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oGCDP NLS Award Application: AIESEC Surat

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Award Application for Best Progressive oGCDP @ NLS 2014

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Page 1: oGCDP NLS Award Application: AIESEC Surat
Page 2: oGCDP NLS Award Application: AIESEC Surat

2013- A year of oGCDP

0

5

10

15

Month wise update

Raise Match Realize

Page 3: oGCDP NLS Award Application: AIESEC Surat

300% growth in a year.

0

60

Raise Match Realize

Absolute growth

2012 2013

Page 4: oGCDP NLS Award Application: AIESEC Surat

2012 2013

1 Raises : 26 Raises: 51

2 Matches : 6 Matches: 30

3 Realizations : 7 Realization: 21

4 University Partner: 0 University Partners: 5

5 EPICs Done : 0 EPICs Done : 3

6 OGX based events: 0 OGX Based events: 4

7 Members retained: 2 Members retained: 15

8 City market untapped Raises from City only.

Page 5: oGCDP NLS Award Application: AIESEC Surat

Russia Egypt Nepal Poland Mauritius

COUNTRIES PARTNERED WITH

Page 6: oGCDP NLS Award Application: AIESEC Surat

KEY ACHIEVEMENTS FAILURES

EPICs conducted

• Proper expectation settings.

• Booklets and EP Kits given to

every EP ( Tshirt, LC Stickers)

Failed to retain EPs.

Less interaction and involvement

of the EPs.

Following EP Timelines very

strictly.

Not able to provide desired

country/project.

Proper Engagement of Returned

EPs.

Logistical problems from the host

LCs.

CUSTOMER CENTRIC

Page 7: oGCDP NLS Award Application: AIESEC Surat

NPS Score and Response Rate

Page 8: oGCDP NLS Award Application: AIESEC Surat

PROCESS

IMPLEMENTATION

Raise to Realize ratio : 44%

21 Realizations out of 51 Raises.

IXP as the major focus for the year. Implemented

well. 25 raised, 13 out of 21 iXPs

Major countries focused :

Russia, Egypt, Mauritius, Nepal, Poland.

Page 9: oGCDP NLS Award Application: AIESEC Surat

Matching manias conducted nationally boosted Matching and improved IR, IR investments done on BRIC and others helped in IR. An absolute growth of 24 matches was seen this year compared to 2012.

IR for the Future : Venezuela, Nepal, Poland, Turkey, SriLanka.

Strong usage of MC IR for winter cycle realizations.

Page 10: oGCDP NLS Award Application: AIESEC Surat

Achievements Failures

City market tapped for the first

time

Random raising

Proper EP Timelines followed

HODs and Principals in favor of

AIESEC

All EPs were contacted periodically and kept in loop of

opportunities.

• EP chillouts were organized for a higher engagement.

• LEAD sessions were provided.

• EPs were informed and provided entry (Free of cost) for all

events

which included Balakalakaar ‘13 Y2B ‘13.

• An EP manager was assigned to each EP to provide required

information and sufficient induction.

• Facebook group was maintained exclusively for EPs

• EPIC were carried out for both peak cycle realizations.

• Culture shock inductions covered in EPIC.

Page 11: oGCDP NLS Award Application: AIESEC Surat

EXCHANGE SUPPORT

Back office Aligned.

Contribution(Ra) from Marketing: 11

Member retention & efficiency: 55% member

retention. High performance in terms of TLP-

Average RMR: 5-4-3

Page 12: oGCDP NLS Award Application: AIESEC Surat

Campus Ambassadors initiated for the first time.

Social Media Campaigns launched

Proper capitalizing on the returned EPs specially iXPs

Good Product packaging. Utilizing LC events and EwA to ELD conversions high.

Poster Designs for external use

Casestudy introduced

Page 13: oGCDP NLS Award Application: AIESEC Surat

MEMBERSHIP

The member retention is highest across the departments in the LC. 15 Retained.

Over 10 senior members will continue their experience with oGCDP.

This will ensure a strong base to begin peak raising.

It also sets the base to improve the knowledge levels of the new recruits.

Page 14: oGCDP NLS Award Application: AIESEC Surat

FINANCES

Our LCP proudly says that oGCDP has made

AIESEC Surat sustainable.

We generated 5,30,000 rupees.

Page 15: oGCDP NLS Award Application: AIESEC Surat

Team oGCDP