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SOCIAL MEDIA MARKETING Final presentation Madjid ASMANI

Social media marketing

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Slides made in the framework of my social media marketing class at the University of California, Riverside.

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Page 1: Social media marketing

SOCIAL MEDIA MARKETING

Final presentation

Madjid ASMANI

Page 2: Social media marketing

BLOGFinal posts : 12

Total comments : 28

More comments and views on Tuesdays and Wednesdays afternoon.

The post that got the most views : « My Internship in London ».

Page 3: Social media marketing

BLOG

Page 4: Social media marketing

VLOG

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VLOGI had fun making the videoIt is livelier than a regular CV.

!!! BUT !!!

Too hard to keep serious Too hard to remember my speechTook me much more time to make the

montage than to record myself.

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FACEBOOKTo match it with other social mediasAwareness of its importance, influence, its future in

business…

My perception about Facebook : >Before : merely for friends, just to keep contact.>Now : build my brand image; my reputation

Personal use in the future> Use 2 differents accounts (professional & private)>Link it to my other social media networks.

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FACEBOOKEfficiency : so-so

Number of friends : 49 (I can proove it in the snapshop on the next slide)

AnalyticsBrand & Groups I follow : 2>Warner Bros.>Yves-Saint-Laurent

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FACEBOOK

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TWITTERLink it to my Facebook

Didn’t know it was that famousNot going to keep my Twitter account

I follow : Cyprien : it is a young French humoristBFM Business : To keep informed of business

newsVogue Paris : because I am fond of fashion

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TWITTER

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TWITTERADVANTAGES INCONVENIENT

SLook more instantaneous than Facebook for instance.

Too difficult to use.

We can use a nickname. Less people on Twitter than Facebook.

The access to pictures or videos is not as easy as on Facebook.

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LINKEDINNever used it before

Personal brand building : Field I am aiming to ---> International

Marketing>Follow people>Follow brands and organizations

• I will not use this tool in the future

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CLOSING THOUGHTSDelicious : is a social bookmarking web service

for storing, sharing, and discovering web bookmarks.

Istock : to make sure picture I am using and publishing are legal.

Main take-aways & why valuable for me in the future ?

How to utilize it in business ?

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CLOSING THOUGHTSMy favourite tool : FACEBOOK, definitely !

LivelierMore people on Facebook.Easier to post pictures and videos, than the

other social medias (except YouTube).

More efficient on business purposes.Can be a relevant tool in a marketing

campaign.

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THANK YOU FOR LISTENING