Seattle Startup Next Orientation

Agenda • What to expect • Weekly agenda • Your posture and what not to do • Pitches • Feedback – from Dave and Teams • Outcomes

About Program/Dave • @StartupNext – past the program support, Pitch programs, CES, etc. • Dave • 5X founder & CEO Code Fellows • UP Global SVP Programs – including Startup Next and Startup Week Seattle• Business Models • www.dkparker.com • @DaveParkerSEA

What to expect• Key Content • Weekly feedback • Mentoring • Change in trajectory at conclusion • Not a class – it’s your business, do the work• Home work! • Legal Office Hours – Ben Straughan, Perkins Coie

Home work: Equity assignment

Weekly Agenda • 6:30 Start – Be on time• 6:30 – Speaker and content • 7:00 – Break • 7:10 – Pitches and feedback• 2 minutes 2 weeks, than 1 minute

• 8:00 – Break for Mentors • 8:40• 8:40

• 9:00 – done, buy a mentor a beer

Your Posture • Be in a posture of learning – if you knew it all you’d done it already • If you don’t understand the feedback, ask why. • Explore the 5 Why’s • It’s all clear to you, but… • Don’t argue, we don’t care

Pitches Pitches are a contrived Startup Mechanics. The point is that you can set the tone for the questions that you get asked. • Two minutes for two week • One Minute • State facts, not ambitions • Tense matters

• Customer have paid you money – users and prospects are different

Two Sentence Pitch I am __________________ and my Company __________________

Name Company Name Is developing/has developed __________________

Defined offering To help __________________ __________________ with

Target customer solve problem __________________. My team is __________________. Secret sauce team So far we have __________________.

traction revenue/users Adeo Ressi – Pitch Madlibs +

Workshop

What questions investors should be asking?• What are your key metrics • CAC and LTV • Revenue, MRM

• Where are you in your fundraising? • You don’t wan them asking what you do?

Pitch Feedback • Radical Candor - video • Video record • Voice memo record • Practice • Who is going to lead your pitches? Always be ready to pitch – includes

team members

Radical Candor

Manipulative Insincerity

Obnoxious Aggression

Care Personally

Challenge Directly

Mentor Feedback • Get through the noise of your tasks • What do you need to do this week? • Do the work every week – make progress • Ask why if you don’t understand

Outcomes• 2-3 of the teams should make it into Techstars • Other programs • Some will go past accelerators and fundraise directly

Q&A

Break

Pitches