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Our path to funding

Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

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Page 1: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

Our path to

funding

Page 2: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

Mar 2015 – Jul 2015

Product development

? “How do we approach funding ?”

Nov 2015 – Dec 2015

Growing Cashforce & building a good core team

? “How much do we raise?”“Which investors do we talk to?”

Nov 2014 – Mar 2015

Move towards product-based model, onboarding first clients

? “How do we grow (faster) ?”

Jul 2015 – Nov 2015

Going global & building the right network

? “How do we pitch right ?”

Feb 2012 – Sep 2014

Consulting & market research

? “Bootstrapping vs external funding vs subsidies ?”

Page 3: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

Ask yourself: Do you really need funding?

Page 4: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

Look at all the options

Page 5: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

Feb 2012 – Dec 2014

Consulting & market research

? “Bootstrapping vs external funding vs subsidies ?”

Mar 2015 – Jul 2015

Product development

? “How do we approach funding ?”

Nov 2015 – Dec 2015

Growing Cashforce & building a good core team

? “How much do we raise?”“Which investors do we talk to?”

Jul 2015 – Nov 2015

Going global & building the right network

? “How do we pitch right ?”

Sep 2014 – Dec 2014

Onboarding first clients

? “How do we grow (faster) ?”

Page 6: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

Problem/Solution Fit vs Product/Market Fit

Page 7: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

Feb 2012 – Dec 2014

Consulting & market research

? “Bootstrapping vs external funding vs subsidies ?”

Nov 2015 – Dec 2015

Growing Cashforce & building a good core team

? “How much do we raise?”“Which investors do we talk to?”

Nov 2014 – Mar 2015

Move towards product-based model, onboarding first clients

? “How do we grow (faster) ?”

Jul 2015 – Nov 2015

Going global & building the right network

? “How do we pitch right ?”

Dec 2014 – Mar 2015

Move towards product-based model

? “How do we approach funding ?”

Page 8: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

Know who to talk to and, more importantly, who not to talk to

Page 9: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

Feb 2012 – Dec 2014

Consulting & market research

? “Bootstrapping vs external funding vs subsidies ?”

Mar 2015 – Jul 2015

Product development

? “How do we approach funding ?”

Nov 2015 – Dec 2015

Growing Cashforce & building a good core team

? “How much do we raise?”“Which investors do we talk to?”

Nov 2014 – Mar 2015

Move towards product-based model, onboarding first clients

? “How do we grow (faster) ?”

Mar 2015 – Aug 2015

Going global & building the right network (Techstars)

? “How do we pitch right ?”

Page 10: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

PITCH!

Page 11: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

2014PitchIt session

2013Forum Of The Future

2015Belcham NY

2015Techstars Accelerator

2015Tech Tour

Page 12: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

Feb 2012 – Dec 2014

Consulting & market research

? “Bootstrapping vs external funding vs subsidies ?”

Mar 2015 – Jul 2015

Product development

? “How do we approach funding ?”

Nov 2014 – Mar 2015

Move towards product-based model, onboarding first clients

? “How do we grow (faster) ?”

Jul 2015 – Nov 2015

Going global & building the right network

? “How do we pitch right ?”

Aug 2015 – Dec 2015

Gaining traction

? “How much do we raise?”“Which investors do we talk to?”

Page 13: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

Put yourself in the position of a VC: Would you buy your own pitch?

Page 14: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

Feb 2012 – Sep 2014

Consulting & market research

? “Bootstrapping vs external funding vs subsidies ?”

Sep 2014 – Dec 2014

Onboarding first clients

? “How do we grow (faster) ?”

Dec 2014 – Mar 2015

Move towards product-based model

? “How do we approach funding ?”

Mar 2015 – Aug 2015

Going global & building the right network (Techstars)

? “How do we pitch right ?”

Aug 2015 – Dec 2015

Gaining traction

? “How much do we raise?”“Which investors do we talk to?”

Page 15: Nicolas Christiaen: Funding - Spinning the wheel of fortune - TSD17

Funding is only the tip of the iceberg