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New Rules for Engaging Young Professionals
www. .org
Maddie Grant, Chief Social Media Strategist
Lindy Dreyer, Chief Social Media Marketer
Who’s a young professional?
Definition
A virtual life IS a real life.
New Rule
Trust everyone and no one.
New Rule
Find talkers
Show personality
Connect peers
Instant gratification or forget it.
Attention Spam
Information like water
Value from vetting
Google eyes
Flows from digital
New Rule
PERSONAL TO DO LIST
Become Sr. Editor for major magazine by 28.
Win a prestigious award for my novel at age 26.
Publish my first novel by age 25.
Get high paying part-time job/ write my novel.
Graduate with highest honors at 22.Mid-life crisis? Try quarter-life crisis.
New Rule
Validation
Recognition
Connections
E-mail is for old people.
Mobile
Be different!
New Rule
www. .org
What works for your organization?
You Rule
