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Social Media for Photographers

Social Media for Photographers

Photographer (Human),

Social Media (Humanly).

What is Social Media “Social media includes web- and mobile-based technologies which are used to turn communication into interactive dialogue among organizations, communities, and individuals.” ~ Wiki

Media (Content) with a Social factor (anyone can join). -----------------------------------------------------------------------------• Today, Social Media is more than just communication.• It’s more about relationships.• The medium depicting our regular daily lives.• Connectivity at an exploitable level of capitalism.• Blurring the line between Actual & Virtual world.

What is Social Media Whether its Connectivity, Communication, Education & Learning, Social Media has brought a revolution. And importantly ,the effects cannot be undone. (Solis)

Social Media > Social Economy > Connected Consumerism

Social Media is great, but NOT a rocket science that could make your business fly. It needs time, devotion and most importantly a strategic planning.

The growth of 2 SM giants In India

SM in Lead Generation

The types of SM.

There’re 3 Basic Types of Social Media:

1. Publish, 2. Share and 3. Network

The line between these 3 types is no more as distinct as it was earlier. Some of the platforms rigorously fall under 2 or even all the 3 categories with the increased complexity of their structure over time.

The types of SM.

Publishing platforms: The platforms that enable everyone to publish anything.

Sharing one: Promote anything to anyone.

Networking: Connect with anyone.

(Publish it, Share it, Connect on …. But Responsibly)

Types of Photographers on SM.

How does it differ for Photographers?

-> Today in India - finding a job, a new assignment, a new girlfriend is almost the same thing. You need new tricks, new relationships.

Photographers using Social Media fall under 2 categories: One who use it effectively and are seeing real results,

And those who don’t really know why they’re wasting so much of time on something that doesn’t seem to be working for them.

How do these 2 Photographer groups differ?1. Understanding: 2. Utilization:3. Stress on Actual Work:

Remember, SM is not a rocket science marketing equipment, rather a social tool with connected consumerism.

Types of Photographers on SM.

What tools to use?

• Facebook, G+,• Twitter,• Linkedin groups,• Flickr,• Pinterest,• Tumblr

Tools to use…

• General/Friends: Facebook, G+• Professional: Linkedin, Twitter,• To market your work: Flickr (showcase),

Pinterest (wider spread), Slideshare

Take Away 1: Stress on the interconnectivity and relationship overlapping on these platforms.Take Away 2: Have a Blog for your Photographs.

What Next?• Socially optimized Professional Presentation Methods,• The online steps to establish yourself as a

photographer,• Marketing your work on/through SM,• Finding the right agent using Linkedin and other

related platforms,• Understanding the Social business structures of

different clients like magazines, publishers and advertising agencies and how to get through it,

• Issues pertaining to Copyrights and Royalties on SM uses.

On Twitter @SyedMRazaFB FB.com/SyedMRaza.in

http://www.SocialMediaSimplify.com