Mr T Snickers Advert

The advert grabs your attention with a phone ringing

sound effect and then Mr T answering the phone

asking if the caller needed any help setting up their

kitchen appliance. The sound is slightly muffled like

on a real phone call, the sound of Mr t’s voice is

iconic and instantly recognisable as they have

inherited Mr T as a mascot for the brand. The voices

are clear and simulate a phone call with the dialogue

switching from each character. The product which

the advert is selling becomes apparent near the end

of the advert which is usual for radio trailers. They build up the audience’s attention and then reveal

the product near the end if it isn’t noticeable. At the end of the trailer a click indicates the phone call

has ended and the voiceover man comes in with the final information.