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Social MediaSocial MediaBryce RoneyBryce Roney
Source: Google
DefinitionDefinitionConstruct a public or semi-public profile Construct a public or semi-public profile within a bounded system.within a bounded system.
Articulate a list of other users with whom Articulate a list of other users with whom they share a connection.they share a connection.
View and traverse their list of connections View and traverse their list of connections and those made by others within the system.and those made by others within the system.
Types of Types of “Friendship”“Friendship”
Bi-directional - traditional friendshipBi-directional - traditional friendship
Omni-directionalOmni-directionalFanFan
FollowerFollower
Social MediaSocial MediaSites that allow creative Sites that allow creative people a space to show people a space to show off their works.off their works.
Social functionality Social functionality allows users to get allows users to get feedback on their works,feedback on their works,
Find and associate with Find and associate with people who create people who create similar workssimilar works
Have a space for a Have a space for a professional portfolio. professional portfolio.
The NetworkerThe NetworkerMeets new peopleMeets new people
Business networking – i.e LinkedInBusiness networking – i.e LinkedIn
Friends of FriendsFriends of Friends
Interest GroupsInterest Groups
The The CommunicatorCommunicator
Uses traditional social networking sites like Uses traditional social networking sites like MySpace, Facebook.MySpace, Facebook.
Communicates with their existing offline Communicates with their existing offline social network.social network.
Organise events, share happeningsOrganise events, share happenings
The PromoterThe PromoterSocial media is a growing market for Social media is a growing market for promotion.promotion.
Able to target niche markets easily.Able to target niche markets easily.
Spread a message very quickly (e.g viral Spread a message very quickly (e.g viral videos)videos)
The CreatorThe CreatorCreative personCreative person
Uses social media to share their creationsUses social media to share their creations
Photographers, videographers, writers, Photographers, videographers, writers, cartoonistscartoonists
The DisseminatorThe DisseminatorDoesn’t create content, but shares itDoesn’t create content, but shares it
May be respected in a certain field.May be respected in a certain field.
