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Stock footage and the 3D industry London 3D Storytelling 2012 March 22nd 3D Storytelling Conference London 2012

Stereobank at 3D Story telling 2012

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by the founders of Stereobank, the leading 3D stock footage library. http://www.stereobank.com What is 3D stock footage ? What is the market for 3D stock footage ? Who are the contributors ? How is 3D stock footage shot Keynote made at 3D story telling 2012 http://3dstorytelling.co.uk/ in London. By Benjamin Carlu and Morgan David de Lossy.

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Page 1: Stereobank at 3D Story telling 2012

Stock footage and

the 3D industry"

London ! ! !3D Storytelling 2012 ! March 22nd!

3D Storytelling Conference London 2012

Page 2: Stereobank at 3D Story telling 2012

Hi !"

Morgan David de [email protected]!

3D Storytelling Conference

Benjamin [email protected]!

London 2012

Page 3: Stereobank at 3D Story telling 2012

What is stock footage ?"

3D Storytelling Conference London 2012

Page 4: Stereobank at 3D Story telling 2012

Stock Footage"

3D Storytelling Conference London 2012

BM-101-6821-Left.mov!Camera: SI 2K framerate: 25fps !

parallax: +1.5% - 2%!

Page 5: Stereobank at 3D Story telling 2012

Stock Footage"

3D Storytelling Conference

Definition: Short content ready to be licensed and inserted to any video project.

London 2012

Opportunity in 3D:"Help to monetize existing and help to solve the lack of 3D content.!

Security:"Models and Property releases!Respect of copyright!

Page 6: Stereobank at 3D Story telling 2012

Who shoots 3D stock footage?"

3D Storytelling Conference London 2012

Page 7: Stereobank at 3D Story telling 2012

3D Storytelling Conference

70+ producers worldwide

3D stock producers worldwide

London 2012

Page 8: Stereobank at 3D Story telling 2012

3D Storytelling Conference

3D stock producers worldwide

London 2012

Page 9: Stereobank at 3D Story telling 2012

3D Storytelling Conference

The world of 3D Stock footage

Quality Quantity Diversity

London 2012

Page 10: Stereobank at 3D Story telling 2012

Available in the library today"

Basics"- landscape!- animals!- sunset!

3D Storytelling Conference

Classics"- lifestyle!- aerial!- timelapse!

Gimmicks"- slow motion!- poppy!- pack shots!

London 2012

Page 11: Stereobank at 3D Story telling 2012

Demo 1 3D Playback"

3D Storytelling Conference London 2012

Page 12: Stereobank at 3D Story telling 2012

This is how we do it !"

3D Storytelling Conference London 2012

Page 13: Stereobank at 3D Story telling 2012

3D Storytelling Conference London 2012

Page 14: Stereobank at 3D Story telling 2012

How does it work?"

3D Storytelling Conference London 2012

Page 15: Stereobank at 3D Story telling 2012

Stereobank process"

3D Storytelling Conference!

3D content production!

-Selection!-Promotion!-Sales!

-Advertisers!-TV Channels!-Film prod.!-Manufact.!

Contributors" Stereobank" Clients"

License fee $!% Royalty!London 2012

Page 16: Stereobank at 3D Story telling 2012

Stereobank licenses"

3D Storytelling Conference

Type" Non-broadcast" Broadcast" Advertising"Use" R&D, demo! TV, Cinema! Commercial!

Price" $500 - $1,000! $500-$2,000! $1,500-$5,000!

Right Managed (RM) license: "The stereoscopic video clip can be used in one project only. The project is defined by its audience, geography and period of broadcasting!

London 2012

Page 17: Stereobank at 3D Story telling 2012

3D Storytelling Conference

The 3D stock footage flow

London 2012

Page 18: Stereobank at 3D Story telling 2012

3D Storytelling Conference

Where is 3D stock footage shot?

London 2012

Page 19: Stereobank at 3D Story telling 2012

3D Storytelling Conference

Where is 3D stock footage sold?

London 2012

Page 20: Stereobank at 3D Story telling 2012

3D Storytelling Conference

Corporate"

Broadcast"

Advertising"

How is 3D stock footage used?

London 2012

Page 21: Stereobank at 3D Story telling 2012

Trends in 3D footage needs"

3D Storytelling Conference London 2012

Page 22: Stereobank at 3D Story telling 2012

Demo 2 3D playback"

3D Storytelling Conference London 2012

Page 23: Stereobank at 3D Story telling 2012

Whatʼs next ?"

3D Storytelling Conference London 2012

Page 24: Stereobank at 3D Story telling 2012

Q&A"

3D Storytelling Conference London 2012

Page 25: Stereobank at 3D Story telling 2012

Thank you all ! Ravensbourne team, you rock !"

3D Storytelling Conference

Morgan David de [email protected]!

Benjamin [email protected]!

London 2012