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Do I need a business plan? Will my friends work for free? I’ll make money from advertising, right? Is it better to work at a failed startup than to never have worked at one at all? We’ll answer your questions, too. An interactive discussion at the NewU Startup Bootcamp at ONA.
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STARTUPMYTH-BUSTING
Jeremy Caplan, Director of Education, Center for Entrepreneurial Journalism, CUNY J-School
Doug Jackson, President, Shared Vision Marking
Harry Lin, Head of Business Development, IMDb/Amazon
October 2013
NewU at ONA in Atlanta
Jeremy Caplan
Doug Jackson
Harry Lin
YOUR SESSION GURUS
@FreshThinking1
@SuluPrime
@JeremyCaplan
3
WHO’S IN THE
ROOM?
Rule #7: Don’t Get Into A Bad Marriage
4
TYPES OF ENTREPRENEUR
SHIP
Rule #7: Don’t Get Into A Bad Marriage
5
5
LIFESTYLE
SMALL BUSINESS
SOCIAL GOOD
CORP INNOVATION
EQUITY SCALABLE
LIFESTYLE
SMALL BUSINESS
SOCIAL GOOD
CORP INNOVATION
EQUITY SCALABLE
CAPITAL:VC & ANGEL
FASTGROWTH
NON-PROFIT
✓ ✕ ✕
✕ ✓ ✓
✕ ✕?
✓ ? ?✕ ✕ ✕
7
TOP FIVE STARTUP MYTHS
Rule #7: Don’t Get Into A Bad Marriage
5
☣ I’ll make money through advertising!
☣ People want what I’m selling!
☣ People will work for free for me!
☣ No one has ever done this before!
☣ This’ll be fun! I’ll balance work/life!
RESOURCES
BOOKS
The Lean Startup. Eric RiesThe Startup Owners Manual. Steve Blank
BLOGS
Jeremy Caplan’s Quora (bit.ly/ejboard)GigaOmAllThingsD
TOOLS
Business Model CanvasFounderDatingCoFounders Lab
VentureBeatTechCrunch
PandoDailyPaul Graham
Angel ListMeetupsBiz Mod Toolbox
