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If you’ve found brand naming frustrating challenging disappointing undermining confidence-sapping expensive a big headache you are invited to an informal, interactive seminar to share new perspectives and discover how to make naming more rewarding, hosted by brand and name experts Bianca Cawthorne, Butterfly and Deborah Carter, Brandazzle PLACE The Creative Venue, 20a Paddenswick Road, Hammersmith, London W6 0UB TIME 6.30pm - 8.30pm DATE Monday 15th February 2010 Thank you to the Creative Venue for the use of their research and workshop facility. Directions and details from www.creative-venue.com A two-hour session to explore Stories behind some great names - the good, the bad and the ugly The plus points and pitfalls of the naming process The psychology of naming - observations from outside the world of branding Transforming names into brands The art of naming - how to approach your next naming challenge with wine and refreshments provided Please RSVP to: bianca@butterflylondon.com 07866 806367 [email protected] 07801 627878 The Power of Brighter Naming Shedding light on the naming process

Power of Naming Seminar Invite

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If you’ve found brand naming frustrating ✓ challenging ✓ disappointing ✓ undermining ✓ confidence-sapping ✓ expensive ✓ a big headache ✓

you are invited to an informal, interactive seminar to share new perspectives and discover how to make naming more rewarding, hosted by brand and name experts Bianca Cawthorne, Butterfly and Deborah Carter, Brandazzle

PLACE The Creative Venue, 20a Paddenswick Road, Hammersmith, London W6 0UBTIME 6.30pm - 8.30pmDATE Monday 15th February 2010Thank you to the Creative Venue for the use of their research and workshop facility. Directions and details from www.creative-venue.com

A two-hour session to explore• Stories behind some great names - the good, the bad and the ugly• The plus points and pitfalls of the naming process• The psychology of naming - observations from outside the world of branding• Transforming names into brands• The art of naming - how to approach your next naming challengewith wine and refreshments provided

Please RSVP to: [email protected] 07866 [email protected] 07801 627878

The Power of Brighter NamingShedding light on the naming process