit StrategyHave your “end game” exit

strategy on Day #1

Page 31: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://www.flickr.com/photos/beaconradio/5911999506/

Positioning• Tell a good story, with passion

• Specifics on potential of “together”

• Vision of “what could be” in the future

Page 32: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://www.gazprom.com/about/history/events/italy40/

Negotiation• Hire A+ finance & legal advisors

• Never piecemeal

• Clean house before diligence

Page 33: Strategy, execution, and a bit of luck - Startup Founder's Dream

http://www.flickr.com/photos/gianpierre_soto/5505817770/sizes/l/in/photostream/

TOPICS1. STARTING

2. GROWING

3. EXITING

Page 34: Strategy, execution, and a bit of luck - Startup Founder's Dream

It is a lonely adventure

Page 35: Strategy, execution, and a bit of luck - Startup Founder's Dream

Balancing ActMost successful entrepreneurs have a good balance of execution intuition and luck.

http://www.flickr.com/photos/classblog/5136926303/sizes/l/in/photostream/

Page 36: Strategy, execution, and a bit of luck - Startup Founder's Dream

Failure is a real possibilityhttp://www.flickr.com/photos/kcnickerson/1008563510/

Page 37: Strategy, execution, and a bit of luck - Startup Founder's Dream

Light at the end of the tunnel

Page 38: Strategy, execution, and a bit of luck - Startup Founder's Dream

Recommended ReadingThe Founder’s Dilemmas| Lean Analytics | Running Lean

Page 39: Strategy, execution, and a bit of luck - Startup Founder's Dream

Local AcceleratorsAccepting applications for their next cohort.

Page 40: Strategy, execution, and a bit of luck - Startup Founder's Dream

Some of the photographs in this presentation were retrieved from Flickr and made available under a Creative Commons license. Please refer to each photograph for a link to the image source.

Contact Me:E-Mail: [email protected]

Twitter: @thomjeff