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on the basis of a week newspaper, we have to choose any marketing topic
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“Marketing is the science and art of exploring, creating, and delivering
offerings better than the competitors to satisfy the needs of a target market at
a profit.”
MARKETING
BRAND BJP INC AAP 3RD FROUNT
PRODUCT MODI RAHUL GANDHI KEJRIWAL MULAYAM
LOGO
SEGMENTATION MASS SEGMENTATON
BRAND EQUITY
POTISIONING1 2 4 3
Candidate PositioningLeadership
(strong)
(weak)
Image positive
Image negative
CELEBRITY ENDORSEMENT