Nelson - Class of 2011: Motivating the Millennials

HR FloridaAugust 29, 2011

Motivating the MillennialsDr. Bob Nelson

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Motivating the Millennials

HR Florida presents

with Bob Nelson, PhD

Meet Bob Nelson, PhD

President, Nelson Motivation Inc. Co-Founder, Recognition

Professionals International New York Times / Wall St. Journal

Best-selling Author



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D B b!Dr. Bob!

Motivating the Millennials

Profile of the Millennials Key Influences & Events Millennial Work Attributes Motivating the Millennials Questions & Answers

The Millennials Are Coming

Generation Age % WorkforceTraditionalists (67+) 4 Baby Boomers (47 - 66) 37Generation X (27 46) 44Generation X (27 - 46) 44Millennials (18 - 26) 14

44 MM Millennials are here; 46 MM more are coming

50 MM Gen Xers can’t replace them

70 MM Boomers retiring



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76% of younger workers plan to find a new job as the economy improves“ ”new job as the economy improves.

— Harvard Business ReviewFall issue, 2010

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Do You Know Me?

MILLENNIAL MAN



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D.O.B.

Height

Weight

Address

1980-2000

As far as I think I can go

I matter and what I do matters

Upscale, and wanting to move up

Education

Tools

Connection

Other

The best in history

All the latest high-tech

Instant, variety of modes

Optimistic, socially responsible

The Millennials Speak

The Millennials Speak



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Key Influences

PARENTS

Loving, Sheltering Helicoptering, Clinging P t L S d Pressure to Learn, Succeed No Limits, No Boundaries Close Relationships (90%) Congruent Values

TECHNOLOGY iAnything Texting, IM Facebook

76% use instant messaging75% have a profile on Facebook 44% read blogs



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PEERS

Active in Teams Throughout Childhood

Constant Contact Via Cell Phone and IM

Peer Influence and Pressure

Cultural Influences



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1991

Events Shaping the Millennials1991 1999

1999

9/11/01

20082011

Millennial Work Attributes

On Expectations



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On Expectations

On Working Hours

On Working Hours



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On Authority

On Authority

Upsides

Millennial Work Attributes

Techno wizards Quick Learners Resourceful Hardworking, high achieving

Downsides

Inflated opinion of themselves

Overconfident, especially given limited experience

Need instant and ongoing feedback

Need to be challenged



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What Millennials Want in a Job

What Millennials Want in a Job

Career Advancement Opportunities (55%) Salary (52%) Salary (52%) Interesting & Challenging Work (42%) Benefits (30%) Training/Mentorship (27%)

I Love Rewards Class of 2001 Survey

How to Motivate Millennials

Work Direction Personal Development Personal Development Social Interaction Feedback Meaningful Rewards



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Work Direction

Keep them engaged

Give general structure to work within, but allow their imprint

Ask for and use their ideas

Personal Development

Think long-term; connect th t th f tthem to the future

Be a mentor & a coach Provide opportunities to

learn and grow

Social Interactions

Allow team work assignments

Provide socializing opportunities



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Feedback

Provide frequent feedback based on their performance.

Provide context for how theircontributions relate to the team, organization, customer and society.

Be authentic.

Use a proven online rewards and recognition platform



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Use a proven online rewards and recognition platform

Meaningful Rewards

Creative Varied Personalized

How to Motivate Millennials

Keep Them Challenged Personally Coach Personally Coach Create Social Interactions Frequent Feedback Meaningful Rewards



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Bob Nelson, Ph.D. [email protected]

1 (800) 575-5521

www.nelson-motivation.com

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TThank You!