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This brochure describes Six Degrees' capabilties and experiences in market research for pharma and biotech clients.
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six degrees
8040 east gelding drive
scottsdale, az 85260
480 627 9850
www.six-degrees.com
© Six Degrees LLC
The Brand Perspectivesix degrees market research
Market InsightsWe help our clients understand how physicians and patients perceive and experience Pharma brands and treatment areas
StrategyFrom positioning and brand personality to portfolio branding, we help our Pharma clients determine what strategies to pursue
CommunicationsFrom creative concepts, messaging and objection handling to identity development, we help our Pharma clients understand how to communicate
> Unique methodologies. Actionable results. > Brand-focused research.
> Branding breadth and depth.
Six Degrees is more than a market research agency. We are brand
builders, and we approach your project from that perspective.
As a result, we design and deliver the kind of brand planning,
strategy and research that pharmaceutical and biotech companies
need most. Insightful, actionable, one-of-a-kind. Our unique
methodologies and creative techniques produce meaningful
recommendations that lead to solid business results. Working
as a strategic partner, we focus on value, flexibility and informed
decision-making. We understand that to launch your product in
today’s competitive market—and manage your brand throughout
its life cycle—you need deeper insights, faster results and more
economical research than ever before.
Other companies are capable of performing market research.
What sets Six Degrees apart is our creativity in branding and our
ability to interpret findings within the context of the changing
pharmaceutical and biotech marketplaces. Imaginative research
exercises such as visual projection and novel mapping uncover
otherwise unobtainable findings which our senior brand strategists
use to provide deep insight and strategically relevant
recommendations. We tailor your research, combining new
techniques with traditionally structured methodologies to produce
direct, actionable results and fully informed brand decision-making.
Six Degrees is a proven expert in producing insightful, actionable
research for every phase of your brand. Whether you are in the early
stages of a brand launch or the end of its lifecycle, we conduct
research to understand customer perceptions and then leverage this
knowledge to develop the best strategies for your brand. From brand
extension and revitalization to advantageous exit strategies, our fresh,
inventive approach will support your toughest decision-making.
Six Degrees is a team of senior-level branding, marketing and
research professionals who have worked in a broad cross-section
of therapeutic areas. Our client list speaks to the national and
global scope of our brand experience. Our extensive studies with
physicians, patients, consumers and caregivers have given us a
unique perspective and grounding in pharmaceutical and biotech
branding. We continue to develop original techniques and break
new ground through research that gains deeper, richer insights
and maximizes business results.
> Deeper insights. Better research. Faster results. > Brand life stages.
Our senior-level multi-disciplinary team combines unique, creative
techniques with traditionally structured methodologies to uncover
actionable insights for smart decision-making at every phase of
the brand lifecycle.
Development
Strategy
Post-launch
Maturity Exit
Revitalization
Whether you are in the early stages of a brand launch or the end of its lifecycle, we conduct research to understand customer perceptions and then leverage this knowledge to develop the best strategies for your brand.