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Networking Networking by by Association(s) Association(s) Presented to Presented to NDCC Networking Skills NDCC Networking Skills Workshop Workshop July 12, 2011 July 12, 2011

Networking by Association(s)

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Page 1: Networking by Association(s)

NetworkingNetworkingbyby

Association(s)Association(s)

Presented toPresented to

NDCC Networking Skills NDCC Networking Skills WorkshopWorkshop

July 12, 2011July 12, 2011

Page 2: Networking by Association(s)

Why do this?Why do this?

Interaction face-to-faceInteraction face-to-face This is about engagementThis is about engagement

Long termLong term This takes timeThis takes time

Relationship buildingRelationship building Pay attentionPay attention

ServiceService Become a part of the organizationBecome a part of the organization

Alice from Dallas and The Relentless Networker

Page 3: Networking by Association(s)

EvaluatingEvaluating

WhereWhere Go where your customers areGo where your customers are Know your environmentKnow your environment

WhyWhy Have a reasonHave a reason

WhatWhat Know the shelflifeKnow the shelflife Consider timeConsider time

WhoWho The hostThe host The attendeesThe attendees GuestsGuests

Alice from Dallas and The Relentless Networker

Page 4: Networking by Association(s)

The FormulaThe Formula

FindFind

AttendAttend

ServeServe

Alice from Dallas and The Relentless Networker

Page 5: Networking by Association(s)

FindFind ResearchResearch

Internet searchInternet search Business journal or newspaperBusiness journal or newspaper

Make a list and prioritizeMake a list and prioritize Rank themRank them

Ask aroundAsk around Do your peers and friends know about it?Do your peers and friends know about it? Buzz?Buzz?

Determine if it is appropriateDetermine if it is appropriate Who attends?Who attends? What is the value to you?What is the value to you?

Alice from Dallas and The Relentless Networker

Page 6: Networking by Association(s)

AttendAttend

Try out an eventTry out an event More than onceMore than once

Work the roomWork the room Find out who are regulars, who are first Find out who are regulars, who are first

timerstimers DiscoverDiscover

Why do people come to these things?Why do people come to these things? Who runs the organization?Who runs the organization?

Alice from Dallas and The Relentless Networker

Page 7: Networking by Association(s)

ServeServe ParticipateParticipate

VolunteerVolunteer WriteWrite GreetGreet

OrganizeOrganize CommunicateCommunicate

ServeServe CommitteesCommittees BoardsBoards

Alice from Dallas and The Relentless Networker

Page 8: Networking by Association(s)

Types of AssociationsTypes of Associations Professional AssociationsProfessional Associations

IABCIABC AMAAMA

Service ClubsService Clubs RotaryRotary LionsLions

Chambers of CommerceChambers of Commerce BusinessBusiness

CEO Networkers, Home BuildersCEO Networkers, Home Builders Homeowner’s associationsHomeowner’s associations National groups; locals (SW Venture Forum)National groups; locals (SW Venture Forum)

ClubsClubs Alumni AssociationsAlumni Associations Sororities and FraternitiesSororities and Fraternities

Alice from Dallas and The Relentless Networker

Page 9: Networking by Association(s)

Peer ProfessionalPeer Professional

““Your people”. They know:Your people”. They know: Your fieldYour field Your jobYour job Your workYour work

Recognize trendsRecognize trends Could be partnersCould be partners Could be clientsCould be clients

Alice from Dallas and The Relentless Networker

Page 10: Networking by Association(s)

Service ClubsService Clubs

Connects you to a cause Connects you to a cause And those in the community with the same And those in the community with the same

interestinterest Connects you to leaders in business and Connects you to leaders in business and

public officepublic office Great outletGreat outlet

Sense of community and serviceSense of community and service Your conscienceYour conscience

Alice from Dallas and The Relentless Networker

Page 11: Networking by Association(s)

Chambers of CommerceChambers of Commerce Best way to learn your communityBest way to learn your community

HistoryHistory IssuesIssues

Connects you to leaders in business and public Connects you to leaders in business and public office office Committee membership and chairmanshipsCommittee membership and chairmanships Connections at eventsConnections at events

Great outlet for finding business partners and Great outlet for finding business partners and clients clients Over timeOver time PersistencePersistence Consistency Consistency

Alice from Dallas and The Relentless Networker

Page 12: Networking by Association(s)

Business GroupsBusiness Groups Could be national or localCould be national or local Market- or business-specificMarket- or business-specific

BOMABOMA ASISASIS NACSNACS National NetworkersNational Networkers

Rely on word of mouth (WOM) for referralsRely on word of mouth (WOM) for referrals Connect you to a variety of peersConnect you to a variety of peers

Connections at eventsConnections at events Great outlet for finding business partners as Great outlet for finding business partners as

well as clientswell as clients

Page 13: Networking by Association(s)

ExerciseExercise

Talk to the person next to you for 5 Talk to the person next to you for 5 minutes minutes Ask about their success belonging to clubs, Ask about their success belonging to clubs,

groups and civic organizationsgroups and civic organizations Be prepared to share the other person’s Be prepared to share the other person’s

experienceexperience If you don’t have this experience, If you don’t have this experience,

brainstorm on what you might do after brainstorm on what you might do after hearing this presentationhearing this presentation

Alice from Dallas and The Relentless Networker

Page 14: Networking by Association(s)

In SummaryIn Summary

Know why you are doing thisKnow why you are doing this Remember the formula—FASRemember the formula—FAS Use all of your toolsUse all of your tools Practice patience and persistence Practice patience and persistence

Alice from Dallas and The Relentless Networker

Page 15: Networking by Association(s)

Alice from Dallas and The

Relentless Networker

Alice Dykeman

[email protected]

214-528-2991

http://www.dykemanassociates.com

Contact InfoContact Info

Page 16: Networking by Association(s)

Alice from Dallas and The

Relentless Networker

Paul E Maynard

[email protected]

817-891-1167

www.paulemaynard.com

Contact InfoContact Info