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Nielsen Ratings Adriana Petrongolo

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Nielsen Ratings

Adriana Petrongolo

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How does it work?

Page 3: Nielsen ppt

How is it important?How is it important?

Internet

Retail Sales

Mobile devices

Page 4: Nielsen ppt
Page 5: Nielsen ppt

How is it important?How is it important?

Page 6: Nielsen ppt
Page 7: Nielsen ppt
Page 8: Nielsen ppt

Is it effective?Is it effective?Is it effective?Is it effective?

Page 9: Nielsen ppt
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Questions?Questions?


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