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New Technologies Revolutionizing Packaging Prototypes and Comps Hiroshi Ono Group Product Manager, Roland DGA

New Technologies Revolutionizing Packaging Prototypes and Comps

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Package Development Workflow by Roland DGA that shows the package development cycle from design to production.

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Page 1: New Technologies Revolutionizing Packaging Prototypes and Comps

New Technologies RevolutionizingPackaging Prototypes and Comps

Hiroshi OnoGroup Product Manager, Roland DGA

Page 2: New Technologies Revolutionizing Packaging Prototypes and Comps

Over 30 Years in Manufacturing of Cutting Devices

Roland DGA – Who we are?

Page 3: New Technologies Revolutionizing Packaging Prototypes and Comps

Roland DGA – Who we are?

Page 4: New Technologies Revolutionizing Packaging Prototypes and Comps

Roland DGA – Who we are?

High Resolution Printing and Cutting

on One Device

Page 5: New Technologies Revolutionizing Packaging Prototypes and Comps

Roland DGA – Who we are?

Page 6: New Technologies Revolutionizing Packaging Prototypes and Comps

Roland DGA – Who we are?

High Resolution UV Printer and Printer/Cutter

Page 7: New Technologies Revolutionizing Packaging Prototypes and Comps

Roland DGA – Who we are?

Page 8: New Technologies Revolutionizing Packaging Prototypes and Comps

Roland DGA – Who we are?

Page 9: New Technologies Revolutionizing Packaging Prototypes and Comps

Package Development Workflow

Creative

Artwork

Mechanical Design

Page 10: New Technologies Revolutionizing Packaging Prototypes and Comps

Package Development Workflow

Creative

Artwork

Mechanical Design

Printing

Aqueous Printer on

coated substrates

Lamination

Mounting on card stocks

Creasing/

Die Cutting

Manual or Digital Flatbed cutter

Mockup/Prototype

Page 11: New Technologies Revolutionizing Packaging Prototypes and Comps

Package Development Workflow

Creative

Artwork

Mechanical Design

Printing

Aqueous Printer on

coated substrates

Lamination

Mounting on card stocks

Creasing/

Die Cutting

Manual or Digital Flatbed cutter

Approval

Review

Pre-press

Prep for printing

Plates

Pre-production

run

Production

Printing

Finishing

Mockup/Prototype

Page 12: New Technologies Revolutionizing Packaging Prototypes and Comps

Package Development Workflow

Creative

Artwork

Mechanical Design

Printing

Aqueous Printer on

coated substrates

Lamination

Mounting on card stocks

Creasing/

Die Cutting

Manual or Digital Flatbed cutter

Approval

Review

Pre-press

Prep for printing

Plates

Pre-production

run

Production

Printing

Finishing

Mockup/Prototype

Page 13: New Technologies Revolutionizing Packaging Prototypes and Comps

Packaging Mockup and Prototype Needs

o Deliver proofs that:

• Have accurate color

• Maintain the look and feel of finished products

• Recreate special features like spot varnish and die cuts

Page 14: New Technologies Revolutionizing Packaging Prototypes and Comps

Packaging Mockup and Prototype Needs

o Deliver proofs that:

• Have accurate color

• Maintain the look and feel of finished products

• Recreate special features like spot varnish and die cuts

o Deliver prototypes that:

• Are created from the same material that will be used on press

• Have the same functional attributes as finished pieces

• Can be used in photo shoots, shelf mock-ups and test studies

Page 15: New Technologies Revolutionizing Packaging Prototypes and Comps

Brand Owners Wants

Page 16: New Technologies Revolutionizing Packaging Prototypes and Comps

Brand Owners Wants

Page 17: New Technologies Revolutionizing Packaging Prototypes and Comps

o Outstanding color• Aqueous inkjet + CMS system• Dedicated proofers

Proofing Systems - Current Capabilities

Page 18: New Technologies Revolutionizing Packaging Prototypes and Comps

o Outstanding color• Aqueous inkjet + CMS system• Dedicated proofers

Limitations:• Typically print on a limited range of stocks

• Difficulty printing on metallic, clear, uncoated, and other specialty materials

• No special features for varnishing or cutting

Proofing Systems - Current Capabilities

Page 19: New Technologies Revolutionizing Packaging Prototypes and Comps

UV LED Inkjet – Substrate Compatibility

o Ability to print on a huge range of specialty substrates• Clear, metallic, PE, PET, uncoated, kraft paperboards• Low temp lamps allow shrink and other heat sensitive materials

Page 20: New Technologies Revolutionizing Packaging Prototypes and Comps

UV LED Inkjet – Specialty Inks

o White ink and clear varnish• Special effects include matte or gloss spot finishes

Page 21: New Technologies Revolutionizing Packaging Prototypes and Comps

UV LED Inkjet – Cutting

o Integrated cutting and/or scoring

Page 22: New Technologies Revolutionizing Packaging Prototypes and Comps

Color Managed Workflow

CMS

Page 23: New Technologies Revolutionizing Packaging Prototypes and Comps

Color Managed Workflow

VersaUV (CMYK+White+Clear)

CMS

Print, cut, score, varnish in on one machine

Press matched output

Page 24: New Technologies Revolutionizing Packaging Prototypes and Comps

The Opportunity

o Add value for your customers • Deliver multiple iterations quickly and easily• Stay involved from design to prepress to production

Page 25: New Technologies Revolutionizing Packaging Prototypes and Comps

The Opportunity

o Add value for your customers • Deliver multiple iterations quickly and easily• Stay involved from design to prepress to production

o Eliminate outsourcing and reduce cost

Page 26: New Technologies Revolutionizing Packaging Prototypes and Comps

The Opportunity

o Add value for your customers • Deliver multiple iterations quickly and easily• Stay involved from design to prepress to production

o Eliminate outsourcing and reduce cost

o Fewer manual steps:• Mounting, laminating, cutting, scoring• Increase productivity

o Reduce waste

Page 27: New Technologies Revolutionizing Packaging Prototypes and Comps

Realistic Prototypes

Gold foil

Spot varnish

Page 28: New Technologies Revolutionizing Packaging Prototypes and Comps

Realistic Prototypes

Gold foil

Spot varnish

Page 29: New Technologies Revolutionizing Packaging Prototypes and Comps

Cost Savings / ROI

o Outsourcing • Flexible packaging - $100• Folding cartons - $500

Page 30: New Technologies Revolutionizing Packaging Prototypes and Comps

Cost Savings / ROI

o Outsourcing • Flexible packaging - $100• Folding cartons - $500

o In-house• Aqueous inkjet – media limitations• Specialized proofers – running cost - $60/tabloid• Press – plates, labor, waste, lost production

Page 31: New Technologies Revolutionizing Packaging Prototypes and Comps

Cost Savings / ROI

o Outsourcing • Flexible packaging - $100• Folding cartons - $500

o In-house• Aqueous inkjet – media limitations• Specialized proofers – running cost - $60/tabloid• Press – plates, labor, waste, lost production

o Roland UV solution:• Typical running cost - < $1/sqft for ink• Lease payment starts at $1,260/mo

Page 32: New Technologies Revolutionizing Packaging Prototypes and Comps

Thank You

For more information

www.rolanddga.com/lec