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How libraries can harness social media to create communities, increase readership and increase social inclusion. Presentation to CILIP's Umbrella 2011 Conference by James Barisic of Socialhaus.
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Umbrella 2011Solitary reading or shared experience?
How libraries can harness social media to create communities, increase readership and increase social
inclusion
James BarisicCEO Social:haus
#ub11 #sosh
solit
ary
or sh
ared
#ub11 #sosh
• About the session
• About me
• What is social networking?
• What are libraries?
• Socially networked libraries
• Redefining libraries
• Social inclusion and digital exclusion
• Questions
solit
ary
or sh
ared
#ub11 #sosh
• About the session
• About me
• What is social networking?
• What are libraries?
• Socially networked libraries
• Redefining libraries
• Social inclusion and digital exclusion
• Questions
solit
ary
or sh
ared
About me
#ub11 #sosh
James Barisic
jamesmb
Social:haus, CEO – niche digital PR and comms agency
Klout.com’s Top 100 UK Influencers in Social Media
Trainer, writer, publisher, speaker, campaigner, broadcaster, non-practising solicitor, former local government officer, friend of the penguin
Member of my local library, borderline obsessive purchaser of books and Kindle owner
solit
ary
or sh
ared
#ub11 #sosh
• About the session
• About me
• What is social networking?
• What are libraries?
• Socially networked libraries
• Redefining libraries
• Social inclusion and digital exclusion
• Questions
solit
ary
or sh
ared
What is social networking?
#ub11 #sosh
solit
ary
or sh
ared
What is social networking?
#ub11 #sosh
solit
ary
or sh
ared
What is social networking?
Mr Schu, K-5 teacher librarian from Chicago
#ub11 #sosh
solit
ary
or sh
ared
#ub11 #sosh
• About the session
• About me
• What is social networking?
• What are libraries?
• Socially networked libraries
• Redefining libraries
• Social inclusion and digital exclusion
• Questions
solit
ary
or sh
ared
#ub11 #sosh
What are libraries?li·brar·ynoun /ˈlīˌbrerē/ /-brərē/ libraries, plural
A building or room containing collections of books, periodicals, and sometimes films and recorded music for people to read, borrow, or refer to
A collection of books and periodicals held in such a building or room
A collection of films, recorded music, genetic material, etc., organized systematically and kept for research or borrowing
A series of books, recordings, etc., issued by the same company and similar in appearance
A room in a private house where books are kept
A collection of programs and software packages made generally available, often loaded and stored on disk for immediate use
solit
ary
or sh
ared
#ub11 #sosh
• About the session
• About me
• What is social networking?
• What are libraries?
• Socially networked libraries
• Redefining libraries
• Social inclusion and digital exclusion
• Questions
solit
ary
or sh
ared
#ub11 #sosh
Socially networked librariesSocial outreach
Services which move into the user space...
...not services which ask the user to move
to them
solit
ary
or sh
ared
#ub11 #sosh
Socially networked librariesSocial outreach
solit
ary
or sh
ared
#ub11 #sosh
Socially networked librariesSocial outreach
solit
ary
or sh
ared
#ub11 #sosh
Socially networked librariesSocial outreach
solit
ary
or sh
ared
#ub11 #sosh
Socially networked librariesSocial outreach
solit
ary
or sh
ared
#ub11 #sosh
Socially networked librariesSocial outreach
solit
ary
or sh
ared
#ub11 #sosh
• About the session
• About me
• What is social networking?
• What are libraries?
• Socially networked libraries
• Redefining libraries
• Social inclusion and digital exclusion
• Questions
solit
ary
or sh
ared
#ub11 #sosh
Socially networked libraries
fromuser focused
to
user centric
Redefining libraries
solit
ary
or sh
ared
#ub11 #sosh
frombooks & buildings
to
engagement
Redefining libraries
solit
ary
or sh
ared
#ub11 #sosh
http://youtu.be/Tku1vJeuzH4
Redefining librariesshared experience
solit
ary
or sh
ared
#ub11 #sosh
• About the session
• About me
• What is social networking?
• What are libraries?
• Socially networked libraries
• Redefining libraries
• Social inclusion and digital exclusion
• Questions
&so
litar
y or
shar
ed
#ub11 #sosh
Social inclusion & digital exclusion
Innovation in delivery can lead to increased
social inclusion
decreased digital exclusion
solit
ary
or sh
ared
#ub11 #sosh
• About the session
• About me
• What is social networking?
• What are libraries?
• Socially networked libraries
• Redefining libraries
• Social inclusion and digital exclusion
• Questions
solit
ary
or sh
ared
#ub11 #sosh
[email protected]/jamesmb
twitter.com/socialhausfacebook.com/socialhaus
james:barisic