Running Towards Change

Rick Murrayfor the Louisville Digital Association

on October 16, 2014

What Were We Thinking?

Great & Not So Great Developments.

Our Collective Dilemma.

Today,$150M+

1000+ People22%+ Global Revenue

40%+ Growth Since 2008

Great & Not So Great

Democratized Media

Opinion > Fact

Citizen Activism Fearmongering

The Expectationof Transparency

InstitutionalAccountability

And Or

Actionable Insights

Big Data

Authenticity Click Bait

Disruptive Innovation

Mediocre Marketing

Our Collective Dilemma

la plus ça change, plus c’est la même chose.

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“If the world outside is changing faster than the world inside, the end is in sight.”

J A C K W E L C H

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WHEN IT COMES TO PREPARING ADEQUATELY FOR THE CHANGES THEY KNOW ARE COMING, “THERE IS A GLARING GAP BETWEEN ASPIRATION AND ACTION” AMONGST GLOBAL CEO’S.

PWC – GLOBAL CEO SURVEY MAY 2014

We’re at an Inflection Point

PROCESS TRENDSTALENT TECHPARTNER

S

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It’s Time to Re-think,

and then Repeat. Often.

Four Key Lessons

1. Make incremental advances.

2. Stay lean and flexible.

3. Improve on competition.

4. Focus on product, not sales.

My Bets

Agile goes viral.

Every company is a technology company.

Private communities

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“The secret of change is to focus all your energy not on fighting the old, but on building the new.”

S o c r a t e s

Questions?

Thanks. Enjoy the Day!