SOCIAL MEDIA TIPS FOR FINANCIAL MARKETERS

How to Get the Most from Social

The Basics!

Shake off your old image Social Media as presenting new

opportunities Showcase your savvy side Become a trailblazer in your niche Tell the world

If you don’t use social media in your personal life then now is the time to start.Post interesting content, be humourous and entertaining.Once you have a good following and interested parties start to feed your professional life in.

1. Social Media as a Habit

1.1m people search for financial advisors/financial marketing on a daily basis.If you cannot find you or your company how will your potential clients?Your SEO is important and social media should be a part of this mix.

2. Google Yourself

The Do’s and Dont’s. Don’t give away company secrets (ie your clients)Don’t oversellDo educate, inform and entertainDo cross-sell

3. Social Media Etiquette

Linkedin very powerful B2B platformPinterest good for images and engagementDigg and Reddit effective for articles

4. Don’t rely on just Facebook and Twitter

Sandy Halliday, A PR and Marketing professional for London Marketing Company Beattie Communications, is on hand to help you in all subjects of offline and online marketing communications.

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