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Presentation by Kristin Sundin Brandt and Erin Martin Kane at SheStreams 2011.
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PodcastingWhat is it and should I do it?
Presented by
Kristin Sundin Brandt & Erin Martin Kane
About Podcasts
About Podcasts
Active social networkersFacebook - 66% vs 41%
Edison Research - The Current State Of Podcasting 2010
27% of Americans have listened to a podcast = Approximately 70 million
About Podcasts
Edison Research - The Current State Of Podcasting 2010
Consumers continue to prefer consuming content at their desktop• 71% audio• 83% video
32% found through iTunes
About Podcasts
Should You Podcast?
Why?
What?
Should You Podcast?
How?
Should You Podcast?
Still want to podcast?
Hosts
Time
Audio or Video
Post or No Post
MusicSponsor
VoicemailIntroBreak
InterviewBreak
Wrap upMusic
Equipment
Equipment
Equipment
GarageBandAudio Hijack Pro
LevalatorSkypeiChatLibsyn
Advertising/Sponsorships
Advertising/Sponsorships
Advertising/Sponsorships
Advertising/Sponsorships
Events
Thank you!
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