Final Course Reflection Assignment

Professional WritingWilliam McClure

Module V

Module XII

• All pursuasive messages have several purposes.– Primary Purposes:• To have the reader act.• To provide enough information so the reader knows

what to do• To overcome any objection that might prevent or delay

action

Module XII Cont.

• Secondary purposes:– To build a good image of the writer.– To build a good image of the writer's organization.– To cement a good relationship between the writer

and dealer.• Most common kinds of persuasive messages

include:– Orders, collection letters, performance appraisals,

and letters of recommendation

Module XXI

• Report – Document that contains numerical data

– Type of reports include:• Formal reports• Informal reports• Information reports• Analytical reports• Recommendation reports

Module XXI Cont.

• A good purpose statement makes three things clear:– The organizational problem or conflict.– The specific technical questions that must be

answered to solve the problem.– The rhetorical purpose (to explain, to recommend,

to request, to propose) the report is designed to achieve.

Module XXIII

Ways to Create Effective Social Media

• Do your research• Write a killer headline• Follow with a great opening• Eliminate fluff• Be conversational• Don’t be “salesy”• Stand by your opinions• Use pictures• Be a recourse• Keep trying

Utilization of Information

• Communication with others in the workplace is vital.– Learning the proper way to create reports,

persuasive messages, as well as memos and letter is important because they’re skills we will use for the rest of our professional lives.