A New Business Model for

Videographers

Web 2.0 is HOT

Web 2.0 is Everywhere

Web 2.0 is Everyone

So why aren't more businesses shooting video?

Too expensive…?

NO..

Even HD video is reasonably priced

There aren’t enough uses for videos..??

No….

Each video has potentially dozens of uses..!!

So what’s the REAL reason?

To prospects, it’s questionable whether video generates REVENUE! They think-

My prospects aren't trolling YouTube looking for me

They wont pop in a DVD mailed to them

They may not play the video on a website

Do I need the videos I shoot to generate revenues for customers?

1. Customers will ALWAYS spend money on items that are expected to directly generate revenues

2. Many videos fall under the category “It would be nice”. -It would be nice project don’t get funded in a tough economy

YES…!!!

Is there a way to produce revenue-generating videos?

Place your video on a medium so compelling that the customer will almost always watch it

Video Cold Call player

Video Cold Call players get played by prospects 90+% of the time.

Video Cold Call Player

• iPod-style player specifically designed for sales– Proprietary firmware

• Automatically plays your message when the player is turned on – NO menus to navigate

• Plays over a speaker, not headphones

• Incredibly simple and fast for prospect to play your sales message – that’s why over 90% of prospects hear your message.

Business Model for Videographers

• Shoot client video for free, retaining the copyright

• Sell VCC players to the client with your video pre-loaded at full retail - $35/each (or more)

• Players are bought at wholesale, creating a great margin opportunity

• Large customers can use over 1000 players