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GfK DigiTension Conference @ Lamot Mechelen, September 23rd. http://www.gfk-events.be/en/
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#Streetwize @arnoudraskin
?
UNCERTAINTY & crisis
Product design
Product design
Product design
purpose
+ 100 million streetkids
hardware software
=
22 countries
+ 50.000 contacts
€
Positive deviance
PRO-ACTIVECREATIVITY
positivefocus
Agility &resilience
COOPERATIVECOMPETITION
Talent development company
Keynote speechesStreet skill workshopsLeadership expeditionsCoaching & consulting
IMPACT360°
70%
MIND SET
Mobileschool.orgStreetwize.be
Thanks!
AWARD CEREMONY
Erik LejeuneDivision Director GfK Belgium
The CORRECT answers!
Test Your KnowledgeQ1: Fast Moving Consumer Goods (FMCG) are products that are sold quickly at a relatively low cost. How much money does a Belgian household spend on FMCG, during one year?€ 2170€ 5283€ 6978
Q2: How much do elderly people (65+) in Europe spend on an average day when on holiday?50 EUR80 EUR110 EUR140 EUR
Q3: What is the percentage of people that uses home banking via smartphone at least once per month? 3% 6%11%
Test Your KnowledgeQ4: On which of the following brands do 65+ households spend the most, in absolute terms?BecelCoca-ColaCote d'OrDanoneDouwe Egberts
Q5: Which of the following is the best performing market in 2013 among EU28? Books, magazines and newspapersAlcoholic drinksNew carsHome insurance
Q6: Which product category contains the most environmental claims, in the form of logos or texts?Rubbish bagsWashing machine detergentsMobile phonesRefrigerators
PaintsBaby bottlesClothes
Postal servicesWater supplyAirline services
And the WINNER of the GfK DigiTension contest is..
Congratulations!