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Social Media for Business Trefor Munn- Venn @TreforMV trefor@socialcatalyst. ca Geoff Evans @nextlevel_coach [email protected] a Travis Allison @Zoic travis@socialcatalyst. ca Your Host! 15 August 2013

Social Media for Business - Getting the fundamentals right - 15 Aug 13

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Social Catalyst delivered this presentation over a webinar to help businesses use social media more effectively.

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Page 1: Social Media for Business - Getting the fundamentals right - 15 Aug 13

Social Mediafor BusinessSocial Mediafor Business

Trefor Munn-Venn @TreforMV [email protected]

Geoff Evans @[email protected]

Travis Allison@[email protected]

Your Host!

15 August 2013

Page 2: Social Media for Business - Getting the fundamentals right - 15 Aug 13

Social media isSocial media isSocial First.Social First.

It’s about the It’s about the relationships.relationships.

Page 3: Social Media for Business - Getting the fundamentals right - 15 Aug 13

The biggest changesaren’t technologicalThe biggest changes

are behavioural

Page 4: Social Media for Business - Getting the fundamentals right - 15 Aug 13

You can’t scaleYou can’t scalewithout a system.without a system.

Page 5: Social Media for Business - Getting the fundamentals right - 15 Aug 13

If you don’t startIf you don’t startwith your clientswith your clients

You won’t end upYou won’t end upwith clientswith clients

Page 6: Social Media for Business - Getting the fundamentals right - 15 Aug 13

Don’t post forthe sake of posting.

Post because you havesomething to give.

Page 7: Social Media for Business - Getting the fundamentals right - 15 Aug 13
Page 8: Social Media for Business - Getting the fundamentals right - 15 Aug 13

“Fundamentals” Checklist

You have to have a planIt always takes longerCommit to the long-term, but act nowBe yourselfListen firstBe visualSupport each other

Page 9: Social Media for Business - Getting the fundamentals right - 15 Aug 13

Let’s do thistogether.